{
  "license": {
    "name": "CC BY 4.0",
    "url": "https://creativecommons.org/licenses/by/4.0/"
  },
  "cite_as": "Newsprint, \"Otterly.ai: new features and launches\", https://www.newsprint.com/companies/otterly-ai/, updated 2026-10-28",
  "updated_at": "2026-10-28",
  "url": "https://www.newsprint.com/companies/otterly-ai/",
  "markdown_url": "https://www.newsprint.com/companies/otterly-ai.md",
  "title": "Otterly.ai: new features and launches",
  "opening_answer": "We confirmed 23 product launches from Otterly.ai since April 2024. The latest, Brand Profiling: attributes and objections AI search attaches to a brand, became available Oct. 21, 2026.",
  "period": "April 30, 2024 to Oct. 21, 2026",
  "methodology_url": "https://www.newsprint.com/updates/pr-software/#methodology",
  "company": {
    "id": "C108",
    "slug": "otterly-ai",
    "name": "Otterly.ai",
    "aliases": [],
    "site": "https://otterly.ai/",
    "summary": "Otterly.ai sells AI search analytics to marketing teams. It tracks brand mentions, citations and sentiment in ChatGPT, Google AI Overviews, Perplexity and Copilot, with Gemini and Claude as add-ons. Reports show how often AI answers cite the brand, its average position and its share of AI voice.",
    "founded": 2024,
    "categories": [
      "ai-visibility"
    ],
    "status": "active",
    "price_note": "Lite $29, Standard $189, Premium $489 per month; Enterprise custom; 15% off annually ($25/$160/$422); Claude, AI Mode and Gemini are paid add-ons",
    "update_channels": [
      {
        "kind": "changelog",
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        "url": "https://docs.otterly.ai/introduction"
      }
    ],
    "updated_at": "2026-10-28",
    "category_names": [
      "AI visibility"
    ]
  },
  "confirmed_product_launches": 23,
  "dated_product_launches": 23,
  "undated_launches": 0,
  "launches_data_url": "https://www.newsprint.com/data/launches.json",
  "count": 23,
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      "title": "Brand Profiling: attributes and objections AI search attaches to a brand",
      "summary": "A new Brand Profiling tab in each OtterlyAI brand report shows the attributes and objections AI search engines attach to a brand, scores them, compares them with competitors, and links each insight to the pages AI cited. It covers ChatGPT, Google AI Overviews, AI Mode, Gemini, Perplexity and Copilot.",
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          "quote": "Brand Profiling is live now for all OtterlyAI customers.",
          "retrieved_at": "2026-10-22"
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          "title": "PR software this week: Oct. 20 to 25, 2026",
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