{
  "license": {
    "name": "CC BY 4.0",
    "url": "https://creativecommons.org/licenses/by/4.0/"
  },
  "cite_as": "Newsprint, \"Iconosquare: what it sells, price and AI features\", https://www.newsprint.com/companies/iconosquare/, updated 2026-11-11",
  "updated_at": "2026-11-11",
  "url": "https://www.newsprint.com/companies/iconosquare/",
  "markdown_url": "https://www.newsprint.com/companies/iconosquare.md",
  "title": "Iconosquare: what it sells, price and AI features",
  "opening_answer": "Iconosquare is on the social monitoring map. We record 2 dated launches and events for it. The latest is dated July 21, 2026.",
  "period": "July 20 to 21, 2026",
  "methodology_url": "https://www.newsprint.com/updates/pr-software/#methodology",
  "company": {
    "id": "C90T7MJ",
    "slug": "iconosquare",
    "name": "Iconosquare",
    "aliases": [],
    "site": "https://www.iconosquare.com/",
    "summary": "Analytics-first social-management suite covering eight networks, with brand-mention, hashtag, competitor, and industry monitoring plus an MCP integration for AI assistants.",
    "founded": 2011,
    "categories": [
      "social-analytics"
    ],
    "status": "active",
    "price_note": null,
    "update_channels": [],
    "updated_at": "2026-11-11",
    "off_map": null,
    "merged_into": null,
    "category_names": [
      "Social analytics"
    ]
  },
  "confirmed_product_launches": 0,
  "dated_product_launches": 0,
  "undated_launches": 0,
  "launches_data_url": "https://www.newsprint.com/data/launches.json",
  "count": 0,
  "launches": [],
  "launch_list": false,
  "indexed": true,
  "summary": {
    "text": "Analytics-first social-management suite covering eight networks, with brand-mention, hashtag, competitor, and industry monitoring plus an MCP integration for AI assistants.",
    "source": {
      "name": "iconosquare.com",
      "url": "https://www.iconosquare.com/"
    },
    "from": "record"
  },
  "maps": [
    {
      "map": "social-monitoring",
      "title": "The social monitoring map",
      "url": "https://www.newsprint.com/research/social-monitoring/#co-iconosquare",
      "section": "companies",
      "name": "Iconosquare",
      "site": "https://www.iconosquare.com/",
      "category": "Social analytics",
      "what": "Analytics-first social-management suite covering eight networks, with brand-mention, hashtag, competitor, and industry monitoring plus an MCP integration for AI assistants.",
      "what_source": {
        "name": "iconosquare.com",
        "url": "https://www.iconosquare.com/"
      },
      "price": "Free €0; Starter €9-€15; Launch from €33; Scale €69, €119, €169, or €219 by profile count; Custom starts at €116. Prices shown are billed yearly.",
      "price_published": true,
      "capabilities": {
        "label": "Platforms",
        "items": [
          "Instagram",
          "TikTok",
          "Facebook",
          "LinkedIn",
          "X",
          "Threads",
          "YouTube"
        ]
      },
      "scale_tier": 2,
      "scale": "Established: a public parent, or a disclosed user or customer base (Site says 'Trusted by +10,000 brands & agencies'; part of Positive group.)",
      "founded": "2011",
      "founded_source": {
        "name": "iconosquare.com",
        "url": "https://iconosquare.com/about-us"
      },
      "fate": null,
      "sources": [
        {
          "name": "iconosquare.com",
          "url": "https://www.iconosquare.com/"
        },
        {
          "name": "iconosquare.com",
          "url": "https://www.iconosquare.com/plans-and-pricing"
        },
        {
          "name": "iconosquare.com",
          "url": "https://iconosquare.com/about-us"
        }
      ],
      "more_sources": 0,
      "cross_listed": false
    }
  ],
  "off_map_url": null,
  "timeline": [
    {
      "id": "event-1",
      "url": "https://www.newsprint.com/companies/iconosquare/#event-1",
      "on": "2026-07-21",
      "date_precision": "day",
      "title": "Connect Iconosquare to Your AI with MCP.",
      "summary": "MCP connection of Iconosquare analytics to Claude, ChatGPT and other MCP clients; labelled beta.",
      "kind": "Beta",
      "from": {
        "name": "The social monitoring map",
        "url": "https://www.newsprint.com/research/social-monitoring/#co-iconosquare"
      },
      "source": {
        "name": "Iconosquare product updates",
        "url": "https://www.iconosquare.com/product-updates"
      }
    },
    {
      "id": "event-2",
      "url": "https://www.newsprint.com/companies/iconosquare/#event-2",
      "on": "2026-07-20",
      "date_precision": "day",
      "title": "Meet Uma: Your New AI Social Media Analyst.",
      "summary": "Uma, an AI analyst in beta that explains why social metrics changed.",
      "kind": "Beta",
      "from": {
        "name": "The social monitoring map",
        "url": "https://www.newsprint.com/research/social-monitoring/#co-iconosquare"
      },
      "source": {
        "name": "Iconosquare product updates",
        "url": "https://www.iconosquare.com/product-updates"
      }
    }
  ]
}