{
  "license": {
    "name": "CC BY 4.0",
    "url": "https://creativecommons.org/licenses/by/4.0/"
  },
  "cite_as": "Newsprint, \"Claap: what it sells, price and AI features\", https://www.newsprint.com/companies/claap/, updated 2026-11-11",
  "updated_at": "2026-11-11",
  "url": "https://www.newsprint.com/companies/claap/",
  "markdown_url": "https://www.newsprint.com/companies/claap.md",
  "title": "Claap: what it sells, price and AI features",
  "opening_answer": "Claap is on the AI revenue operations software map. We record 6 dated launches and events for it. The latest is dated Oct. 27, 2026.",
  "period": "Aug. 1, 2025 to Oct. 27, 2026",
  "methodology_url": "https://www.newsprint.com/updates/pr-software/#methodology",
  "company": {
    "id": "C71MPFB",
    "slug": "claap",
    "name": "Claap",
    "aliases": [],
    "site": "https://www.claap.io/",
    "summary": "\"AI that fills your CRM and de-risks every deal.\" Claap records sales calls, meetings and emails, with or without a bot, for reps, sales leaders and RevOps. Its AI writes values into standard and custom HubSpot and Salesforce fields after each call, scores calls against MEDDPICC, BANT and SPICED, and adds risks and next steps to the deal record.",
    "founded": null,
    "categories": [
      "conv-intel"
    ],
    "status": "active",
    "price_note": null,
    "update_channels": [],
    "updated_at": "2026-11-11",
    "off_map": null,
    "merged_into": null,
    "category_names": [
      "Conversation intelligence"
    ]
  },
  "confirmed_product_launches": 0,
  "dated_product_launches": 0,
  "undated_launches": 0,
  "launches_data_url": "https://www.newsprint.com/data/launches.json",
  "count": 0,
  "launches": [],
  "launch_list": false,
  "indexed": true,
  "summary": {
    "text": "\"AI that fills your CRM and de-risks every deal.\" Claap records sales calls, meetings and emails, with or without a bot, for reps, sales leaders and RevOps. Its AI writes values into standard and custom HubSpot and Salesforce fields after each call, scores calls against MEDDPICC, BANT and SPICED, and adds risks and next steps to the deal record.",
    "source": {
      "name": "claap.io",
      "url": "https://www.claap.io/"
    },
    "from": "record"
  },
  "maps": [
    {
      "map": "revenue-operations-software",
      "title": "The AI revenue operations software map",
      "url": "https://www.newsprint.com/research/revenue-operations-software/#co-claap",
      "section": "companies",
      "name": "Claap",
      "site": "https://www.claap.io/",
      "category": "Conversation intelligence",
      "what": "\"AI that fills your CRM and de-risks every deal.\" Claap records sales calls, meetings and emails, with or without a bot, for reps, sales leaders and RevOps. Its AI writes values into standard and custom HubSpot and Salesforce fields after each call, scores calls against MEDDPICC, BANT and SPICED, and adds risks and next steps to the deal record.",
      "what_source": {
        "name": "claap.io",
        "url": "https://www.claap.io/"
      },
      "price": "from $32 per license per month (Pro); Business $60 per license per month; Basic free; Enterprise custom",
      "price_published": false,
      "capabilities": {
        "label": "AI capabilities",
        "items": [
          "Named agent",
          "Activity capture and CRM updates",
          "Call and meeting analysis",
          "Assistant",
          "Deal inspection",
          "MCP or agent API"
        ]
      },
      "scale_tier": 2,
      "scale": "Established: a public parent, or a disclosed customer base (Claap's own October 2025 post cites 700 customers; its site cites more than 10,000 sales reps.)",
      "founded": null,
      "founded_source": null,
      "fate": null,
      "sources": [
        {
          "name": "claap.io",
          "url": "https://www.claap.io/"
        },
        {
          "name": "claap.io",
          "url": "https://www.claap.io/product/revenue-agents"
        },
        {
          "name": "claap.io",
          "url": "https://www.claap.io/product/crm-auto-complete"
        },
        {
          "name": "claap.io",
          "url": "https://www.claap.io/pricing"
        },
        {
          "name": "claap.io",
          "url": "https://www.claap.io/whats-new"
        },
        {
          "name": "claap.io",
