{
  "license": {
    "name": "CC BY 4.0",
    "url": "https://creativecommons.org/licenses/by/4.0/"
  },
  "cite_as": "Newsprint, \"Intelligent Relations: new features and launches\", https://www.newsprint.com/companies/intelligent-relations/, updated 2026-10-28",
  "updated_at": "2026-10-28",
  "url": "https://www.newsprint.com/companies/intelligent-relations/",
  "markdown_url": "https://www.newsprint.com/companies/intelligent-relations.md",
  "title": "Intelligent Relations: new features and launches",
  "opening_answer": "We confirmed 6 product launches from Intelligent Relations since February 2022. The latest, Preston automates journalist list building and drafts outreach in one workflow, became available Aug. 24, 2026. We also record 1 acquisition and 1 new company.",
  "period": "2020 to Aug. 24, 2026",
  "methodology_url": "https://www.newsprint.com/updates/pr-software/#methodology",
  "company": {
    "id": "C029",
    "slug": "intelligent-relations",
    "name": "Intelligent Relations",
    "aliases": [],
    "site": "https://www.intelligentrelations.com/",
    "summary": "Intelligent Relations sells Preston, an AI PR agent for companies that want news coverage. Preston reads a company's website, finds journalists who cover its space and drafts pitches and press releases. The user approves each pitch or lets Preston send it, and paid plans add senior PR staff.",
    "founded": 2020,
    "categories": [
      "ai-assistant"
    ],
    "status": "active",
    "price_note": "per month, month to month: free to start; SaaS Platform Only $250; Platform + PR Advisor $999; Managed Service PR Light $4,000 and Full $7,000 (pricing page, read 5 October 2026); Preston is on every plan",
    "update_channels": [
      {
        "kind": "newsroom",
        "url": "https://www.globenewswire.com/news-release/2025/08/12/3131727/0/en/Intelligent-Relations-Launches-Mobile-Version-of-Preston-Bringing-AI-Powered-PR-to-the-Palm-of-Your-Hand.html"
      }
    ],
    "updated_at": "2026-10-28",
    "category_names": [
      "AI PR assistants and agents"
    ]
  },
  "confirmed_product_launches": 6,
  "dated_product_launches": 6,
  "undated_launches": 0,
  "launches_data_url": "https://www.newsprint.com/data/launches.json",
  "count": 8,
  "launches": [
    {
      "id": "N160",
      "company": "intelligent-relations",
      "product": null,
      "title": "Preston automates journalist list building and drafts outreach in one workflow",
      "summary": "Preston added an agent workflow that analyzes a brand, builds media lists and drafts personalized outreach.",
      "kind": "feature",
      "features": [
        "agents",
        "agent-built-lists"
      ],
      "tags": [],
      "categories": [
        "ai-assistant"
      ],
      "tech": "agent",
      "stage": "ga",
      "announced_on": "2026-08-24",
      "available_on": "2026-08-24",
      "date_precision": "day",
      "sources": [
        {
          "url": "https://www.einpresswire.com/article/936577390/intelligent-relations-launches-new-preston-capability-to-automate-journalist-list-building-and-outreach",
          "name": "EIN Presswire (Intelligent Relations release, 24 Aug 2026)",
          "quote": "Preston analyzes a brand's story, identifies relevant journalists, builds targeted media lists, and generates tailored outreach in a single workflow.",
          "retrieved_at": "2026-10-14"
        }
      ],
      "verification": {
        "status": "amended",
        "model": "Sol",
        "checked_at": "2026-10-14",
        "content_hash": "e2b872934174e2e53e8342c7e886a2038cfb24b1071ac05db73511ab594bede9"
      },
      "recorded_on": "2026-10-14",
      "issue": null,
      "supersedes": null,
      "updated_at": "2026-10-20",
      "skill_grade": null,
      "needs_paid_data": null,
      "install_url": null,
      "recognition": null,
      "people": [],
      "feature_urls": {
        "agents": "https://www.newsprint.com/features/#feature-agents",
        "agent-built-lists": "https://www.newsprint.com/features/#feature-agent-built-lists"
      },
      "url": "https://www.newsprint.com/companies/intelligent-relations/#launch-N160",
      "issues": []
    },
    {
      "id": "N159",
      "company": "intelligent-relations",
      "product": null,
      "title": "Preston freemium AI PR copilot (daily story matches, journalist flags, pitch drafts)",
      "summary": "Preston opened free access to a copilot that finds story opportunities daily, flags relevant journalists and drafts pitches for human approval.",
      "kind": "feature",
      "features": [
        "story-ideas",
        "pitch-writing",
        "journalist-research"
      ],
      "tags": [],
      "categories": [
        "ai-assistant"
      ],
      "tech": "llm",
      "stage": "ga",
      "announced_on": "2026-07-13",
      "available_on": "2026-07-13",
      "date_precision": "day",
      "sources": [
        {
          "url": "https://www.einpresswire.com/article/926333235/intelligent-relations-opens-freemium-access-to-preston-the-ai-pr-copilot-built-to-execute-earned-media",
          "name": "EIN Presswire (Intelligent Relations release, 13 Jul 2026)",
          "quote": "monitors the news cycle daily, identifies relevant journalists, and generates personalised pitch drafts",
          "retrieved_at": "2026-10-14"
        }
      ],
      "verification": {
        "status": "confirmed",
        "model": "Sol",
        "checked_at": "2026-10-14",
        "content_hash": "f4186c8497d04d256e00c7bf7edd80e05c5762282055d3c3ebe6aa14b3a9a4a1"
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      "recorded_on": "2026-10-14",
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      "updated_at": "2026-10-20",
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      "people": [],
      "feature_urls": {
        "story-ideas": "https://www.newsprint.com/features/#feature-story-ideas",
        "pitch-writing": "https://www.newsprint.com/features/#feature-pitch-writing",
        "journalist-research": "https://www.newsprint.com/features/#feature-journalist-research"
      },
      "url": "https://www.newsprint.com/companies/intelligent-relations/#launch-N159",
      "issues": []
