{
  "license": {
    "name": "CC BY 4.0",
    "url": "https://creativecommons.org/licenses/by/4.0/"
  },
  "cite_as": "Newsprint, \"PitchRate: what it sells, price and AI features\", https://www.newsprint.com/companies/pitchrate/, updated 2026-11-11",
  "updated_at": "2026-11-11",
  "url": "https://www.newsprint.com/companies/pitchrate/",
  "markdown_url": "https://www.newsprint.com/companies/pitchrate.md",
  "title": "PitchRate: what it sells, price and AI features",
  "opening_answer": "PitchRate is on the PR software map. We record 1 dated launch or event for it. The latest is dated February 2009.",
  "period": "February 2009",
  "methodology_url": "https://www.newsprint.com/updates/pr-software/#methodology",
  "company": {
    "id": "C110",
    "slug": "pitchrate",
    "name": "PitchRate",
    "aliases": [],
    "site": "https://pitchrate.com/",
    "summary": null,
    "founded": 2009,
    "categories": [
      "requests"
    ],
    "status": "active",
    "price_note": "free for journalists and experts ('It's FREE!' on the sign-up form); no paid tier found",
    "update_channels": [
      {
        "kind": "blog",
        "url": "https://pitchrate.com/wphome/"
      }
    ],
    "updated_at": "2026-10-20",
    "off_map": null,
    "merged_into": null,
    "category_names": [
      "Journalist requests and relationships"
    ]
  },
  "confirmed_product_launches": 1,
  "dated_product_launches": 1,
  "undated_launches": 0,
  "launches_data_url": "https://www.newsprint.com/data/launches.json",
  "count": 1,
  "launches": [
    {
      "id": "E475",
      "company": "pitchrate",
      "product": null,
      "title": "PitchRate goes online",
      "summary": "PitchRate.com went online in February 2009 as a free service connecting experts with journalists; it was created by L. Drew Gerber of Blue Kangaroo, Inc.",
      "kind": "feature",
      "features": [],
      "tags": [],
      "categories": [
        "requests"
      ],
      "tech": null,
      "stage": "ga",
      "announced_on": "2009-02-01",
      "available_on": "2009-02-01",
      "date_precision": "month",
      "sources": [
        {
          "url": "https://www.newswire.com/news/media-contact-service-moves-to-main-street-176391",
          "name": "Newswire.com (Blue Kangaroo release, 2010-04-27)",
          "quote": null,
          "retrieved_at": null
        }
      ],
      "verification": {
        "status": "confirmed",
        "model": null,
        "checked_at": "2026-10-19",
        "content_hash": "a318aa95871260d0b3bbc5093870c5713a5562e977758db585006338a5e933b3"
      },
      "recorded_on": "2026-10-19",
      "issue": null,
      "supersedes": null,
      "updated_at": "2026-10-20",
      "skill_grade": null,
      "needs_paid_data": null,
      "install_url": null,
      "recognition": null,
      "people": [],
      "feature_urls": {},
      "url": "https://www.newsprint.com/companies/pitchrate/#launch-E475",
      "issues": []
    }
  ],
  "launch_list": false,
  "indexed": true,
  "summary": {
    "text": "\"FREE PR leads to build media connections that make a difference.\" A free service that matches journalists with experts: reporters post requests for sources, experts get the requests by email and pitch through the platform, and an article database lets experts upload bylined articles for journalists to find. Run by Wasabi Publicity, Inc., a PR firm in North Carolina.",
    "source": {
      "name": "pitchrate.com",
      "url": "https://pitchrate.com/"
    },
    "from": "map"
  },
  "maps": [
    {
      "map": "ai-for-pr",
      "title": "The PR software map",
      "url": "https://www.newsprint.com/research/pr-software/#co-pitchrate",
      "section": "companies",
      "name": "PitchRate",
      "site": "https://pitchrate.com/",
      "category": "Journalist requests and relationships",
      "what": "\"FREE PR leads to build media connections that make a difference.\" A free service that matches journalists with experts: reporters post requests for sources, experts get the requests by email and pitch through the platform, and an article database lets experts upload bylined articles for journalists to find. Run by Wasabi Publicity, Inc., a PR firm in North Carolina.",
      "what_source": {
        "name": "pitchrate.com",
        "url": "https://pitchrate.com/"
      },
      "price": "free for journalists and experts ('It's FREE!' on the sign-up form); no paid tier found",
      "price_published": true,
      "capabilities": {
        "label": "Covers",
        "items": [
          "Discover",
          "Search",
          "Pitch"
        ]
      },
      "scale_tier": 4,
      "scale": "No disclosed scale (no current user count; a 2010 release from its then owner Blue Kangaroo, Inc. says it 'has sent out distributions to tens of thousands of experts'; no funding or revenue disclosed)",
      "founded": "2009",
      "founded_source": null,
      "fate": null,
      "sources": [
        {
          "name": "pitchrate.com",
          "url": "https://pitchrate.com/"
        }
      ],
      "more_sources": 3,
      "cross_listed": false
    }
  ],
  "off_map_url": null,
  "timeline": [
    {
      "id": "launch-E475",
      "url": "https://www.newsprint.com/companies/pitchrate/#launch-E475",
      "on": "2009-02-01",
      "date_precision": "month",
      "title": "PitchRate goes online",
      "summary": "PitchRate.com went online in February 2009 as a free service connecting experts with journalists; it was created by L. Drew Gerber of Blue Kangaroo, Inc.",
      "kind": "Product launch",
      "from": {
        "name": "The launch record",
        "url": "https://www.newsprint.com/launches/"
      },
      "source": {
        "name": "Newswire.com (Blue Kangaroo release, 2010-04-27)",
        "url": "https://www.newswire.com/news/media-contact-service-moves-to-main-street-176391"
      }
    }
  ]
}