# Press Hook: new features and launches

URL: https://www.newsprint.com/companies/press-hook/
Covers: October 2020 to March 14, 2023
Updated: 2026-10-28
License: CC BY 4.0, https://creativecommons.org/licenses/by/4.0/
Cite as: Newsprint, "Press Hook: new features and launches", https://www.newsprint.com/companies/press-hook/, updated 2026-10-28

> We confirmed 4 product launches from Press Hook since May 2022. The latest, Free AI Pitch Generator, became available March 14, 2023. We also record 1 funding round and 1 new company.

Press Hook is a PR marketplace for physical product brands. Brands build a digital press kit, and journalists post source and sample requests and browse brands on the platform. Brands answer requests, buy pitch packs or pay its team to pitch, and a dashboard shows views, replies and coverage.

## Facts

- Site: [presshook.com](https://www.presshook.com/)
- Founded: 2020
- Category: Journalist requests and relationships
- Status: Active
- Price: per month in USD: Basic $49 (intro price until Dec 31, list $99; first sample-request unlock free, then $49 each; pitch packs 10 for $250 or 25 for $450), Proactive $699 (unlimited sample-request unlocks, 100 pitches a month), Premium $1,499 (Press Hook's team writes and sends the pitches; 6-month minimum on monthly billing); agency bundles Proactive 5 brands $499 and 10 brands $999; six-monthly saves 12% and annual saves 20%; free for journalists; Premium is sales-led ('Talk to us')

## Every dated launch, newest first

### Free AI Pitch Generator

Available March 14, 2023.

A free tool that turns a few details about a product, service or story into an editable, media-ready pitch; built on OpenAI's GPT-3.

Features: [Pitch writing](https://www.newsprint.com/features/#feature-pitch-writing).

Source: [DestinationCRM](https://www.destinationcrm.com/Articles/CRM-News/CRM-Across-the-Wire/Press-Hook-Launches-Free-AI-Powered-Media-Pitch-Generator%C2%A0-157593.aspx).

Link: https://www.newsprint.com/companies/press-hook/#launch-V075

### AI source requests with matching

Available March 1, 2023.

Journalists file a source request with a deadline and get instant suggestions of brands, products and experts on the platform; brands whose profile fits are notified. Built on GPT-3.

Features: [Journalist requests](https://www.newsprint.com/features/#feature-journalist-requests), [Journalist research](https://www.newsprint.com/features/#feature-journalist-research).

Source: [MarTech Cube (Press Hook release)](https://www.martechcube.com/press-hook-new-ai-tool-to-speed-journalists-sourcing-efforts/).

Link: https://www.newsprint.com/companies/press-hook/#launch-V074

### Free AI Press Release Generator

Available Dec. 8, 2022.

A free tool that turns a brand name, the news, a short description and a quote into an editable press release; built on OpenAI's GPT-3.

Features: [Press release and content writing](https://www.newsprint.com/features/#feature-release-writing).

Source: [Press Hook blog](https://www.presshook.com/blog/free-pr-tool).

Link: https://www.newsprint.com/companies/press-hook/#launch-V073

### In-Platform Messaging

Available May 3, 2022.

Direct messaging between members in which only media users can start the conversation.

Features: [Sending and follow-up](https://www.newsprint.com/features/#feature-sending-and-follow-up).

Source: [Press Hook blog](https://www.presshook.com/blog/in-platform-messaging).

Link: https://www.newsprint.com/companies/press-hook/#launch-V072

### Press Hook raises $1.5 million

Announced Oct. 19, 2021.

Press Hook announced $1.5 million in venture funding led by Emergent Ventures, The Fund and TnT Ventures. The release calls it Brooklyn based; its 2024 terms give an Atlanta address.

Source: [PR Newswire (Press Hook release)](https://www.prnewswire.com/news-releases/press-hook-a-tech-enabled-public-relations-platform-secures-1-5-million-in-funding-301403770.html).

Link: https://www.newsprint.com/companies/press-hook/#launch-E497

### Press Hook founded

Announced October 2020.

Michelle Songy founded Press Hook in October 2020, per the funding release; its own about page says a summer 2020 beta helped 50+ businesses and that it launched privately in the fall of 2020.

Source: [PR Newswire (Press Hook release)](https://www.prnewswire.com/news-releases/press-hook-a-tech-enabled-public-relations-platform-secures-1-5-million-in-funding-301403770.html).

Link: https://www.newsprint.com/companies/press-hook/#launch-E496

## Methodology and corrections

How we track launches, and how to report an error: https://www.newsprint.com/updates/pr-software/#methodology