          "url": "https://www.claap.io/blog/claap-is-joining-lemlist-to-build-the-next-generation-platform-for-sales"
        }
      ],
      "more_sources": 1,
      "cross_listed": false
    }
  ],
  "off_map_url": null,
  "timeline": [
    {
      "id": "event-1",
      "url": "https://www.newsprint.com/companies/claap/#event-1",
      "on": "2026-10-27",
      "date_precision": "day",
      "title": "ClaapAgent opens inside the CRM",
      "summary": "ClaapAgent opens inside HubSpot, Salesforce, the calendar and Gmail, aware of the current deal. Claude and ChatGPT can also use a full quarter of calls.",
      "kind": "Launch",
      "from": {
        "name": "The AI revenue operations software map",
        "url": "https://www.newsprint.com/research/revenue-operations-software/#co-claap"
      },
      "source": {
        "name": "Vendor changelog",
        "url": "https://www.claap.io/whats-new"
      }
    },
    {
      "id": "event-2",
      "url": "https://www.newsprint.com/companies/claap/#event-2",
      "on": "2026-07-23",
      "date_precision": "day",
      "title": "AI Fields turn calls into structured data",
      "summary": "AI-generated columns in meeting and deal views produce structured values across calls. They can auto-run on new calls and sync to the CRM.",
      "kind": "Launch",
      "from": {
        "name": "The AI revenue operations software map",
        "url": "https://www.newsprint.com/research/revenue-operations-software/#co-claap"
      },
      "source": {
        "name": "Vendor changelog",
        "url": "https://www.claap.io/whats-new"
      }
    },
    {
      "id": "event-3",
      "url": "https://www.newsprint.com/companies/claap/#event-3",
      "on": "2026-06-03",
      "date_precision": "day",
      "title": "MCP insights and HubSpot field enrichment",
      "summary": "Smart tables and AI columns became readable by Claude and other MCP clients. Field enrichment can push insights to HubSpot Meetings, Calls and Leads.",
      "kind": "Launch",
      "from": {
        "name": "The AI revenue operations software map",
        "url": "https://www.newsprint.com/research/revenue-operations-software/#co-claap"
      },
      "source": {
        "name": "Vendor changelog",
        "url": "https://www.claap.io/whats-new"
      }
    },
    {
      "id": "event-4",
      "url": "https://www.newsprint.com/companies/claap/#event-4",
      "on": "2025-12-10",
      "date_precision": "day",
      "title": "Claap AI 2.0 and Gong integration",
      "summary": "Claap rebuilt Claap AI to be faster and more precise, and added an integration that brings Gong recordings into Claap.",
      "kind": "Launch",
      "from": {
        "name": "The AI revenue operations software map",
        "url": "https://www.newsprint.com/research/revenue-operations-software/#co-claap"
      },
      "source": {
        "name": "Vendor changelog",
        "url": "https://www.claap.io/whats-new"
      }
    },
    {
      "id": "event-5",
      "url": "https://www.newsprint.com/companies/claap/#event-5",
      "on": "2025-10-20",
      "date_precision": "day",
      "title": "Claap joins lemlist",
      "summary": "Claap announced it is joining lemlist to combine meeting intelligence with outreach follow-ups. Accounts, data and pricing stay the same. No deal value was given.",
      "kind": "Acquisition",
      "from": {
        "name": "The AI revenue operations software map",
        "url": "https://www.newsprint.com/research/revenue-operations-software/#co-claap"
      },
      "source": {
        "name": "Vendor blog",
        "url": "https://www.claap.io/blog/claap-is-joining-lemlist-to-build-the-next-generation-platform-for-sales"
      }
    },
    {
      "id": "event-6",
      "url": "https://www.newsprint.com/companies/claap/#event-6",
      "on": "2025-08-01",
      "date_precision": "day",
      "title": "Claap adds Ask Claap AI and Claap MCP",
      "summary": "Ask Claap AI answers questions over meeting recordings. Claap MCP connects the recordings to AI tools.",
      "kind": "Launch",
      "from": {
        "name": "The AI revenue operations software map",
        "url": "https://www.newsprint.com/research/revenue-operations-software/#co-claap"
      },
      "source": {
        "name": "Vendor changelog",
        "url": "https://www.claap.io/whats-new"
      }
    }
  ]
}