# Stacker: what it sells, price and AI features

URL: https://www.newsprint.com/companies/stacker/
Covers: 2017 to March 2026
Updated: 2026-11-12
License: CC BY 4.0, https://creativecommons.org/licenses/by/4.0/
Cite as: Newsprint, "Stacker: what it sells, price and AI features", https://www.newsprint.com/companies/stacker/, updated 2026-11-12

> Stacker is on 2 Newsprint research maps: the PR software map and the AI visibility map. We record 6 dated launches and events for it. The latest is dated March 2026.

"The First Distribution Platform Built for Earned Reach." A syndication service for brands: a brand submits an editorial story that passes Stacker's editorial standards, and Stacker distributes it to what it calls 3,000+ vetted news publishers, who can run it at no cost. Products are Content Optimization, Native Distribution, Pickup Reporting, GEO Reporting, Content Insights, Local and Newsroom-as-a-Service, with a real-time dashboard of placements. It sells to content, SEO/GEO and PR leaders on annual contracts, and has a Story Hub and newsfeeds for the publisher side. It does not sell a media database, pitching or monitoring tool. Source: [stacker.com](https://stacker.com/).

## Facts

- Site: [stacker.com](https://stacker.com/)
- Founded: [2017](https://stacker.com/about)
- Category: Press release distribution and newsrooms
- Status: Active
- Price: 'Starting at $3,000/month', annual contracts; Core up to 1 story a month, Growth up to 2, Scale up to 3; tier prices not published, 'Talk to Our Team'

## On the research maps

### [The PR software map](https://www.newsprint.com/research/pr-software/#co-stacker)

"The First Distribution Platform Built for Earned Reach." A syndication service for brands: a brand submits an editorial story that passes Stacker's editorial standards, and Stacker distributes it to what it calls 3,000+ vetted news publishers, who can run it at no cost. Products are Content Optimization, Native Distribution, Pickup Reporting, GEO Reporting, Content Insights, Local and Newsroom-as-a-Service, with a real-time dashboard of placements. It sells to content, SEO/GEO and PR leaders on annual contracts, and has a Story Hub and newsfeeds for the publisher side. It does not sell a media database, pitching or monitoring tool. Source: [stacker.com](https://stacker.com/).

- Category: Press release distribution and newsrooms
- Price: 'Starting at $3,000/month', annual contracts; Core up to 1 story a month, Growth up to 2, Scale up to 3; tier prices not published, 'Talk to Our Team'
- Covers: Pitch and Measure
- Scale: Established: a public parent, or a disclosed user or customer base (founded 2017 (Built In NYC); 'Stacker has reached $10 million in ARR' (Observer, 2025-09-04); bootstrapped, 'never received outside investment' (Digiday, 2022-03-03); '3,000+ news outlets' in its network (vendor))
- Founded: 2017

Sources: [stacker.com](https://stacker.com/) and [9 more on the map](https://www.newsprint.com/research/pr-software/#co-stacker).

### [The AI visibility map](https://www.newsprint.com/research/ai-visibility/#co-stacker)

Syndication of brand editorial stories to 3,000+ news publishers, with pickup and AI-citation (GEO) reporting. Source: [stacker.com](https://stacker.com/).

- Category: PR and monitoring
- Capabilities: Tracks answers (partial) and Content (partial)
- Founded: [2017](https://stacker.com/about)

Sources: [stacker.com](https://stacker.com/), [stacker.com](https://stacker.com/about), [stacker.com](https://stacker.com/pricing) and [stacker.com](https://stacker.com/blog/the-q1-product-update-improved-notifications-insights-and-workflows-across-portal-and-story-hub).

## Launches and dated events, newest first

### Stacker launched

Launch, March 2026.

Source: [stacker.com](https://stacker.com/blog/the-q1-product-update-improved-notifications-insights-and-workflows-across-portal-and-story-hub). From [the AI visibility map](https://www.newsprint.com/research/ai-visibility/#co-stacker).

### Stacker partners with Notified

Announcement, Feb. 18, 2026. Stacker partners with Notified to help brands amplify GlobeNewswire press releases with complementary editorial-quality content called Syndicated Articles.

Source: [Stacker release (GlobeNewswire)](https://www.globenewswire.com/news-release/2026/02/18/3240349/0/en/Stacker-Expands-Channel-Partnership-Strategy-Through-Collaboration-with-Notified.html). From [the PR software map](https://www.newsprint.com/research/pr-software/#co-stacker).

### Stacker and PR Newswire extend partnership

Announcement, Feb. 13, 2026. PR Newswire and Stacker announce a formal partnership to help brands extend the reach of their content through more earned media placements.

Source: [PR Newswire release ('NEW YORK, Feb. 13, 2026 /PRNewswire/', via AI Journal)](https://aijourn.com/?p=488013). From [the PR software map](https://www.newsprint.com/research/pr-software/#co-stacker).

### Stacker Connect launches

Launch, 2023. Stacker introduces its full content distribution platform for brands, a tiered self-serve product with guaranteed reach, editorial optimization and real-time analytics.

Source: [Stacker About page](https://stacker.com/about). From [the PR software map](https://www.newsprint.com/research/pr-software/#co-stacker).

### First formal brand distribution product

Launch, 2021. Stacker launches its first formal brand distribution product, a scalable editorial-first alternative to traditional PR.

Source: [Stacker About page](https://stacker.com/about). From [the PR software map](https://www.newsprint.com/research/pr-software/#co-stacker).

### Stacker launches

Founded, 2017. Stacker is founded to give publishers editorial content at no cost and help brands earn media reach beyond their owned channels.

Source: [Stacker About page](https://stacker.com/about). From [the PR software map](https://www.newsprint.com/research/pr-software/#co-stacker).

## Methodology and corrections

How we track launches, and how to report an error: https://www.newsprint.com/updates/pr-software/#methodology
