{
  "license": {
    "name": "CC BY 4.0",
    "url": "https://creativecommons.org/licenses/by/4.0/"
  },
  "cite_as": "Newsprint, \"Brightcove: what it sells, price and AI features\", https://www.newsprint.com/companies/brightcove/, updated 2026-11-11",
  "updated_at": "2026-11-11",
  "url": "https://www.newsprint.com/companies/brightcove/",
  "markdown_url": "https://www.newsprint.com/companies/brightcove.md",
  "title": "Brightcove: what it sells, price and AI features",
  "opening_answer": "Brightcove is on the AI internal communications software map. We record 2 dated launches and events for it. The latest is dated Sept. 2, 2026.",
  "period": "Jan. 16 to Sept. 2, 2026",
  "methodology_url": "https://www.newsprint.com/updates/pr-software/#methodology",
  "company": {
    "id": "CYTMH44",
    "slug": "brightcove",
    "name": "Brightcove",
    "aliases": [],
    "site": "https://www.brightcove.com/",
    "summary": "Brightcove is a video platform for media companies and enterprises. Its Communications Studio pack sells internal video: \"Power up your communications strategy\", with leadership updates and live and on-demand libraries for employees. The AI Suite handles content creation and translation, AI Content Multiplier turns town halls into short clips, and the Agentic Hub lets teams ask AI agents to do video work.",
    "founded": null,
    "categories": [
      "video"
    ],
    "status": "active",
    "price_note": null,
    "update_channels": [],
    "updated_at": "2026-11-11",
    "off_map": null,
    "merged_into": null,
    "category_names": [
      "Town halls, video and podcasts"
    ]
  },
  "confirmed_product_launches": 0,
  "dated_product_launches": 0,
  "undated_launches": 0,
  "launches_data_url": "https://www.newsprint.com/data/launches.json",
  "count": 0,
  "launches": [],
  "launch_list": false,
  "indexed": true,
  "summary": {
    "text": "Brightcove is a video platform for media companies and enterprises. Its Communications Studio pack sells internal video: \"Power up your communications strategy\", with leadership updates and live and on-demand libraries for employees. The AI Suite handles content creation and translation, AI Content Multiplier turns town halls into short clips, and the Agentic Hub lets teams ask AI agents to do video work.",
    "source": {
      "name": "brightcove.com",
      "url": "https://www.brightcove.com/solutions/communications-studio"
    },
    "from": "record"
  },
  "maps": [
    {
      "map": "internal-communications-software",
      "title": "The AI internal communications software map",
      "url": "https://www.newsprint.com/research/internal-communications-software/#co-brightcove",
      "section": "companies",
      "name": "Brightcove",
      "site": "https://www.brightcove.com/",
      "category": "Town halls, video and podcasts",
      "what": "Brightcove is a video platform for media companies and enterprises. Its Communications Studio pack sells internal video: \"Power up your communications strategy\", with leadership updates and live and on-demand libraries for employees. The AI Suite handles content creation and translation, AI Content Multiplier turns town halls into short clips, and the Agentic Hub lets teams ask AI agents to do video work.",
      "what_source": {
        "name": "brightcove.com",
        "url": "https://www.brightcove.com/solutions/communications-studio"
      },
      "price": "not published; sales-led",
      "price_published": false,
      "capabilities": {
        "label": "AI capabilities",
        "items": [
          "Named agent",
          "Assistant",
          "MCP or agent API",
          "AI video and audio",
          "Translation"
        ]
      },
      "scale_tier": 2,
      "scale": "Established: a public parent, or a disclosed customer base (Owned by Bending Spoons, which completed its purchase of Brightcove in February 2025.)",
      "founded": null,
      "founded_source": null,
      "fate": null,
      "sources": [
        {
          "name": "brightcove.com",
          "url": "https://www.brightcove.com/solutions/communications-studio"
        },
        {
          "name": "brightcove.com",
          "url": "https://www.brightcove.com/blog/multiply-video-impact-brightcove-ai-content-multiplier"
        },
        {
          "name": "brightcove.com",
          "url": "https://www.brightcove.com/pressroom/brightcove-unveils-gen-2"
        },
        {
          "name": "brightcove.com",
          "url": "https://www.brightcove.com/pressroom/roadmap-2026-ai-customer-experience"
        },
        {
          "name": "brightcove.com",
          "url": "https://www.brightcove.com/blog/2026-product-roadmap"
        },
        {
          "name": "silicon.co.uk",
          "url": "https://www.silicon.co.uk/press-release/bending-spoons-closes-233-million-acquisition-of-brightcove"
        }
      ],
      "more_sources": 0,
      "cross_listed": false
    }
  ],
  "off_map_url": null,
  "timeline": [
    {
      "id": "event-1",
      "url": "https://www.newsprint.com/companies/brightcove/#event-1",
      "on": "2026-09-02",
      "date_precision": "day",
      "title": "Brightcove Gen 2 adds the Agentic Hub",
      "summary": "Brightcove Gen 2 includes the Agentic Hub, a chat interface where a user sets an outcome and AI agents analyse video data and act across the platform, from content and metadata to workflows.",
      "kind": "Launch",
      "from": {
        "name": "The AI internal communications software map",
        "url": "https://www.newsprint.com/research/internal-communications-software/#co-brightcove"
      },
      "source": {
        "name": "Brightcove release",
        "url": "https://www.brightcove.com/pressroom/brightcove-unveils-gen-2"
      }
    },
    {
      "id": "event-2",
      "url": "https://www.newsprint.com/companies/brightcove/#event-2",
      "on": "2026-01-16",
      "date_precision": "day",
      "title": "Brightcove launches AI Content Multiplier",
      "summary": "AI Content Multiplier reviews long videos, such as town halls and training sessions, finds key moments and makes short clips sized for sharing.",
      "kind": "Launch",
      "from": {
        "name": "The AI internal communications software map",
        "url": "https://www.newsprint.com/research/internal-communications-software/#co-brightcove"
      },
      "source": {
        "name": "Brightcove blog",
        "url": "https://www.brightcove.com/blog/multiply-video-impact-brightcove-ai-content-multiplier"
      }
    }
  ]
}