{
  "license": {
    "name": "CC BY 4.0",
    "url": "https://creativecommons.org/licenses/by/4.0/"
  },
  "cite_as": "Newsprint, \"Kitcaster: what it sells, price and AI features\", https://www.newsprint.com/companies/kitcaster/, updated 2026-11-11",
  "updated_at": "2026-11-11",
  "url": "https://www.newsprint.com/companies/kitcaster/",
  "markdown_url": "https://www.newsprint.com/companies/kitcaster.md",
  "title": "Kitcaster: what it sells, price and AI features",
  "opening_answer": "Kitcaster is on the PR software map. We record 2 dated launches and events for it. The latest is dated April 14, 2025.",
  "period": "September 2019 to April 14, 2025",
  "methodology_url": "https://www.newsprint.com/updates/pr-software/#methodology",
  "company": {
    "id": "C094",
    "slug": "kitcaster",
    "name": "Kitcaster",
    "aliases": [],
    "site": "https://kitcaster.com/",
    "summary": null,
    "founded": 2019,
    "categories": [
      "podcast"
    ],
    "status": "active",
    "price_note": "Entry kit $2,100/month (direct/SaaS); agency white-label packages $2,100 (3 interviews) to $5,670 (9 interviews), no term commitment; Podcast Approval Portal add-on +$350/month on agency campaigns ($500/month on the portal's own page)",
    "update_channels": [],
    "updated_at": "2026-10-20",
    "off_map": null,
    "merged_into": null,
    "category_names": [
      "Podcast booking"
    ]
  },
  "confirmed_product_launches": 0,
  "dated_product_launches": 0,
  "undated_launches": 0,
  "launches_data_url": "https://www.newsprint.com/data/launches.json",
  "count": 2,
  "launches": [
    {
      "id": "E253",
      "company": "kitcaster",
      "product": null,
      "title": "Moburst acquires Kitcaster",
      "summary": "Growth agency Moburst acquired podcast booking agency Kitcaster (52 active clients), folding it into its new Uproar PR division.",
      "kind": "acquisition",
      "features": [],
      "tags": [],
      "categories": [
        "podcast"
      ],
      "tech": null,
      "stage": null,
      "announced_on": "2025-04-14",
      "available_on": null,
      "date_precision": "day",
      "sources": [
        {
          "url": "https://www.globenewswire.com/news-release/2025/04/14/3061042/0/en/Growth-Agency-Moburst-Acquires-Podcast-Agency-Kitcaster.html",
          "name": "GlobeNewswire",
          "quote": null,
          "retrieved_at": "2026-10-13"
        }
      ],
      "verification": {
        "status": "confirmed",
        "model": null,
        "checked_at": "2026-10-13",
        "content_hash": "32f828ac97f0dd8e6691a761ebf34099dfdfb865306a34fc216e221833201e28"
      },
      "recorded_on": "2026-09-29",
      "issue": null,
      "supersedes": null,
      "updated_at": "2026-10-20",
      "skill_grade": null,
      "needs_paid_data": null,
      "install_url": null,
      "recognition": null,
      "people": [],
      "feature_urls": {},
      "url": "https://www.newsprint.com/companies/kitcaster/#launch-E253",
      "issues": []
    },
    {
      "id": "E077",
      "company": "kitcaster",
      "product": null,
      "title": "Kitcaster founded",
      "summary": "Kitcaster, founded in September 2019, is a podcast booking agency based in Denver, Colorado; a 2025 acquisition release states 2017 and names founders Ryan Estes and Brandy Whalen.",
      "kind": "founded",
      "features": [],
      "tags": [],
      "categories": [
        "podcast"
      ],
      "tech": null,
      "stage": null,
      "announced_on": "2019-09-01",
      "available_on": null,
      "date_precision": "month",
      "sources": [
        {
          "url": "https://kitcaster.com/",
          "name": "Podcast Agency Network review",
          "quote": null,
          "retrieved_at": "2026-10-13"
        }
      ],
      "verification": {
        "status": "confirmed",
        "model": null,
        "checked_at": "2026-10-13",
        "content_hash": "5071664025dcac1f32b90609aa164918b2f42613d1c0e68dd6e1985a7508c557"
      },
