{
  "license": {
    "name": "CC BY 4.0",
    "url": "https://creativecommons.org/licenses/by/4.0/"
  },
  "cite_as": "Newsprint, \"Releasd: what it sells, price and AI features\", https://www.newsprint.com/companies/releasd/, updated 2026-11-12",
  "updated_at": "2026-11-12",
  "url": "https://www.newsprint.com/companies/releasd/",
  "markdown_url": "https://www.newsprint.com/companies/releasd.md",
  "title": "Releasd: what it sells, price and AI features",
  "opening_answer": "Releasd is on 2 Newsprint research maps: the PR software map and the AI visibility map. We record 2 dated launches and events for it. The latest is dated Oct. 21, 2025.",
  "period": "2014 to Oct. 21, 2025",
  "methodology_url": "https://www.newsprint.com/updates/pr-software/#methodology",
  "company": {
    "id": "C053",
    "slug": "releasd",
    "name": "Releasd",
    "aliases": [],
    "site": "https://www.releasd.com/",
    "summary": null,
    "founded": 2014,
    "categories": [
      "measurement"
    ],
    "status": "active",
    "price_note": "per month in USD: Core $339, Pro $509, Advanced $769 (GBP 259, 389, 589; EUR 299, 439, 879); yearly saves 15%; 5 users and 500 URLs a month included; sales-led, demo first, free proof-of-concept report; AI Impact features to be an optional extra on a bespoke quote",
    "update_channels": [
      {
        "kind": "blog",
        "url": "https://releasd.com/blog/"
      },
      {
        "kind": "docs",
        "url": "https://support.releasd.com/help"
      }
    ],
    "updated_at": "2026-10-20",
    "off_map": null,
    "merged_into": null,
    "category_names": [
      "Measurement and reporting"
    ]
  },
  "confirmed_product_launches": 1,
  "dated_product_launches": 1,
  "undated_launches": 0,
  "launches_data_url": "https://www.newsprint.com/data/launches.json",
  "count": 2,
  "launches": [
    {
      "id": "N258",
      "company": "releasd",
      "product": null,
      "title": "Attention Earned and Attention Cost Estimate (ACE)",
      "summary": "A new set of reporting metrics: hours of attention earned by online coverage and the ad spend that would buy the same attention.",
      "kind": "feature",
      "features": [
        "reporting-and-measurement"
      ],
      "tags": [],
      "categories": [
        "measurement"
      ],
      "tech": "rules",
      "stage": "ga",
      "announced_on": "2025-10-21",
      "available_on": "2025-10-21",
      "date_precision": "day",
      "sources": [
        {
          "url": "https://releasd.com/blog/ace-the-credible-alternative-to-ave-that-weve-all-been-waiting-for/",
          "name": "Releasd blog (ACE: the credible alternative to AVE)",
          "quote": "We're excited to introduce a new suite of PR metrics to the industry. Enabled by new eye-tracking technology, they focus on attention.",
          "retrieved_at": "2026-10-14"
        }
      ],
      "verification": {
        "status": "confirmed",
        "model": "Sol",
        "checked_at": "2026-10-14",
        "content_hash": "462b28a17f97b87a0952cd804782c70005a4e8617f8719a3fc0bf09873f36aaf"
      },
      "recorded_on": "2026-10-14",
      "issue": null,
      "supersedes": null,
      "updated_at": "2026-10-20",
      "skill_grade": null,
      "needs_paid_data": null,
      "install_url": null,
      "recognition": null,
      "people": [],
      "feature_urls": {
        "reporting-and-measurement": "https://www.newsprint.com/features/reporting-and-measurement/"
      },
      "url": "https://www.newsprint.com/companies/releasd/#launch-N258",
      "issues": []
    },
    {
      "id": "E429",
      "company": "releasd",
      "product": null,
      "title": "Releasd founded",
      "summary": "Releasd is founded in London as a platform for visual PR reports.",
      "kind": "founded",
      "features": [],
      "tags": [],
      "categories": [
        "measurement"
      ],
      "tech": null,
      "stage": null,
      "announced_on": "2014-01-01",
      "available_on": null,
      "date_precision": "year",
      "sources": [
        {
          "url": "https://www.linkedin.com/company/releasd",
          "name": "Releasd on LinkedIn",
          "quote": null,
          "retrieved_at": "2026-10-13"
        }
      ],
      "verification": {
        "status": "confirmed",
        "model": null,
        "checked_at": "2026-10-13",
        "content_hash": "977f30306e4e9c75db850332652efc4979e315967abae2599776d885dae8c5b3"
      },
      "recorded_on": "2026-10-09",
      "issue": null,
      "supersedes": null,
      "updated_at": "2026-10-20",
      "skill_grade": null,
      "needs_paid_data": null,
      "install_url": null,
      "recognition": null,
      "people": [],
      "feature_urls": {},
      "url": "https://www.newsprint.com/companies/releasd/#launch-E429",
      "issues": []
    }
  ],
  "launch_list": false,
  "indexed": true,
  "summary": {
