# Iconosquare: what it sells, price and AI features

URL: https://www.newsprint.com/companies/iconosquare/
Covers: July 20 to 21, 2026
Updated: 2026-11-11
License: CC BY 4.0, https://creativecommons.org/licenses/by/4.0/
Cite as: Newsprint, "Iconosquare: what it sells, price and AI features", https://www.newsprint.com/companies/iconosquare/, updated 2026-11-11

> Iconosquare is on the social monitoring map. We record 2 dated launches and events for it. The latest is dated July 21, 2026.

Analytics-first social-management suite covering eight networks, with brand-mention, hashtag, competitor, and industry monitoring plus an MCP integration for AI assistants. Source: [iconosquare.com](https://www.iconosquare.com/).

## Facts

- Site: [iconosquare.com](https://www.iconosquare.com/)
- Founded: [2011](https://iconosquare.com/about-us)
- Category: Social analytics
- Status: Active

## On the research maps

### [The social monitoring map](https://www.newsprint.com/research/social-monitoring/#co-iconosquare)

Analytics-first social-management suite covering eight networks, with brand-mention, hashtag, competitor, and industry monitoring plus an MCP integration for AI assistants. Source: [iconosquare.com](https://www.iconosquare.com/).

- Category: Social analytics
- Price: Free €0; Starter €9-€15; Launch from €33; Scale €69, €119, €169, or €219 by profile count; Custom starts at €116. Prices shown are billed yearly.
- Platforms: Instagram, TikTok, Facebook, LinkedIn, X, Threads and YouTube
- Scale: Established: a public parent, or a disclosed user or customer base (Site says 'Trusted by +10,000 brands & agencies'; part of Positive group.)
- Founded: [2011](https://iconosquare.com/about-us)

Sources: [iconosquare.com](https://www.iconosquare.com/), [iconosquare.com](https://www.iconosquare.com/plans-and-pricing) and [iconosquare.com](https://iconosquare.com/about-us).

## Launches and dated events, newest first

### Connect Iconosquare to Your AI with MCP.

Beta, July 21, 2026. MCP connection of Iconosquare analytics to Claude, ChatGPT and other MCP clients; labelled beta.

Source: [Iconosquare product updates](https://www.iconosquare.com/product-updates). From [the social monitoring map](https://www.newsprint.com/research/social-monitoring/#co-iconosquare).

### Meet Uma: Your New AI Social Media Analyst.

Beta, July 20, 2026. Uma, an AI analyst in beta that explains why social metrics changed.

Source: [Iconosquare product updates](https://www.iconosquare.com/product-updates). From [the social monitoring map](https://www.newsprint.com/research/social-monitoring/#co-iconosquare).

## Methodology and corrections

How we track launches, and how to report an error: https://www.newsprint.com/updates/pr-software/#methodology