{
  "license": {
    "name": "CC BY 4.0",
    "url": "https://creativecommons.org/licenses/by/4.0/"
  },
  "cite_as": "Newsprint, \"DSMN8: what it sells, price and AI features\", https://www.newsprint.com/companies/dsmn8/, updated 2026-11-11",
  "updated_at": "2026-11-11",
  "url": "https://www.newsprint.com/companies/dsmn8/",
  "markdown_url": "https://www.newsprint.com/companies/dsmn8.md",
  "title": "DSMN8: what it sells, price and AI features",
  "opening_answer": "DSMN8 is on the AI internal communications software map. No dated launches recorded yet.",
  "period": null,
  "methodology_url": "https://www.newsprint.com/updates/pr-software/#methodology",
  "company": {
    "id": "CRKYN1A",
    "slug": "dsmn8",
    "name": "DSMN8",
    "aliases": [],
    "site": "https://dsmn8.com/",
    "summary": "DSMN8 sells an employee advocacy platform with the headline \"Brand-approved, ready-to-share content at your employees' fingertips.\" Marketing and comms teams curate posts, and employees share them to LinkedIn and other networks, with scheduling, leaderboards, a newsletter and managed services. The AI Content Assistant writes captions within Company Voice tone rules that admins set. Personal Voice rewrites approved posts in each employee's own tone, and a delegate can apply an executive's voice.",
    "founded": null,
    "categories": [
      "advocacy"
    ],
    "status": "active",
    "price_note": null,
    "update_channels": [],
    "updated_at": "2026-11-11",
    "off_map": null,
    "merged_into": null,
    "category_names": [
      "Employee advocacy"
    ]
  },
  "confirmed_product_launches": 0,
  "dated_product_launches": 0,
  "undated_launches": 0,
  "launches_data_url": "https://www.newsprint.com/data/launches.json",
  "count": 0,
  "launches": [],
  "launch_list": false,
  "indexed": true,
  "summary": {
    "text": "DSMN8 sells an employee advocacy platform with the headline \"Brand-approved, ready-to-share content at your employees' fingertips.\" Marketing and comms teams curate posts, and employees share them to LinkedIn and other networks, with scheduling, leaderboards, a newsletter and managed services. The AI Content Assistant writes captions within Company Voice tone rules that admins set. Personal Voice rewrites approved posts in each employee's own tone, and a delegate can apply an executive's voice.",
    "source": {
      "name": "dsmn8.com",
      "url": "https://dsmn8.com/"
    },
    "from": "record"
  },
  "maps": [
    {
      "map": "internal-communications-software",
      "title": "The AI internal communications software map",
      "url": "https://www.newsprint.com/research/internal-communications-software/#co-dsmn8",
      "section": "companies",
      "name": "DSMN8",
      "site": "https://dsmn8.com/",
      "category": "Employee advocacy",
      "what": "DSMN8 sells an employee advocacy platform with the headline \"Brand-approved, ready-to-share content at your employees' fingertips.\" Marketing and comms teams curate posts, and employees share them to LinkedIn and other networks, with scheduling, leaderboards, a newsletter and managed services. The AI Content Assistant writes captions within Company Voice tone rules that admins set. Personal Voice rewrites approved posts in each employee's own tone, and a delegate can apply an executive's voice.",
      "what_source": {
        "name": "dsmn8.com",
        "url": "https://dsmn8.com/"
      },
      "price": "not published; sales-led",
      "price_published": false,
      "capabilities": {
        "label": "AI capabilities",
        "items": [
          "AI writing"
        ]
      },
      "scale_tier": 4,
      "scale": "No disclosed scale (Private. No customer count or funding published. DSMN8 says hundreds of companies use it.)",
      "founded": null,
      "founded_source": null,
      "fate": null,
      "sources": [
        {
          "name": "dsmn8.com",
          "url": "https://dsmn8.com/"
        },
        {
          "name": "dsmn8.com",
          "url": "https://dsmn8.com/about-us/"
        },
        {
          "name": "dsmn8.com",
          "url": "https://dsmn8.com/pricing/"
        },
        {
          "name": "dsmn8.com",
          "url": "https://dsmn8.com/press-and-media/"
        },
        {
          "name": "dsmn8.com",
          "url": "https://dsmn8.com/blog/personal-voice-ai-powered-employee-advocacy/"
        },
        {
          "name": "dsmn8.com",
          "url": "https://dsmn8.com/blog/ai-tone-of-voice-in-employee-advocacy/"
        }
      ],
      "more_sources": 1,
      "cross_listed": false
    }
  ],
  "off_map_url": null,
  "timeline": []
}