{
  "license": {
    "name": "CC BY 4.0",
    "url": "https://creativecommons.org/licenses/by/4.0/"
  },
  "cite_as": "Newsprint, \"Gradient Works: what it sells, price and AI features\", https://www.newsprint.com/companies/gradient-works/, updated 2026-11-11",
  "updated_at": "2026-11-11",
  "url": "https://www.newsprint.com/companies/gradient-works/",
  "markdown_url": "https://www.newsprint.com/companies/gradient-works.md",
  "title": "Gradient Works: what it sells, price and AI features",
  "opening_answer": "Gradient Works is on 2 Newsprint research maps: the AI compensation software map and the AI revenue operations software map. We record 2 dated launches and events for it. The latest is dated Sept. 16, 2026.",
  "period": "June 12 to Sept. 16, 2026",
  "methodology_url": "https://www.newsprint.com/updates/pr-software/#methodology",
  "company": {
    "id": "CG9WCWD",
    "slug": "gradient-works",
    "name": "Gradient Works",
    "aliases": [],
    "site": "https://www.gradient.works/",
    "summary": "\"The territory planning platform for commercial sales\", working with Salesforce and HubSpot. Carve designs territory scenarios, collects leader feedback, deploys account ownership to the CRM and keeps plans current; Market Map scores accounts against the best customers; AI Researchers enrich accounts. Carve is run by an AI agent, and an MCP server lets Claude, ChatGPT, Gemini or Cursor drive the whole process.",
    "founded": null,
    "categories": [
      "spm"
    ],
    "status": "active",
    "price_note": null,
    "update_channels": [],
    "updated_at": "2026-11-11",
    "off_map": null,
    "merged_into": null,
    "category_names": [
      "Sales planning, quotas and territories"
    ]
  },
  "confirmed_product_launches": 0,
  "dated_product_launches": 0,
  "undated_launches": 0,
  "launches_data_url": "https://www.newsprint.com/data/launches.json",
  "count": 0,
  "launches": [],
  "launch_list": false,
  "indexed": true,
  "summary": {
    "text": "\"The territory planning platform for commercial sales\", working with Salesforce and HubSpot. Carve designs territory scenarios, collects leader feedback, deploys account ownership to the CRM and keeps plans current; Market Map scores accounts against the best customers; AI Researchers enrich accounts. Carve is run by an AI agent, and an MCP server lets Claude, ChatGPT, Gemini or Cursor drive the whole process.",
    "source": {
      "name": "gradient.works",
      "url": "https://www.gradient.works/"
    },
    "from": "record"
  },
  "maps": [
    {
      "map": "compensation-software",
      "title": "The AI compensation software map",
      "url": "https://www.newsprint.com/research/compensation-software/#co-gradient-works",
      "section": "companies",
      "name": "Gradient Works",
      "site": "https://www.gradient.works/",
      "category": "Sales planning, quotas and territories",
      "what": "\"The territory planning platform for commercial sales\", working with Salesforce and HubSpot. Carve designs territory scenarios, collects leader feedback, deploys account ownership to the CRM and keeps plans current; Market Map scores accounts against the best customers; AI Researchers enrich accounts. Carve is run by an AI agent, and an MCP server lets Claude, ChatGPT, Gemini or Cursor drive the whole process.",
      "what_source": {
        "name": "gradient.works",
        "url": "https://www.gradient.works/"
      },
      "price": "Free plan (1,000 credits, 5 rep users); Growth $799 per month paid annually; Enterprise custom. Credits meter AI features.",
      "price_published": false,
      "capabilities": {
        "label": "AI capabilities",
        "items": [
          "Named agent",
          "Assistant",
          "MCP or agent API",
          "Territory planning"
        ]
      },
      "scale_tier": 3,
      "scale": "Funded challenger: institutional funding disclosed ($2M seed round in October 2021 led by Integr8d Capital; no later round or customer count found.)",
      "founded": null,
      "founded_source": null,
      "fate": null,
      "sources": [
        {
          "name": "gradient.works",
          "url": "https://www.gradient.works/"
        },
        {
          "name": "gradient.works",
          "url": "https://www.gradient.works/pricing"
        },
        {
          "name": "gradient.works",
          "url": "https://www.gradient.works/blog"
        },
        {
          "name": "gradient.works",
          "url": "https://www.gradient.works/blog/end-to-end-territory-planning-with-the-new-carve"
