{
  "license": {
    "name": "CC BY 4.0",
    "url": "https://creativecommons.org/licenses/by/4.0/"
  },
  "cite_as": "Newsprint, \"PandaDoc: what it sells, price and AI features\", https://www.newsprint.com/companies/pandadoc/, updated 2026-11-11",
  "updated_at": "2026-11-11",
  "url": "https://www.newsprint.com/companies/pandadoc/",
  "markdown_url": "https://www.newsprint.com/companies/pandadoc.md",
  "title": "PandaDoc: what it sells, price and AI features",
  "opening_answer": "PandaDoc is on the AI revenue operations software map. We record 1 dated launch or event for it. The latest is dated Sept. 16, 2025.",
  "period": "Sept. 16, 2025",
  "methodology_url": "https://www.newsprint.com/updates/pr-software/#methodology",
  "company": {
    "id": "CCPTC5Q",
    "slug": "pandadoc",
    "name": "PandaDoc",
    "aliases": [],
    "site": "https://www.pandadoc.com/",
    "summary": "Document and agreement software that also sells CPQ, aimed at sales teams. PandaDoc says \"PandaDoc CPQ makes it easy to generate quotes that help close more deals,\" with CPQ for Salesforce, HubSpot and Pipedrive. AI is an editor assistant for drafting copy and a native MCP server with Claude and ChatGPT connectors that creates and routes agreements from a prompt.",
    "founded": null,
    "categories": [
      "cpq"
    ],
    "status": "active",
    "price_note": null,
    "update_channels": [],
    "updated_at": "2026-11-11",
    "off_map": null,
    "merged_into": null,
    "category_names": [
      "CPQ, pricing and deal desk"
    ]
  },
  "confirmed_product_launches": 0,
  "dated_product_launches": 0,
  "undated_launches": 0,
  "launches_data_url": "https://www.newsprint.com/data/launches.json",
  "count": 0,
  "launches": [],
  "launch_list": false,
  "indexed": true,
  "summary": {
    "text": "Document and agreement software that also sells CPQ, aimed at sales teams. PandaDoc says \"PandaDoc CPQ makes it easy to generate quotes that help close more deals,\" with CPQ for Salesforce, HubSpot and Pipedrive. AI is an editor assistant for drafting copy and a native MCP server with Claude and ChatGPT connectors that creates and routes agreements from a prompt.",
    "source": {
      "name": "pandadoc.com",
      "url": "https://www.pandadoc.com/"
    },
    "from": "record"
  },
  "maps": [
    {
      "map": "revenue-operations-software",
      "title": "The AI revenue operations software map",
      "url": "https://www.newsprint.com/research/revenue-operations-software/#co-pandadoc",
      "section": "companies",
      "name": "PandaDoc",
      "site": "https://www.pandadoc.com/",
      "category": "CPQ, pricing and deal desk",
      "what": "Document and agreement software that also sells CPQ, aimed at sales teams. PandaDoc says \"PandaDoc CPQ makes it easy to generate quotes that help close more deals,\" with CPQ for Salesforce, HubSpot and Pipedrive. AI is an editor assistant for drafting copy and a native MCP server with Claude and ChatGPT connectors that creates and routes agreements from a prompt.",
      "what_source": {
        "name": "pandadoc.com",
        "url": "https://www.pandadoc.com/"
      },
      "price": "from $19 per seat per month (Starter, billed annually); Business $49; Enterprise is quoted by contact and CPQ is an optional add-on there",
      "price_published": false,
      "capabilities": {
        "label": "AI capabilities",
        "items": [
          "Assistant",
          "MCP or agent API"
        ]
      },
      "scale_tier": 4,
      "scale": "No disclosed scale (Private; no customer count or funding disclosed on its pages)",
      "founded": null,
      "founded_source": null,
      "fate": null,
      "sources": [
        {
          "name": "pandadoc.com",
          "url": "https://www.pandadoc.com/"
        },
        {
          "name": "pandadoc.com",
          "url": "https://www.pandadoc.com/cpq/"
        },
        {
          "name": "pandadoc.com",
          "url": "https://www.pandadoc.com/ai-information"
        },
        {
          "name": "pandadoc.com",
          "url": "https://www.pandadoc.com/pricing/"
        },
        {
          "name": "markets.financialcontent.com",
          "url": "https://markets.financialcontent.com/wral/article/bizwire-2025-9-16-pandadoc-takes-aim-at-docusign-with-ai-native-mcp-release-enterprise-grade-trust-and-outcome-based-pricing"
        }
      ],
      "more_sources": 0,
      "cross_listed": false
    }
  ],
  "off_map_url": null,
  "timeline": [
    {
      "id": "event-1",
      "url": "https://www.newsprint.com/companies/pandadoc/#event-1",
      "on": "2025-09-16",
      "date_precision": "day",
      "title": "PandaDoc launches a native MCP server for AI agents",
      "summary": "PandaDoc announced a native MCP server that lets AI agents run complete agreement flows from natural-language instructions, such as creating a sales proposal and sending it for signature. The release paired it with outcome-based pricing.",
      "kind": "Launch",
      "from": {
        "name": "The AI revenue operations software map",
        "url": "https://www.newsprint.com/research/revenue-operations-software/#co-pandadoc"
      },
      "source": {
        "name": "Business Wire release via FinancialContent",
        "url": "https://markets.financialcontent.com/wral/article/bizwire-2025-9-16-pandadoc-takes-aim-at-docusign-with-ai-native-mcp-release-enterprise-grade-trust-and-outcome-based-pricing"
      }
    }
  ]
}