    },
    {
      "id": "R205",
      "company": "intelligent-relations",
      "product": null,
      "title": "Preston mobile app",
      "summary": "iOS and Android app for Preston with real-time alerts, AI-generated pitches and press materials, and AI contact suggestions.",
      "kind": "feature",
      "features": [
        "pitch-writing",
        "media-monitoring",
        "journalist-research"
      ],
      "tags": [],
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      ],
      "tech": "llm",
      "stage": "ga",
      "announced_on": "2025-08-12",
      "available_on": "2025-08-12",
      "date_precision": "day",
      "sources": [
        {
          "url": "https://www.globenewswire.com/news-release/2025/08/12/3131727/0/en/Intelligent-Relations-Launches-Mobile-Version-of-Preston-Bringing-AI-Powered-PR-to-the-Palm-of-Your-Hand.html",
          "name": "GlobeNewswire",
          "quote": "real-time alerts, AI-generated press materials, smart contact suggestions, and campaign analytics",
          "retrieved_at": "2026-10-13"
        }
      ],
      "verification": {
        "status": "amended",
        "model": "Sol",
        "checked_at": "2026-10-13",
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      },
      "recorded_on": "2026-10-05",
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      "updated_at": "2026-10-20",
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      "people": [],
      "feature_urls": {
        "pitch-writing": "https://www.newsprint.com/features/#feature-pitch-writing",
        "media-monitoring": "https://www.newsprint.com/features/#feature-media-monitoring",
        "journalist-research": "https://www.newsprint.com/features/#feature-journalist-research"
      },
      "url": "https://www.newsprint.com/companies/intelligent-relations/#launch-R205",
      "issues": []
    },
    {
      "id": "N158",
      "company": "intelligent-relations",
      "product": null,
      "title": "Journalist recommendations, regional coverage analysis and lookalike journalists",
      "summary": "Preston added machine-learning journalist categories by topic and region, deep coverage attributes and lookalike journalists.",
      "kind": "feature",
      "features": [
        "media-database",
        "journalist-research"
      ],
      "tags": [],
      "categories": [
        "ai-assistant"
      ],
      "tech": "ml",
      "stage": "ga",
      "announced_on": "2023-11-09",
      "available_on": "2023-11-09",
      "date_precision": "day",
      "sources": [
        {
          "url": "https://newswire.com/view/content/intelligent-relations-announces-new-ai-driven-coverage-analysis-and-22166611",
          "name": "Newswire.com (press release, 9 Nov 2023)",
          "quote": "The newly introduced features use machine learning to provide professionals with deeper insights into journalists' current preferred coverage topics",
          "retrieved_at": "2026-10-14"
        }
      ],
      "verification": {
        "status": "confirmed",
        "model": "Sol",
        "checked_at": "2026-10-14",
        "content_hash": "6b237e773d53eb075c9dc8d03958d8c595c21b9fbebb9503e34a33838f63df58"
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      "feature_urls": {
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        "journalist-research": "https://www.newsprint.com/features/#feature-journalist-research"
      },
      "url": "https://www.newsprint.com/companies/intelligent-relations/#launch-N158",
      "issues": []
    },
    {
      "id": "R053",
      "company": "intelligent-relations",
      "product": null,
      "title": "Intelligent Relations PR Platform",
      "summary": "Self-serve PR platform for non-PR professionals that spots news trends and recommends story ideas and media outlets.",
      "kind": "feature",
      "features": [
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        "story-ideas",
        "journalist-research"
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      "tags": [],
      "categories": [
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      ],
      "tech": "llm",
      "stage": "beta",
      "announced_on": "2023-03-13",
      "available_on": "2023-03-13",
      "date_precision": "day",
      "sources": [
        {
          "url": "https://finance.yahoo.com/news/intelligent-relations-ai-powered-pr-140000905.html",
          "name": "AccessWire (via Yahoo Finance)",
          "quote": "Powered by a proprietary artificial intelligence engine ... features that identify news trends and recommend story ideas and media outlets",
          "retrieved_at": "2026-10-13"
        }
      ],
      "verification": {
        "status": "confirmed",
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      "feature_urls": {
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        "story-ideas": "https://www.newsprint.com/features/#feature-story-ideas",
        "journalist-research": "https://www.newsprint.com/features/#feature-journalist-research"
      },
      "url": "https://www.newsprint.com/companies/intelligent-relations/#launch-R053",
      "issues": []
    },
    {
      "id": "E427",
      "company": "intelligent-relations",
      "product": null,
      "title": "Intelligent Relations acquires Net Positive Agency",
      "summary": "Intelligent Relations buys the PR and SEO agency Net Positive Agency for cash and equity.",
      "kind": "acquisition",
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    },
    {
      "id": "R043",
      "company": "intelligent-relations",
      "product": null,
      "title": "AI-driven PR platform (GPT pitch generation)",
      "summary": "Reads millions of online news articles and generates contextually relevant media pitches for clients.",
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    },
    {
      "id": "E426",
      "company": "intelligent-relations",
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      "title": "Intelligent Relations founded",
      "summary": "Intelligent Relations founded to combine AI with PR expertise; Rob Shavell is chairman and Stamatis N. Astra co-founder.",
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  ]
}