{
  "license": {
    "name": "CC BY 4.0",
    "url": "https://creativecommons.org/licenses/by/4.0/"
  },
  "cite_as": "Newsprint, \"Ambassify: what it sells, price and AI features\", https://www.newsprint.com/companies/ambassify/, updated 2026-11-11",
  "updated_at": "2026-11-11",
  "url": "https://www.newsprint.com/companies/ambassify/",
  "markdown_url": "https://www.newsprint.com/companies/ambassify.md",
  "title": "Ambassify: what it sells, price and AI features",
  "opening_answer": "Ambassify is on the AI internal communications software map. No dated launches recorded yet.",
  "period": null,
  "methodology_url": "https://www.newsprint.com/updates/pr-software/#methodology",
  "company": {
    "id": "CT4MH5S",
    "slug": "ambassify",
    "name": "Ambassify",
    "aliases": [],
    "site": "https://www.ambassify.com/",
    "summary": "Ambassify, a Belgian company, sells employee advocacy to enterprise teams across Europe: \"Employee Advocacy only works if your people use it\". Community managers run campaigns that employee ambassadors share on social media. The AI assistant drafts campaign copy from a short topic summary, suggests several captions, translates copy into chosen languages and helps members polish their own posts, in a tone of voice that admins and employees set.",
    "founded": 2017,
    "categories": [
      "advocacy"
    ],
    "status": "active",
    "price_note": null,
    "update_channels": [],
    "updated_at": "2026-11-11",
    "off_map": null,
    "merged_into": null,
    "category_names": [
      "Employee advocacy"
    ]
  },
  "confirmed_product_launches": 0,
  "dated_product_launches": 0,
  "undated_launches": 0,
  "launches_data_url": "https://www.newsprint.com/data/launches.json",
  "count": 0,
  "launches": [],
  "launch_list": false,
  "indexed": true,
  "summary": {
    "text": "Ambassify, a Belgian company, sells employee advocacy to enterprise teams across Europe: \"Employee Advocacy only works if your people use it\". Community managers run campaigns that employee ambassadors share on social media. The AI assistant drafts campaign copy from a short topic summary, suggests several captions, translates copy into chosen languages and helps members polish their own posts, in a tone of voice that admins and employees set.",
    "source": {
      "name": "ambassify.com",
      "url": "https://www.ambassify.com/"
    },
    "from": "record"
  },
  "maps": [
    {
      "map": "internal-communications-software",
      "title": "The AI internal communications software map",
      "url": "https://www.newsprint.com/research/internal-communications-software/#co-ambassify",
      "section": "companies",
      "name": "Ambassify",
      "site": "https://www.ambassify.com/",
      "category": "Employee advocacy",
      "what": "Ambassify, a Belgian company, sells employee advocacy to enterprise teams across Europe: \"Employee Advocacy only works if your people use it\". Community managers run campaigns that employee ambassadors share on social media. The AI assistant drafts campaign copy from a short topic summary, suggests several captions, translates copy into chosen languages and helps members polish their own posts, in a tone of voice that admins and employees set.",
      "what_source": {
        "name": "ambassify.com",
        "url": "https://www.ambassify.com/"
      },
      "price": "not published; sales-led",
      "price_published": false,
      "capabilities": {
        "label": "AI capabilities",
        "items": [
          "Translation",
          "AI writing"
        ]
      },
      "scale_tier": 3,
      "scale": "Funded challenger: institutional funding disclosed (Raised a 2 million euro round in 2021 from LRM, ING Bank and others. Bought Social Seeder in December 2024.)",
      "founded": "2017",
      "founded_source": null,
      "fate": null,
      "sources": [
        {
          "name": "ambassify.com",
          "url": "https://www.ambassify.com/"
        },
        {
          "name": "ambassify.com",
          "url": "https://www.ambassify.com/product/ai-assistant"
        },
        {
          "name": "ambassify.com",
          "url": "https://www.ambassify.com/press"
        },
        {
          "name": "ambassify.com",
          "url": "https://www.ambassify.com/pricing"
        },
        {
          "name": "ambassify.com",
          "url": "https://www.ambassify.com/blog"
        },
        {
          "name": "tech.eu",
          "url": "https://tech.eu/2021/03/23/belgium-based-employee-engagement-platform-ambassify-raises-e2-million/"
        }
      ],
      "more_sources": 1,
      "cross_listed": false
    }
  ],
  "off_map_url": null,
  "timeline": []
}
