{
  "license": {
    "name": "CC BY 4.0",
    "url": "https://creativecommons.org/licenses/by/4.0/"
  },
  "cite_as": "Newsprint, \"Capsule: what it sells, price and AI features\", https://www.newsprint.com/companies/capsule/, updated 2026-11-11",
  "updated_at": "2026-11-11",
  "url": "https://www.newsprint.com/companies/capsule/",
  "markdown_url": "https://www.newsprint.com/companies/capsule.md",
  "title": "Capsule: what it sells, price and AI features",
  "opening_answer": "Capsule is on the AI revenue operations software map. We record 2 dated launches and events for it. The latest is dated June 26, 2026.",
  "period": "April 1 to June 26, 2026",
  "methodology_url": "https://www.newsprint.com/updates/pr-software/#methodology",
  "company": {
    "id": "CXWG70W",
    "slug": "capsule",
    "name": "Capsule",
    "aliases": [],
    "site": "https://capsulecrm.com/",
    "summary": "\"Simple to start. Built for growth.\" Capsule is a CRM for small and growing teams. Capsule AI adds summaries of recent activity, meeting prep briefs, email drafts, a pipeline generator and contact and business enrichment. Capsule MCP, in beta, connects ChatGPT and other AI tools to the data.",
    "founded": null,
    "categories": [
      "crm"
    ],
    "status": "active",
    "price_note": null,
    "update_channels": [],
    "updated_at": "2026-11-11",
    "off_map": null,
    "merged_into": null,
    "category_names": [
      "CRM platforms"
    ]
  },
  "confirmed_product_launches": 0,
  "dated_product_launches": 0,
  "undated_launches": 0,
  "launches_data_url": "https://www.newsprint.com/data/launches.json",
  "count": 0,
  "launches": [],
  "launch_list": false,
  "indexed": true,
  "summary": {
    "text": "\"Simple to start. Built for growth.\" Capsule is a CRM for small and growing teams. Capsule AI adds summaries of recent activity, meeting prep briefs, email drafts, a pipeline generator and contact and business enrichment. Capsule MCP, in beta, connects ChatGPT and other AI tools to the data.",
    "source": {
      "name": "capsulecrm.com",
      "url": "https://capsulecrm.com/"
    },
    "from": "record"
  },
  "maps": [
    {
      "map": "revenue-operations-software",
      "title": "The AI revenue operations software map",
      "url": "https://www.newsprint.com/research/revenue-operations-software/#co-capsule",
      "section": "companies",
      "name": "Capsule",
      "site": "https://capsulecrm.com/",
      "category": "CRM platforms",
      "what": "\"Simple to start. Built for growth.\" Capsule is a CRM for small and growing teams. Capsule AI adds summaries of recent activity, meeting prep briefs, email drafts, a pipeline generator and contact and business enrichment. Capsule MCP, in beta, connects ChatGPT and other AI tools to the data.",
      "what_source": {
        "name": "capsulecrm.com",
        "url": "https://capsulecrm.com/"
      },
      "price": "Free plan; Starter $18, Growth $36, Advanced $54, Ultimate $72 per user per month billed annually",
      "price_published": false,
      "capabilities": {
        "label": "AI capabilities",
        "items": [
          "Activity capture and CRM updates",
          "Assistant",
          "Data enrichment and hygiene",
          "MCP or agent API",
          "AI outreach"
        ]
      },
      "scale_tier": 4,
      "scale": "No disclosed scale (No disclosed customer count or funding.)",
      "founded": null,
      "founded_source": null,
      "fate": null,
      "sources": [
        {
          "name": "capsulecrm.com",
          "url": "https://capsulecrm.com/"
        },
        {
          "name": "capsulecrm.com",
          "url": "https://capsulecrm.com/ai/"
        },
        {
          "name": "capsulecrm.com",
          "url": "https://capsulecrm.com/pricing/"
        },
        {
          "name": "capsulecrm.com",
          "url": "https://capsulecrm.com/blog/what-if-you-could-just-ask-your-crm-introducing-capsule-mcp/"
        },
        {
          "name": "capsulecrm.com",
          "url": "https://capsulecrm.com/blog/capsule-uncapped-march-2026/"
        }
      ],
      "more_sources": 0,
      "cross_listed": false
    }
  ],
  "off_map_url": null,
  "timeline": [
    {
      "id": "event-1",
      "url": "https://www.newsprint.com/companies/capsule/#event-1",
      "on": "2026-06-26",
      "date_precision": "day",
      "title": "Capsule MCP for AI tools",
      "summary": "Capsule released an MCP server so AI tools can query contacts, pipeline, tasks and projects. It is free during the beta.",
      "kind": "Launch",
      "from": {
        "name": "The AI revenue operations software map",
        "url": "https://www.newsprint.com/research/revenue-operations-software/#co-capsule"
      },
      "source": {
        "name": "Vendor blog",
        "url": "https://capsulecrm.com/blog/what-if-you-could-just-ask-your-crm-introducing-capsule-mcp/"
      }
    },
    {
      "id": "event-2",
      "url": "https://www.newsprint.com/companies/capsule/#event-2",
      "on": "2026-04-01",
      "date_precision": "day",
      "title": "Capsule AI summaries, pipeline generator and email assist",
      "summary": "Capsule's March 2026 product update rolled out AI Summaries, an AI Pipeline Generator, AI Email Assist and AI enrichment. The post says the tools are still in beta.",
      "kind": "Launch",
      "from": {
        "name": "The AI revenue operations software map",
        "url": "https://www.newsprint.com/research/revenue-operations-software/#co-capsule"
      },
      "source": {
        "name": "Vendor blog",
        "url": "https://capsulecrm.com/blog/capsule-uncapped-march-2026/"
      }
    }
  ]
}