        },
        {
          "name": "gradient.works",
          "url": "https://www.gradient.works/blog/ai-agents-territory-planning"
        },
        {
          "name": "salestechstar.com",
          "url": "https://salestechstar.com/?p=158688"
        }
      ],
      "more_sources": 0,
      "cross_listed": false
    },
    {
      "map": "revenue-operations-software",
      "title": "The AI revenue operations software map",
      "url": "https://www.newsprint.com/research/revenue-operations-software/#co-gradient-works",
      "section": "companies",
      "name": "Gradient Works",
      "site": "https://www.gradient.works/",
      "category": "Sales planning, quotas and territories",
      "what": "\"The territory planning platform for commercial sales.\" Gradient Works sells territory planning, account scoring and book management to RevOps teams on Salesforce and HubSpot. Market Map scores accounts against the best customers. Carve is run by an AI agent that designs scenarios, collects leader feedback and deploys account ownership to the CRM. Bookbuilder keeps books current inside Salesforce, and Routing assigns leads. An MCP server lets Claude, ChatGPT or Cursor run the work.",
      "what_source": {
        "name": "gradient.works",
        "url": "https://www.gradient.works/"
      },
      "price": "Free plan; Growth $799 per month paid annually; Enterprise priced on request. Credits meter AI features.",
      "price_published": false,
      "capabilities": {
        "label": "AI capabilities",
        "items": [
          "Named agent",
          "Assistant",
          "Data enrichment and hygiene",
          "MCP or agent API",
          "Territory and quota modeling",
          "Scoring and routing"
        ]
      },
      "scale_tier": 3,
      "scale": "Funded challenger: institutional funding disclosed ($2M seed round in October 2021 led by Integr8d Capital; no later round or customer count found.)",
      "founded": null,
      "founded_source": null,
      "fate": null,
      "sources": [
        {
          "name": "gradient.works",
          "url": "https://www.gradient.works/"
        },
        {
          "name": "gradient.works",
          "url": "https://www.gradient.works/pricing"
        },
        {
          "name": "gradient.works",
          "url": "https://www.gradient.works/features/bookbuilder"
        },
        {
          "name": "gradient.works",
          "url": "https://www.gradient.works/blog/the-gradient-works-mcp-is-now-available-to-all-customers"
        },
        {
          "name": "salestechstar.com",
          "url": "https://salestechstar.com/?p=158688"
        }
      ],
      "more_sources": 0,
      "cross_listed": true
    }
  ],
  "off_map_url": null,
  "timeline": [
    {
      "id": "event-1",
      "url": "https://www.newsprint.com/companies/gradient-works/#event-1",
      "on": "2026-09-16",
      "date_precision": "day",
      "title": "Gradient Works relaunches Carve for end-to-end territory planning",
      "summary": "The new Carve runs design, feedback, deployment and adjustment in one place. An AI agent acts as a \"sales territory expert\" that builds and adjusts plans and deploys them to Salesforce, and through MCP an outside agent in Claude, ChatGPT or Gemini can run the whole process.",
      "kind": "Launch",
      "from": {
        "name": "The AI compensation software map",
        "url": "https://www.newsprint.com/research/compensation-software/#co-gradient-works"
      },
      "source": {
        "name": "Vendor blog",
        "url": "https://www.gradient.works/blog/end-to-end-territory-planning-with-the-new-carve"
      }
    },
    {
      "id": "event-2",
      "url": "https://www.newsprint.com/companies/gradient-works/#event-2",
      "on": "2026-06-12",
      "date_precision": "day",
      "title": "Gradient Works MCP is available to all customers",
      "summary": "The MCP connects a customer's AI agent to routing, book management, territory planning and account scoring. The agent can debug why a lead routed as it did, build routing flows from a plain-language description, pull Carve scenarios and deploy plans.",
      "kind": "Launch",
      "from": {
        "name": "The AI revenue operations software map",
        "url": "https://www.newsprint.com/research/revenue-operations-software/#co-gradient-works"
      },
      "source": {
        "name": "Vendor blog",
        "url": "https://www.gradient.works/blog/the-gradient-works-mcp-is-now-available-to-all-customers"
      }
    }
  ]
}