      "recorded_on": "2026-09-29",
      "issue": null,
      "supersedes": null,
      "updated_at": "2026-10-20",
      "skill_grade": null,
      "needs_paid_data": null,
      "install_url": null,
      "recognition": null,
      "people": [],
      "feature_urls": {},
      "url": "https://www.newsprint.com/companies/kitcaster/#launch-E077",
      "issues": []
    }
  ],
  "launch_list": false,
  "indexed": true,
  "summary": {
    "text": "Done-for-you podcast booking agency, owned by Moburst (Uproar PR division) since April 2025. A named Podcast Agent and Success Director run each campaign, backed by in-house software that surfaces qualified podcast opportunities; entry kit $2,100/month. Also runs a white-label agency channel with fixed-price interview packages for marketing agencies and PR firms.",
    "source": {
      "name": "kitcaster.com",
      "url": "https://kitcaster.com/"
    },
    "from": "map"
  },
  "maps": [
    {
      "map": "ai-for-pr",
      "title": "The PR software map",
      "url": "https://www.newsprint.com/research/pr-software/#co-kitcaster",
      "section": "companies",
      "name": "Kitcaster",
      "site": "https://kitcaster.com/",
      "category": "Podcast booking",
      "what": "Done-for-you podcast booking agency, owned by Moburst (Uproar PR division) since April 2025. A named Podcast Agent and Success Director run each campaign, backed by in-house software that surfaces qualified podcast opportunities; entry kit $2,100/month. Also runs a white-label agency channel with fixed-price interview packages for marketing agencies and PR firms.",
      "what_source": {
        "name": "kitcaster.com",
        "url": "https://kitcaster.com/"
      },
      "price": "Entry kit $2,100/month (direct/SaaS); agency white-label packages $2,100 (3 interviews) to $5,670 (9 interviews), no term commitment; Podcast Approval Portal add-on +$350/month on agency campaigns ($500/month on the portal's own page)",
      "price_published": true,
      "capabilities": {
        "label": "Covers",
        "items": [
          "Search",
          "Pitch"
        ]
      },
      "scale_tier": 2,
      "scale": "Established: a public parent, or a disclosed user or customer base (500+ brands served (vendor claim); 52 active clients at April 2025 acquisition)",
      "founded": "2019",
      "founded_source": null,
      "fate": null,
      "sources": [
        {
          "name": "kitcaster.com",
          "url": "https://kitcaster.com/"
        }
      ],
      "more_sources": 3,
      "cross_listed": false
    }
  ],
  "off_map_url": null,
  "timeline": [
    {
      "id": "launch-E253",
      "url": "https://www.newsprint.com/companies/kitcaster/#launch-E253",
      "on": "2025-04-14",
      "date_precision": "day",
      "title": "Moburst acquires Kitcaster",
      "summary": "Growth agency Moburst acquired podcast booking agency Kitcaster (52 active clients), folding it into its new Uproar PR division.",
      "kind": "Acquisition",
      "from": {
        "name": "The launch record",
        "url": "https://www.newsprint.com/launches/"
      },
      "source": {
        "name": "GlobeNewswire",
        "url": "https://www.globenewswire.com/news-release/2025/04/14/3061042/0/en/Growth-Agency-Moburst-Acquires-Podcast-Agency-Kitcaster.html"
      }
    },
    {
      "id": "launch-E077",
      "url": "https://www.newsprint.com/companies/kitcaster/#launch-E077",
      "on": "2019-09-01",
      "date_precision": "month",
      "title": "Kitcaster founded",
      "summary": "Kitcaster, founded in September 2019, is a podcast booking agency based in Denver, Colorado; a 2025 acquisition release states 2017 and names founders Ryan Estes and Brandy Whalen.",
      "kind": "Founded",
      "from": {
        "name": "The launch record",
        "url": "https://www.newsprint.com/launches/"
      },
      "source": {
        "name": "Podcast Agency Network review",
        "url": "https://kitcaster.com/"
      }
    }
  ]
}