{
  "license": {
    "name": "CC BY 4.0",
    "url": "https://creativecommons.org/licenses/by/4.0/"
  },
  "cite_as": "Newsprint, \"Pendulum: new features and launches\", https://www.newsprint.com/companies/pendulum/, updated 2026-10-28",
  "updated_at": "2026-10-28",
  "url": "https://www.newsprint.com/companies/pendulum/",
  "markdown_url": "https://www.newsprint.com/companies/pendulum.md",
  "title": "Pendulum: new features and launches",
  "opening_answer": "We confirmed 5 product launches from Pendulum since June 2026. The latest, Launches the Actions Agent for response plans, was announced Sept. 8, 2026. We also record 1 funding round and 1 new company.",
  "period": "2021 to Sept. 8, 2026",
  "methodology_url": "https://www.newsprint.com/updates/pr-software/#methodology",
  "company": {
    "id": "C071",
    "slug": "pendulum",
    "name": "Pendulum",
    "aliases": [],
    "site": "https://www.pendulumintel.com/",
    "summary": "Pendulum sells agentic social listening to brand and communications teams. It reads video, audio, images and text across many social channels and languages. Monitoring Agents send alerts to Slack or Teams, Reporting Agents write clip reports, and an Actions Agent drafts a holding statement from the team's playbook.",
    "founded": 2021,
    "categories": [
      "monitoring"
    ],
    "status": "active",
    "price_note": "not published; sales-led ('Request a Demo', 'Get a custom demo'); no pricing page",
    "update_channels": [
      {
        "kind": "blog",
        "url": "https://www.pendulumintel.com/resources/blog"
      },
      {
        "kind": "newsroom",
        "url": "https://www.pendulumintel.com/company/news"
      },
      {
        "kind": "social",
        "url": "https://www.linkedin.com/company/pendulumintel/"
      }
    ],
    "updated_at": "2026-10-28",
    "category_names": [
      "Media monitoring and analysis"
    ]
  },
  "confirmed_product_launches": 5,
  "dated_product_launches": 5,
  "undated_launches": 0,
  "launches_data_url": "https://www.newsprint.com/data/launches.json",
  "count": 7,
  "launches": [
    {
      "id": "LC32VBMRN",
      "company": "pendulum",
      "product": null,
      "title": "Launches the Actions Agent for response plans",
      "summary": "Users describe a situation in plain language and upload their playbook; the agent checks mention data and returns a brief with root causes, similar past incidents, recommended responses and draft holding statements.",
      "kind": "feature",
      "features": [
        "agents",
        "coverage-analysis"
      ],
      "tags": [],
      "categories": [
        "monitoring"
      ],
      "tech": "agent",
      "stage": null,
      "announced_on": "2026-09-08",
      "available_on": null,
      "date_precision": "day",
      "sources": [
        {
          "url": "https://www.pendulumintel.com/resources/blog/inside-the-actions-agent-turn-data-into-a-response-plan",
          "name": "Pendulum blog",
          "quote": "Actions Agent closes that gap. They're Pendulum's newest agentic capability, and they exist for one reason",
          "retrieved_at": "2026-10-26"
        }
      ],
      "verification": {
        "status": "confirmed",
        "model": "claude-opus-5-5",
        "checked_at": "2026-10-26",
        "content_hash": "c38e7d060475c79c632944f85c8955039f5788b8449c4e4eba8ee897052c1947"
      },
      "recorded_on": "2026-10-26",
      "issue": null,
      "supersedes": null,
      "updated_at": "2026-10-26",
      "skill_grade": null,
      "needs_paid_data": null,
      "install_url": null,
      "recognition": null,
      "people": [],
      "feature_urls": {
        "agents": "https://www.newsprint.com/features/#feature-agents",
        "coverage-analysis": "https://www.newsprint.com/features/#feature-coverage-analysis"
      },
      "url": "https://www.newsprint.com/companies/pendulum/#launch-LC32VBMRN",
      "issues": []
    },
    {
      "id": "V077",
      "company": "pendulum",
      "product": null,
      "title": "Ask Pendulum conversational interface",
      "summary": "A chat interface over Pendulum's social dataset, powered by the Pendulum Agent, which commands specialized agents to run brand data discovery, analysis and strategy ideation and returns evidence-backed answers with confidence scores.",
      "kind": "feature",
      "features": [
        "chat-assistant",
        "agents"
      ],
      "tags": [],
      "categories": [
        "monitoring"
      ],
      "tech": "agent",
      "stage": "ga",
      "announced_on": "2026-06-23",
      "available_on": "2026-06-23",
      "date_precision": "day",
      "sources": [
        {
          "url": "https://www.pendulumintel.com/news/pendulum-intelligence-redefines-brand-intelligence-with-the-next-wave-of-agentic-ai",
          "name": "Pendulum newsroom",
          "quote": "the debut of Ask Pendulum. This category-defining conversational interface is powered by the Pendulum Agent, an autonomous AI powerhouse that commands a behind-the-curtain suite of specialized agents",
          "retrieved_at": "2026-10-19"
        }
      ],
      "verification": {
        "status": "confirmed",
        "model": null,
        "checked_at": "2026-10-19",
        "content_hash": "8ac8355f60bd5650fa899f935d8a7056ce0238fc9f35ae0df09811a58287a333"
      },
      "recorded_on": "2026-10-19",
      "issue": null,
      "supersedes": null,
      "updated_at": "2026-10-20",
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      "people": [],
      "feature_urls": {
        "chat-assistant": "https://www.newsprint.com/features/#feature-chat-assistant",
        "agents": "https://www.newsprint.com/features/#feature-agents"
      },
      "url": "https://www.newsprint.com/companies/pendulum/#launch-V077",
      "issues": []
    },
    {
      "id": "V078",
      "company": "pendulum",
      "product": null,
      "title": "Landscapes trend discovery",
      "summary": "Clusters millions of social signals, including audio transcripts and video frames, into narrative maps so brands can see topics growing on niche channels before they go mainstream.",