    "text": "\"Streamline your PR reporting process & prove ROI.\" A PR reporting platform for agencies and in-house teams: paste coverage URLs or upload print, broadcast and social, then build branded, drag-and-drop reports with core metrics (reach, coverage views, Domain Authority, social shares) and AI-powered analytics such as brand-level sentiment, prominence, key message penetration, perception analysis and a Brand Recall Score, plus attention metrics that replace AVE. It does not do media monitoring. AI Impact measurement of how coverage feeds AI answers is in beta, due October 2026.",
    "source": {
      "name": "releasd.com",
      "url": "https://www.releasd.com/"
    },
    "from": "map"
  },
  "maps": [
    {
      "map": "ai-for-pr",
      "title": "The PR software map",
      "url": "https://www.newsprint.com/research/pr-software/#co-releasd",
      "section": "companies",
      "name": "Releasd",
      "site": "https://www.releasd.com/",
      "category": "Measurement and reporting",
      "what": "\"Streamline your PR reporting process & prove ROI.\" A PR reporting platform for agencies and in-house teams: paste coverage URLs or upload print, broadcast and social, then build branded, drag-and-drop reports with core metrics (reach, coverage views, Domain Authority, social shares) and AI-powered analytics such as brand-level sentiment, prominence, key message penetration, perception analysis and a Brand Recall Score, plus attention metrics that replace AVE. It does not do media monitoring. AI Impact measurement of how coverage feeds AI answers is in beta, due October 2026.",
      "what_source": {
        "name": "releasd.com",
        "url": "https://www.releasd.com/"
      },
      "price": "per month in USD: Core $339, Pro $509, Advanced $769 (GBP 259, 389, 589; EUR 299, 439, 879); yearly saves 15%; 5 users and 500 URLs a month included; sales-led, demo first, free proof-of-concept report; AI Impact features to be an optional extra on a bespoke quote",
      "price_published": true,
      "capabilities": {
        "label": "Covers",
        "items": [
          "Measure"
        ]
      },
      "scale_tier": 2,
      "scale": "Established: a public parent, or a disclosed user or customer base (founded 2014; 'over the past ten years, Releasd has been adopted by thousands of PR teams worldwide', half agencies and half in-house (vendor); no funding or revenue disclosed)",
      "founded": "2014",
      "founded_source": null,
      "fate": null,
      "sources": [
        {
          "name": "releasd.com",
          "url": "https://www.releasd.com/"
        }
      ],
      "more_sources": 5,
      "cross_listed": false
    },
    {
      "map": "ai-visibility",
      "title": "The AI visibility map",
      "url": "https://www.newsprint.com/research/ai-visibility/#co-releasd",
      "section": "companies",
      "name": "Releasd",
      "site": "https://www.releasd.com/",
      "category": "PR and monitoring",
      "what": "Sells PR agencies and in-house communications teams reporting and measurement software, including scoring of how coverage may influence AI responses.",
      "what_source": {
        "name": "releasd.com",
        "url": "https://www.releasd.com/"
      },
      "price": null,
      "price_published": false,
      "capabilities": {
        "label": "Capabilities",
        "items": [
          "Cited sources (partial)",
          "Technical (partial)",
          "Agency plan"
        ]
      },
      "scale_tier": null,
      "scale": null,
      "founded": "2014",
      "founded_source": null,
      "fate": null,
      "sources": [
        {
          "name": "releasd.com",
          "url": "https://www.releasd.com/"
        },
        {
          "name": "releasd.com",
          "url": "https://www.releasd.com/beta/ai-measurement"
        },
        {
          "name": "support.releasd.com",
          "url": "https://support.releasd.com/help/ai-geo-measurement"
        }
      ],
      "more_sources": 0,
      "cross_listed": true
    }
  ],
  "off_map_url": null,
  "timeline": [
    {
      "id": "launch-N258",
      "url": "https://www.newsprint.com/companies/releasd/#launch-N258",
      "on": "2025-10-21",
      "date_precision": "day",
      "title": "Attention Earned and Attention Cost Estimate (ACE)",
      "summary": "A new set of reporting metrics: hours of attention earned by online coverage and the ad spend that would buy the same attention.",
      "kind": "Product launch",
      "from": {
        "name": "The launch record",
        "url": "https://www.newsprint.com/launches/"
      },
      "source": {
        "name": "Releasd blog (ACE: the credible alternative to AVE)",
        "url": "https://releasd.com/blog/ace-the-credible-alternative-to-ave-that-weve-all-been-waiting-for/"
      }
    },
    {
      "id": "launch-E429",
      "url": "https://www.newsprint.com/companies/releasd/#launch-E429",
      "on": "2014-01-01",
      "date_precision": "year",
      "title": "Releasd founded",
      "summary": "Releasd is founded in London as a platform for visual PR reports.",
      "kind": "Founded",
      "from": {
        "name": "The launch record",
        "url": "https://www.newsprint.com/launches/"
      },
      "source": {
        "name": "Releasd on LinkedIn",
        "url": "https://www.linkedin.com/company/releasd"
      }
    }
  ]
}