{
  "license": {
    "name": "CC BY 4.0",
    "url": "https://creativecommons.org/licenses/by/4.0/"
  },
  "cite_as": "Newsprint, \"Socialinsider: what it sells, price and AI features\", https://www.newsprint.com/companies/socialinsider/, updated 2026-11-11",
  "updated_at": "2026-11-11",
  "url": "https://www.newsprint.com/companies/socialinsider/",
  "markdown_url": "https://www.newsprint.com/companies/socialinsider.md",
  "title": "Socialinsider: what it sells, price and AI features",
  "opening_answer": "Socialinsider is on the social monitoring map. We record 2 dated launches and events for it. The latest is dated June 23, 2026.",
  "period": "October 2025 to June 23, 2026",
  "methodology_url": "https://www.newsprint.com/updates/pr-software/#methodology",
  "company": {
    "id": "C5FGD96",
    "slug": "socialinsider",
    "name": "Socialinsider",
    "aliases": [],
    "site": "https://www.socialinsider.io/",
    "summary": "Social analytics and competitor benchmarking across TikTok, Instagram, LinkedIn, Facebook, X and YouTube; AI content pillars and an AI assistant; paid API add-on and an MCP connector to Claude and ChatGPT over tracked profiles.",
    "founded": 2017,
    "categories": [
      "social-analytics"
    ],
    "status": "active",
    "price_note": null,
    "update_channels": [],
    "updated_at": "2026-11-11",
    "off_map": null,
    "merged_into": null,
    "category_names": [
      "Social analytics"
    ]
  },
  "confirmed_product_launches": 0,
  "dated_product_launches": 0,
  "undated_launches": 0,
  "launches_data_url": "https://www.newsprint.com/data/launches.json",
  "count": 0,
  "launches": [],
  "launch_list": false,
  "indexed": true,
  "summary": {
    "text": "Social analytics and competitor benchmarking across TikTok, Instagram, LinkedIn, Facebook, X and YouTube; AI content pillars and an AI assistant; paid API add-on and an MCP connector to Claude and ChatGPT over tracked profiles.",
    "source": {
      "name": "socialinsider.io",
      "url": "https://www.socialinsider.io/"
    },
    "from": "record"
  },
  "maps": [
    {
      "map": "social-monitoring",
      "title": "The social monitoring map",
      "url": "https://www.newsprint.com/research/social-monitoring/#co-socialinsider",
      "section": "companies",
      "name": "Socialinsider",
      "site": "https://www.socialinsider.io/",
      "category": "Social analytics",
      "what": "Social analytics and competitor benchmarking across TikTok, Instagram, LinkedIn, Facebook, X and YouTube; AI content pillars and an AI assistant; paid API add-on and an MCP connector to Claude and ChatGPT over tracked profiles.",
      "what_source": {
        "name": "socialinsider.io",
        "url": "https://www.socialinsider.io/"
      },
      "price": "Adapt $82/mo (20 profiles, 3 months history, 1 seat); Optimize $124; Predict $199 (40 profiles, 12 months, 5 seats); Enterprise custom; API is a $100/mo add-on; MCP connector listed in all plans.",
      "price_published": true,
      "capabilities": {
        "label": "Platforms",
        "items": [
          "TikTok",
          "Instagram",
          "LinkedIn",
          "Facebook",
          "X",
          "YouTube"
        ]
      },
      "scale_tier": 4,
      "scale": "No disclosed scale (No disclosed scale found on site (no customer count, funding or ownership stated).)",
      "founded": "2017",
      "founded_source": {
        "name": "getlatka.com",
        "url": "https://getlatka.com/companies/socialinsider.io"
      },
      "fate": null,
      "sources": [
        {
          "name": "socialinsider.io",
          "url": "https://www.socialinsider.io/"
        },
        {
          "name": "socialinsider.io",
          "url": "https://www.socialinsider.io/pricing"
        },
        {
          "name": "getlatka.com",
          "url": "https://getlatka.com/companies/socialinsider.io"
        }
      ],
      "more_sources": 0,
      "cross_listed": false
    }
  ],
  "off_map_url": null,
  "timeline": [
    {
      "id": "event-1",
      "url": "https://www.newsprint.com/companies/socialinsider/#event-1",
      "on": "2026-06-23",
      "date_precision": "day",
      "title": "How to use Socialinsider MCP for social media reporting",
      "summary": "MCP connector for Claude and ChatGPT; a how-to post with 16 reporting prompts published.",
      "kind": "Launch",
      "from": {
        "name": "The social monitoring map",
        "url": "https://www.newsprint.com/research/social-monitoring/#co-socialinsider"
      },
      "source": {
        "name": "Socialinsider blog",
        "url": "https://www.socialinsider.io/blog/socialinsider-mcp-reporting-claude/"
      }
    },
    {
      "id": "event-2",
      "url": "https://www.newsprint.com/companies/socialinsider/#event-2",
      "on": "2025-10-01",
      "date_precision": "month",
      "title": "Socialinsider AI launched",
      "summary": "AI assistant for benchmarks, insights and reports.",
      "kind": "Launch",
      "from": {
        "name": "The social monitoring map",
        "url": "https://www.newsprint.com/research/social-monitoring/#co-socialinsider"
      },
      "source": {
        "name": "Socialinsider blog",
        "url": "https://www.socialinsider.io/blog/product-updates-january-2026/"
      }
    }
  ]
}