      "kind": "feature",
      "features": [
        "trend-detection"
      ],
      "tags": [],
      "categories": [
        "monitoring"
      ],
      "tech": "ml",
      "stage": "ga",
      "announced_on": "2026-06-23",
      "available_on": "2026-06-23",
      "date_precision": "day",
      "sources": [
        {
          "url": "https://www.pendulumintel.com/news/pendulum-intelligence-redefines-brand-intelligence-with-the-next-wave-of-agentic-ai",
          "name": "Pendulum newsroom",
          "quote": "Trend Discovery via Landscapes: Automatically synthesizes millions of social signals into structured narrative maps, tracking topic growth from its earliest stages",
          "retrieved_at": "2026-10-19"
        }
      ],
      "verification": {
        "status": "confirmed",
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        "checked_at": "2026-10-19",
        "content_hash": "bc9c2babca82ecb21855b9ccece76e292c956a60fe92f33a9e640ac02a10709e"
      },
      "recorded_on": "2026-10-19",
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      "updated_at": "2026-10-20",
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      "recognition": null,
      "people": [],
      "feature_urls": {
        "trend-detection": "https://www.newsprint.com/features/#feature-trend-detection"
      },
      "url": "https://www.newsprint.com/companies/pendulum/#launch-V078",
      "issues": []
    },
    {
      "id": "V079",
      "company": "pendulum",
      "product": null,
      "title": "Agentic Monitoring",
      "summary": "Monitoring agents watch conversations in near real time, triage brand-safety threats and pre-viral moments, and route them to Slack, Microsoft Teams or ticketing systems.",
      "kind": "feature",
      "features": [
        "media-monitoring",
        "agents"
      ],
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      ],
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      "announced_on": "2026-06-23",
      "available_on": "2026-06-23",
      "date_precision": "day",
      "sources": [
        {
          "url": "https://www.pendulumintel.com/news/pendulum-intelligence-redefines-brand-intelligence-with-the-next-wave-of-agentic-ai",
          "name": "Pendulum newsroom",
          "quote": "Proactive Mitigation via Agentic Monitoring: Actively monitors billions of multi-format conversations in near-real time, instantly triaging and routing critical data signals",
          "retrieved_at": "2026-10-19"
        }
      ],
      "verification": {
        "status": "confirmed",
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        "checked_at": "2026-10-19",
        "content_hash": "bdc4d0c1e0c0701d59bafd08cd089a5a9450cebea687429a20264b7a3cceda5a"
      },
      "recorded_on": "2026-10-19",
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      "updated_at": "2026-10-20",
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      "people": [],
      "feature_urls": {
        "media-monitoring": "https://www.newsprint.com/features/#feature-media-monitoring",
        "agents": "https://www.newsprint.com/features/#feature-agents"
      },
      "url": "https://www.newsprint.com/companies/pendulum/#launch-V079",
      "issues": []
    },
    {
      "id": "V080",
      "company": "pendulum",
      "product": null,
      "title": "Executive Reporting via Digest",
      "summary": "Agents write presentation-ready executive briefs from the social data Pendulum has collected, replacing manual clip reports; the product page calls them Reporting Agents.",
      "kind": "feature",
      "features": [
        "coverage-analysis",
        "reporting-and-measurement",
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      "categories": [
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      "available_on": "2026-06-23",
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      "sources": [
        {
          "url": "https://www.pendulumintel.com/news/pendulum-intelligence-redefines-brand-intelligence-with-the-next-wave-of-agentic-ai",
          "name": "Pendulum newsroom",
          "quote": "Executive Reporting via Digest: Operates 24/7 to synthesize insights gathered by Pendulum's AI, generating comprehensive, presentation-ready executive briefs that replace hours of manual clip reporting.",
          "retrieved_at": "2026-10-19"
        }
      ],
      "verification": {
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        "checked_at": "2026-10-19",
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      "feature_urls": {
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        "reporting-and-measurement": "https://www.newsprint.com/features/#feature-reporting-and-measurement",
        "agents": "https://www.newsprint.com/features/#feature-agents"
      },
      "url": "https://www.newsprint.com/companies/pendulum/#launch-V080",
      "issues": []
    },
    {
      "id": "E500",
      "company": "pendulum",
      "product": null,
      "title": "Pendulum raises $5.9 million seed",
      "summary": "Pendulum announced $5.9 million in seed funding led by Madrona Venture Group with Cercano Management and others, to build its team and expand the platform.",
      "kind": "funding",
      "features": [],
      "tags": [],
      "categories": [
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      ],
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      "announced_on": "2022-01-18",
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      "sources": [
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          "url": "https://pulse2.com/social-media-narrative-detection-company-pendulum-secures-5-9-million/",
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    },
    {
      "id": "E499",
      "company": "pendulum",
      "product": null,
      "title": "Pendulum founded",
      "summary": "Mark Listes and Sam Clark founded Pendulum in Seattle; it was spun out of Madrona Venture Labs, where the two had met.",
      "kind": "founded",
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    }
  ]
}
