{
  "license": {
    "name": "CC BY 4.0",
    "url": "https://creativecommons.org/licenses/by/4.0/"
  },
  "cite_as": "Newsprint, \"Finchling: what it sells, price and AI features\", https://www.newsprint.com/companies/finchling/, updated 2026-11-11",
  "updated_at": "2026-11-11",
  "url": "https://www.newsprint.com/companies/finchling/",
  "markdown_url": "https://www.newsprint.com/companies/finchling.md",
  "title": "Finchling: what it sells, price and AI features",
  "opening_answer": "Finchling is on the PR software map. We record 2 dated launches and events for it. The latest is dated Nov. 5, 2026.",
  "period": "March 8 to Nov. 5, 2026",
  "methodology_url": "https://www.newsprint.com/updates/pr-software/#methodology",
  "company": {
    "id": "C9JSBM1",
    "slug": "finchling",
    "name": "Finchling",
    "aliases": [],
    "site": "https://finchling.com/",
    "summary": null,
    "founded": 2026,
    "categories": [
      "trends"
    ],
    "status": "active",
    "price_note": "per month in USD: Essential $80, Plus $160, Pro $300, Max $540 (GBP and EUR also shown); unlimited users; free 30-day trial; custom plan for more brands",
    "update_channels": [
      {
        "kind": "blog",
        "url": "https://finchling.com/blog"
      }
    ],
    "updated_at": "2026-10-23",
    "off_map": null,
    "merged_into": null,
    "category_names": [
      "Trends and newsjacking"
    ]
  },
  "confirmed_product_launches": 1,
  "dated_product_launches": 1,
  "undated_launches": 0,
  "launches_data_url": "https://www.newsprint.com/data/launches.json",
  "count": 1,
  "launches": [
    {
      "id": "LQHNAQVM4",
      "company": "finchling",
      "product": null,
      "title": "Ideas section, named experts per project and Google Chat alerts",
      "summary": "Finchling added an Ideas section that suggests campaign ideas and researches saved ones, named experts per project whose specialties shape the opportunities it finds, and alerts in Google Chat.",
      "kind": "feature",
      "features": [],
      "tags": [],
      "categories": [
        "trends"
      ],
      "tech": "llm",
      "stage": "ga",
      "announced_on": "2026-11-05",
      "available_on": "2026-11-05",
      "date_precision": "day",
      "sources": [
        {
          "url": "https://finchling.com/blog/ideas-experts-alerts",
          "name": "Finchling blog (Nov 5, 2026)",
          "quote": "You can now add named experts to your projects, along with the subjects they specialise in.",
          "retrieved_at": "2026-11-05"
        }
      ],
      "verification": {
        "status": "confirmed",
        "model": "claude-opus-5-5",
        "checked_at": "2026-11-05",
        "content_hash": "4666b67cdd5264fe8b28897d9462abf1ed497e5d5a086d900e6a15cc568d5322"
      },
      "recorded_on": "2026-11-05",
      "issue": "pr-software/2026-11-09",
      "supersedes": null,
      "updated_at": "2026-11-06",
      "skill_grade": null,
      "needs_paid_data": null,
      "install_url": null,
      "recognition": null,
      "people": [],
      "feature_urls": {},
      "url": "https://www.newsprint.com/companies/finchling/#launch-LQHNAQVM4",
      "issues": [
        {
          "title": "PR software this week: Oct. 30 to Nov. 5, 2026",
          "url": "https://www.newsprint.com/updates/pr-software/2026-11-09/#launch-LQHNAQVM4"
        }
      ]
    }
  ],
  "launch_list": false,
  "indexed": true,
  "summary": {
    "text": "\"Find PR story opportunities before your competitors do.\" Finchling scans the news cycle, company newsrooms, public bodies, journals and government sources and tells PR teams which stories to react to and why, with data angles to explore for each. It also tracks competitor press coverage, flags new regulation, and has a Plan Ahead calendar of upcoming events up to a year out. Built for PR agencies and in-house PR and brand teams; unlimited users on every plan. It is not a coverage-reporting tool and has no media database or pitching.",
    "source": {
      "name": "finchling.com",
      "url": "https://finchling.com/"
    },
    "from": "map"
  },
  "maps": [
    {
      "map": "ai-for-pr",
      "title": "The PR software map",
      "url": "https://www.newsprint.com/research/pr-software/#co-finchling",
      "section": "companies",
      "name": "Finchling",
      "site": "https://finchling.com/",
      "category": "Trends and newsjacking",
      "what": "\"Find PR story opportunities before your competitors do.\" Finchling scans the news cycle, company newsrooms, public bodies, journals and government sources and tells PR teams which stories to react to and why, with data angles to explore for each. It also tracks competitor press coverage, flags new regulation, and has a Plan Ahead calendar of upcoming events up to a year out. Built for PR agencies and in-house PR and brand teams; unlimited users on every plan. It is not a coverage-reporting tool and has no media database or pitching.",
      "what_source": {
        "name": "finchling.com",
        "url": "https://finchling.com/"
      },
      "price": "per month in USD: Essential $80, Plus $160, Pro $300, Max $540 (GBP and EUR also shown); unlimited users; free 30-day trial; custom plan for more brands",
      "price_published": true,
      "capabilities": {
        "label": "Covers",
        "items": [
          "Discover"
        ]
      },
      "scale_tier": 4,
      "scale": "No disclosed scale (company incorporated 8 March 2026 (Companies House); no funding, revenue or customer count disclosed; six named customer quotes on the home page)",
      "founded": "2026",
      "founded_source": null,
      "fate": null,
      "sources": [
        {
          "name": "finchling.com",
          "url": "https://finchling.com/"
        }
      ],
      "more_sources": 6,
      "cross_listed": false
    }
  ],
  "off_map_url": null,
  "timeline": [
    {
      "id": "launch-LQHNAQVM4",
      "url": "https://www.newsprint.com/companies/finchling/#launch-LQHNAQVM4",
      "on": "2026-11-05",
      "date_precision": "day",
      "title": "Ideas section, named experts per project and Google Chat alerts",
      "summary": "Finchling added an Ideas section that suggests campaign ideas and researches saved ones, named experts per project whose specialties shape the opportunities it finds, and alerts in Google Chat.",
      "kind": "Product launch",
      "from": {
        "name": "The launch record",
        "url": "https://www.newsprint.com/launches/"
      },
      "source": {
        "name": "Finchling blog (Nov 5, 2026)",
        "url": "https://finchling.com/blog/ideas-experts-alerts"
      }
    },
    {
      "id": "event-1",
      "url": "https://www.newsprint.com/companies/finchling/#event-1",
      "on": "2026-03-08",
      "date_precision": "day",
      "title": "Finchling Ltd incorporated",
      "summary": "Finchling Ltd is incorporated in England and Wales (SIC 62012, software development).",
      "kind": "Founded",
      "from": {
        "name": "The PR software map",
        "url": "https://www.newsprint.com/research/pr-software/#co-finchling"
      },
      "source": {
        "name": "Companies House",
        "url": "https://find-and-update.company-information.service.gov.uk/company/17076674"
      }
    }
  ]
}