{
  "license": {
    "name": "CC BY 4.0",
    "url": "https://creativecommons.org/licenses/by/4.0/"
  },
  "cite_as": "Newsprint, \"Business Wire: what it sells, price and AI features\", https://www.newsprint.com/companies/business-wire/, updated 2026-11-12",
  "updated_at": "2026-11-12",
  "url": "https://www.newsprint.com/companies/business-wire/",
  "markdown_url": "https://www.newsprint.com/companies/business-wire.md",
  "title": "Business Wire: what it sells, price and AI features",
  "opening_answer": "Business Wire is on 2 Newsprint research maps: the PR software map and the AI visibility map. We record 2 dated launches and events for it. The latest is dated Jan. 17, 2006.",
  "period": "Oct. 2, 1961 to Jan. 17, 2006",
  "methodology_url": "https://www.newsprint.com/updates/pr-software/#methodology",
  "company": {
    "id": "C001",
    "slug": "business-wire",
    "name": "Business Wire",
    "aliases": [],
    "site": "https://www.businesswire.com/",
    "summary": null,
    "founded": 1961,
    "categories": [
      "distribution"
    ],
    "status": "active",
    "price_note": "not published; sales-led ('Get a Quote', 'See Pricing' leads to a request form); sign-up account required to send",
    "update_channels": [
      {
        "kind": "blog",
        "url": "https://www.businesswire.com/blog"
      },
      {
        "kind": "newsroom",
        "url": "https://www.businesswire.com/newsroom"
      },
      {
        "kind": "social",
        "url": "https://www.linkedin.com/company/business-wire/"
      }
    ],
    "updated_at": "2026-10-20",
    "off_map": null,
    "merged_into": null,
    "category_names": [
      "Press release distribution and newsrooms"
    ]
  },
  "confirmed_product_launches": 0,
  "dated_product_launches": 0,
  "undated_launches": 0,
  "launches_data_url": "https://www.newsprint.com/data/launches.json",
  "count": 2,
  "launches": [
    {
      "id": "E536",
      "company": "business-wire",
      "product": null,
      "title": "Berkshire Hathaway agrees to acquire Business Wire",
      "summary": "Berkshire Hathaway announces a definitive agreement to acquire Business Wire as a wholly owned subsidiary, with terms undisclosed, management staying in place and closing expected in the first quarter of 2006.",
      "kind": "acquisition",
      "features": [],
      "tags": [],
      "categories": [
        "distribution"
      ],
      "tech": null,
      "stage": null,
      "announced_on": "2006-01-17",
      "available_on": null,
      "date_precision": "day",
      "sources": [
        {
          "url": "https://www.berkshirehathaway.com/news/2006news.html",
          "name": "Berkshire Hathaway",
          "quote": null,
          "retrieved_at": null
        }
      ],
      "verification": {
        "status": "amended",
        "model": null,
        "checked_at": "2026-10-19",
        "content_hash": "fb1a87cd49dd763f522b3c213bc5e4960506362eac1ec9ae01305fe837527974"
      },
      "recorded_on": "2026-10-19",
      "issue": null,
      "supersedes": null,
      "updated_at": "2026-10-20",
      "skill_grade": null,
      "needs_paid_data": null,
      "install_url": null,
      "recognition": null,
      "people": [],
      "feature_urls": {},
      "url": "https://www.newsprint.com/companies/business-wire/#launch-E536",
      "issues": []
    },
    {
      "id": "E535",
      "company": "business-wire",
      "product": null,
      "title": "Business Wire founded",
      "summary": "Lorry I. Lokey opened Business Wire in San Francisco on 2 October 1961 with seven clients and a private-line network serving 16 Bay Area media points.",
      "kind": "founded",
      "features": [],
      "tags": [],
      "categories": [
        "distribution"
      ],
      "tech": null,
      "stage": null,
      "announced_on": "1961-10-02",
      "available_on": null,
      "date_precision": "day",
      "sources": [
        {
          "url": "https://web.archive.org/web/20150915102027/http://mms.businesswire.com/media/20140930005849/en/434193/1/BWSOC930_timeline_2014v6.pdf",
          "name": "Business Wire corporate timeline (Wayback)",
          "quote": null,
          "retrieved_at": null
        }
      ],
      "verification": {
        "status": "amended",
        "model": null,
        "checked_at": "2026-10-19",
        "content_hash": "73588cc02732ef85f23aa5f45a5b5dbc07cd993cbecfde5c248e51a7c2f891a3"
      },
      "recorded_on": "2026-10-19",
      "issue": null,
      "supersedes": null,
      "updated_at": "2026-10-20",
      "skill_grade": null,
      "needs_paid_data": null,
      "install_url": null,
      "recognition": null,
      "people": [],
      "feature_urls": {},
      "url": "https://www.newsprint.com/companies/business-wire/#launch-E535",
      "issues": []
    }
  ],
  "launch_list": false,
  "indexed": true,
  "summary": {
    "text": "\"The News Starts Here.\" A Berkshire Hathaway-owned press release wire for PR and investor relations teams. It sends releases to the Associated Press, Dow Jones, Bloomberg and what it calls 92,000+ media outlets in more than 160 countries, with 160+ industry lists, specialty circuits, 70+ translation languages and regulatory disclosure. Releases carry built-in features (Release Summary, Callout Text, multimedia, Interactive Media) and NewsTrak analytics reports. Its 'AI Visibility Engine' pitch is GEO built into distribution: structured data, schema and canonical tags on every release, and direct ingestion of BusinessWire.com releases by ChatGPT, Perplexity, Gemini and Copilot. It does not sell a media database, pitching or monitoring tool.",
