{
  "license": {
    "name": "CC BY 4.0",
    "url": "https://creativecommons.org/licenses/by/4.0/"
  },
  "cite_as": "Newsprint, \"Instantly: what it sells, price and AI features\", https://www.newsprint.com/companies/instantly/, updated 2026-11-11",
  "updated_at": "2026-11-11",
  "url": "https://www.newsprint.com/companies/instantly/",
  "markdown_url": "https://www.newsprint.com/companies/instantly.md",
  "title": "Instantly: what it sells, price and AI features",
  "opening_answer": "Instantly is on the AI revenue operations software map. We record 3 dated launches and events for it. The latest is dated Oct. 27, 2026.",
  "period": "March 26 to Oct. 27, 2026",
  "methodology_url": "https://www.newsprint.com/updates/pr-software/#methodology",
  "company": {
    "id": "CF30NX4",
    "slug": "instantly",
    "name": "Instantly",
    "aliases": [],
    "site": "https://instantly.ai/",
    "summary": "Instantly calls itself a \"Sales Engagement and Lead Intelligence\" platform. Agencies, founders and outbound sales teams run cold email campaigns on unlimited sending accounts with built-in warmup, a B2B lead database and a shared inbox. AI agents find leads, write outreach, reply to prospects and watch deliverability. Instantly AI also builds campaigns from a chat.",
    "founded": 2021,
    "categories": [
      "engagement"
    ],
    "status": "active",
    "price_note": null,
    "update_channels": [],
    "updated_at": "2026-11-11",
    "off_map": null,
    "merged_into": null,
    "category_names": [
      "Sales engagement"
    ]
  },
  "confirmed_product_launches": 0,
  "dated_product_launches": 0,
  "undated_launches": 0,
  "launches_data_url": "https://www.newsprint.com/data/launches.json",
  "count": 0,
  "launches": [],
  "launch_list": false,
  "indexed": true,
  "summary": {
    "text": "Instantly calls itself a \"Sales Engagement and Lead Intelligence\" platform. Agencies, founders and outbound sales teams run cold email campaigns on unlimited sending accounts with built-in warmup, a B2B lead database and a shared inbox. AI agents find leads, write outreach, reply to prospects and watch deliverability. Instantly AI also builds campaigns from a chat.",
    "source": {
      "name": "instantly.ai",
      "url": "https://instantly.ai/"
    },
    "from": "record"
  },
  "maps": [
    {
      "map": "revenue-operations-software",
      "title": "The AI revenue operations software map",
      "url": "https://www.newsprint.com/research/revenue-operations-software/#co-instantly",
      "section": "companies",
      "name": "Instantly",
      "site": "https://instantly.ai/",
      "category": "Sales engagement",
      "what": "Instantly calls itself a \"Sales Engagement and Lead Intelligence\" platform. Agencies, founders and outbound sales teams run cold email campaigns on unlimited sending accounts with built-in warmup, a B2B lead database and a shared inbox. AI agents find leads, write outreach, reply to prospects and watch deliverability. Instantly AI also builds campaigns from a chat.",
      "what_source": {
        "name": "instantly.ai",
        "url": "https://instantly.ai/"
      },
      "price": "Outreach plan from $47 per month; Starter bundle $94 per month",
      "price_published": false,
      "capabilities": {
        "label": "AI capabilities",
        "items": [
          "Named agent",
          "Assistant",
          "Data enrichment and hygiene",
          "AI outreach",
          "Scoring and routing"
        ]
      },
      "scale_tier": 2,
      "scale": "Established: a public parent, or a disclosed customer base (Company fact sheet reports 35,000 or more customers; bootstrapped with no institutional funding listed)",
      "founded": "2021",
      "founded_source": null,
      "fate": null,
      "sources": [
        {
          "name": "instantly.ai",
          "url": "https://instantly.ai/"
        },
        {
          "name": "instantly.ai",
          "url": "https://instantly.ai/pricing"
        },
        {
          "name": "instantly.ai",
          "url": "https://instantly.ai/llms.txt"
        },
        {
          "name": "feedback.instantly.ai",
          "url": "https://feedback.instantly.ai/changelog"
        }
      ],
      "more_sources": 0,
      "cross_listed": false
    }
  ],
  "off_map_url": null,
  "timeline": [
    {
      "id": "event-1",
      "url": "https://www.newsprint.com/companies/instantly/#event-1",
      "on": "2026-10-27",
      "date_precision": "day",
      "title": "Instantly launches Lead Finder with autonomous outreach",
      "summary": "Lead Finder adds proactive AI lead recommendations, live buying signals, lead scoring and AI enrichment, and hands leads to AI agents that run outreach and follow-ups through booking calls.",
      "kind": "Launch",
      "from": {
        "name": "The AI revenue operations software map",
        "url": "https://www.newsprint.com/research/revenue-operations-software/#co-instantly"
      },
      "source": {
        "name": "Vendor changelog",
        "url": "https://feedback.instantly.ai/changelog"
      }
    },
    {
      "id": "event-2",
      "url": "https://www.newsprint.com/companies/instantly/#event-2",
      "on": "2026-06-17",
      "date_precision": "day",
      "title": "Instantly introduces the AI Deliverability Agent",
      "summary": "An always-on agent reviews DNS health, blocklists, warmup scores, bounces and abuse complaints. It can pause campaigns, replace risky accounts and balance providers inside Instantly.",
      "kind": "Launch",
      "from": {
        "name": "The AI revenue operations software map",
        "url": "https://www.newsprint.com/research/revenue-operations-software/#co-instantly"
      },
      "source": {
        "name": "Vendor changelog",
        "url": "https://feedback.instantly.ai/changelog/introducing-the-ai-deliverability-agent"
      }
    },
    {
      "id": "event-3",
      "url": "https://www.newsprint.com/companies/instantly/#event-3",
      "on": "2026-03-26",
      "date_precision": "day",
      "title": "Instantly releases the AI Sales Agent",
      "summary": "The agent enriches every lead with verified contact data and buying signals, writes tailored outreach, follows up and helps turn replies into booked meetings. A person can review activity before it goes live or let it run.",
      "kind": "Launch",
      "from": {
        "name": "The AI revenue operations software map",
        "url": "https://www.newsprint.com/research/revenue-operations-software/#co-instantly"
      },
      "source": {
        "name": "Vendor changelog",
        "url": "https://feedback.instantly.ai/changelog/the-future-of-sales-is-here-robot"
      }
    }
  ]
}