# Nue: what it sells, price and AI features

URL: https://www.newsprint.com/companies/nue/
Covers: Oct. 27, 2025 to May 12, 2026
Updated: 2026-11-11
License: CC BY 4.0, https://creativecommons.org/licenses/by/4.0/
Cite as: Newsprint, "Nue: what it sells, price and AI features", https://www.newsprint.com/companies/nue/, updated 2026-11-11

> Nue is on the AI revenue operations software map. We record 2 dated launches and events for it. The latest is dated May 12, 2026.

"Agentic Quote-to-Cash." Nue sells CPQ, self-service quoting, usage metering and billing on one platform for sales, deal desk and finance teams. Price Builder AI turns a pricing rule written in plain language into a governed rule, and the agentic CPQ builds quotes inside finance guardrails. MCP servers extend the pricing rules to other AI agents. The CPQ page calls it Salesforce-native. Source: [nue.io](https://www.nue.io/).

## Facts

- Site: [nue.io](https://www.nue.io/)
- Category: CPQ, pricing and deal desk
- Status: Active

## On the research maps

### [The AI revenue operations software map](https://www.newsprint.com/research/revenue-operations-software/#co-nue)

"Agentic Quote-to-Cash." Nue sells CPQ, self-service quoting, usage metering and billing on one platform for sales, deal desk and finance teams. Price Builder AI turns a pricing rule written in plain language into a governed rule, and the agentic CPQ builds quotes inside finance guardrails. MCP servers extend the pricing rules to other AI agents. The CPQ page calls it Salesforce-native. Source: [nue.io](https://www.nue.io/).

- Category: CPQ, pricing and deal desk
- Price: not published; sales-led
- AI capabilities: Named agent, Assistant, MCP or agent API and Quoting and pricing
- Scale: Funded challenger: institutional funding disclosed ($40M raised in total, including a $20M Series A in January 2025)

Sources: [nue.io](https://www.nue.io/), [nue.io](https://nue.io/cpq/), [nue.io](https://www.nue.io/company/press/nue-ai-announcement/), [nue.io](https://www.nue.io/company/press/agentic-revenue-architecture/) and [silicon.co.uk](https://www.silicon.co.uk/press-release/nue-raises-20m-to-drive-the-next-evolution-in-revenue-lifecycle-management).

## Launches and dated events, newest first

### Nue introduces Agentic Revenue Architecture with a new agentic CPQ

Launch, May 12, 2026. Nue introduced Agentic Revenue Architecture, an API-first system where AI governs pricing logic, deal motions and billing. The new CPQ is described as the agentic gateway to the pricing logic, with modes from pure agentic to fully manual.

Source: [Vendor release](https://www.nue.io/company/press/agentic-revenue-architecture/). From [the AI revenue operations software map](https://www.newsprint.com/research/revenue-operations-software/#co-nue).

### Nue launches Nue AI on its MCP server

Launch, Oct. 27, 2025. Nue announced Nue AI, a context-aware AI for revenue operations built on Nue's MCP server and powered by ChatGPT, Claude and Gemini. The first release is in Lifecycle Manager. Nue said AI-guided selling in CPQ, an AI pricing engine and agentic chat would follow across 2025 and 2026.

Source: [Vendor release](https://www.nue.io/company/press/nue-ai-announcement/). From [the AI revenue operations software map](https://www.newsprint.com/research/revenue-operations-software/#co-nue).

## Methodology and corrections

How we track launches, and how to report an error: https://www.newsprint.com/updates/pr-software/#methodology