    "source": {
      "name": "businesswire.com",
      "url": "https://www.businesswire.com"
    },
    "from": "map"
  },
  "maps": [
    {
      "map": "ai-for-pr",
      "title": "The PR software map",
      "url": "https://www.newsprint.com/research/pr-software/#co-business-wire",
      "section": "companies",
      "name": "Business Wire",
      "site": "https://www.businesswire.com/",
      "category": "Press release distribution and newsrooms",
      "what": "\"The News Starts Here.\" A Berkshire Hathaway-owned press release wire for PR and investor relations teams. It sends releases to the Associated Press, Dow Jones, Bloomberg and what it calls 92,000+ media outlets in more than 160 countries, with 160+ industry lists, specialty circuits, 70+ translation languages and regulatory disclosure. Releases carry built-in features (Release Summary, Callout Text, multimedia, Interactive Media) and NewsTrak analytics reports. Its 'AI Visibility Engine' pitch is GEO built into distribution: structured data, schema and canonical tags on every release, and direct ingestion of BusinessWire.com releases by ChatGPT, Perplexity, Gemini and Copilot. It does not sell a media database, pitching or monitoring tool.",
      "what_source": {
        "name": "businesswire.com",
        "url": "https://www.businesswire.com"
      },
      "price": "not published; sales-led ('Get a Quote', 'See Pricing' leads to a request form); sign-up account required to send",
      "price_published": false,
      "capabilities": {
        "label": "Covers",
        "items": [
          "Pitch",
          "Measure"
        ]
      },
      "scale_tier": 1,
      "scale": "Enterprise incumbent: nine-figure revenue or public-company scale (founded 1961; wholly owned subsidiary of Berkshire Hathaway (NYSE) since 2006 (Berkshire release); 'Join more than 26,000 companies that choose Business Wire' (GEO page) and '92,000+ media outlets in more than 160 countries' (media center); revenue not disclosed; tier 1 rests on public-parent incumbent scale, not a disclosed revenue figure)",
      "founded": "1961",
      "founded_source": null,
      "fate": null,
      "sources": [
        {
          "name": "businesswire.com",
          "url": "https://www.businesswire.com"
        }
      ],
      "more_sources": 10,
      "cross_listed": false
    },
    {
      "map": "ai-visibility",
      "title": "The AI visibility map",
      "url": "https://www.newsprint.com/research/ai-visibility/#co-business-wire",
      "section": "companies",
      "name": "Business Wire",
      "site": "https://www.businesswire.com/",
      "category": "PR and monitoring",
      "what": "Press release distribution and regulatory disclosure: global, national, industry and specialty circuits, translation, multimedia and Interactive Media releases, IR services, NewsTrak analytics, and GEO built into distribution for AI visibility.",
      "what_source": {
        "name": "businesswire.com",
        "url": "https://www.businesswire.com"
      },
      "price": null,
      "price_published": false,
      "capabilities": {
        "label": "Capabilities",
        "items": [
          "Content",
          "Technical (partial)",
          "PR and outreach (partial)"
        ]
      },
      "scale_tier": null,
      "scale": null,
      "founded": "1961",
      "founded_source": null,
      "fate": null,
      "sources": [
        {
          "name": "businesswire.com",
          "url": "https://www.businesswire.com"
        },
        {
          "name": "businesswire.com",
          "url": "https://www.businesswire.com/lp/generative-engine-optimization"
        },
        {
          "name": "businesswire.com",
          "url": "https://www.businesswire.com/services/generative-engine-optimization"
        },
        {
          "name": "businesswire.com",
          "url": "https://www.businesswire.com/services/distribution/international-distribution"
        }
      ],
      "more_sources": 0,
      "cross_listed": true
    }
  ],
  "off_map_url": null,
  "timeline": [
    {
      "id": "launch-E536",
      "url": "https://www.newsprint.com/companies/business-wire/#launch-E536",
      "on": "2006-01-17",
      "date_precision": "day",
      "title": "Berkshire Hathaway agrees to acquire Business Wire",
      "summary": "Berkshire Hathaway announces a definitive agreement to acquire Business Wire as a wholly owned subsidiary, with terms undisclosed, management staying in place and closing expected in the first quarter of 2006.",
      "kind": "Acquisition",
      "from": {
        "name": "The launch record",
        "url": "https://www.newsprint.com/launches/"
      },
      "source": {
        "name": "Berkshire Hathaway",
        "url": "https://www.berkshirehathaway.com/news/2006news.html"
      }
    },
    {
      "id": "launch-E535",
      "url": "https://www.newsprint.com/companies/business-wire/#launch-E535",
      "on": "1961-10-02",
      "date_precision": "day",
      "title": "Business Wire founded",
      "summary": "Lorry I. Lokey opened Business Wire in San Francisco on 2 October 1961 with seven clients and a private-line network serving 16 Bay Area media points.",
      "kind": "Founded",
      "from": {
        "name": "The launch record",
        "url": "https://www.newsprint.com/launches/"
      },
      "source": {
        "name": "Business Wire corporate timeline (Wayback)",
        "url": "https://web.archive.org/web/20150915102027/http://mms.businesswire.com/media/20140930005849/en/434193/1/BWSOC930_timeline_2014v6.pdf"
      }
    }
  ]
}