# Supergrow: what it sells, price and AI features

URL: https://www.newsprint.com/companies/supergrow/
Covers: Sept. 21 to Oct. 14, 2026
Updated: 2026-11-11
License: CC BY 4.0, https://creativecommons.org/licenses/by/4.0/
Cite as: Newsprint, "Supergrow: what it sells, price and AI features", https://www.newsprint.com/companies/supergrow/, updated 2026-11-11

> Supergrow is on the AI internal communications software map. We record 3 dated launches and events for it. The latest is dated Oct. 14, 2026.

Supergrow sells an AI LinkedIn writing tool to individuals, and a Teams product that marketing and comms teams use to run employee advocacy: "Turn Expertise Into LinkedIn® Content With Employee Advocacy". Employees do not reshare company posts. They join "AI-guided interviews" that turn their answers into three to five original posts. Content DNA keeps each post in the person's voice, admins review drafts and run challenges, and an MCP server connects Claude and ChatGPT. Source: [supergrow.ai](https://www.supergrow.ai/).

## Facts

- Site: [supergrow.ai](https://www.supergrow.ai/)
- Category: Employee advocacy
- Status: Active

## On the research maps

### [The AI internal communications software map](https://www.newsprint.com/research/internal-communications-software/#co-supergrow)

Supergrow sells an AI LinkedIn writing tool to individuals, and a Teams product that marketing and comms teams use to run employee advocacy: "Turn Expertise Into LinkedIn® Content With Employee Advocacy". Employees do not reshare company posts. They join "AI-guided interviews" that turn their answers into three to five original posts. Content DNA keeps each post in the person's voice, admins review drafts and run challenges, and an MCP server connects Claude and ChatGPT. Source: [supergrow.ai](https://www.supergrow.ai/).

- Category: Employee advocacy
- Price: paid plans published on the vendor's site
- AI capabilities: MCP or agent API and AI writing
- Scale: No disclosed scale (No customer count or funding published.)

Sources: [supergrow.ai](https://www.supergrow.ai/), [supergrow.ai](https://www.supergrow.ai/employee-advocacy), [supergrow.ai](https://www.supergrow.ai/changelog) and [supergrow.ai](https://www.supergrow.ai/pricing).

## Launches and dated events, newest first

### Supergrow opens Content Radar in beta

Launch, Oct. 14, 2026. Content Radar finds post ideas in connected Granola meetings and Slack and matches them to current discussion on LinkedIn, X and the web. A chosen idea becomes a post in the person's voice through PostCast.

Source: [Supergrow changelog](https://www.supergrow.ai/changelog). From [the AI internal communications software map](https://www.newsprint.com/research/internal-communications-software/#co-supergrow).

### Supergrow connects to Claude and ChatGPT by sign-in

Launch, Sept. 24, 2026. Claude and ChatGPT now connect to Supergrow by signing in and approving access, with no API key. Supergrow is listed in Claude's connector directory, and each tool is labeled read-only or as a change.

Source: [Supergrow changelog](https://www.supergrow.ai/changelog). From [the AI internal communications software map](https://www.newsprint.com/research/internal-communications-software/#co-supergrow).

### Supergrow's PostCast interviewer asks follow-up questions

Launch, Sept. 21, 2026. The PostCast AI interviewer now checks each answer and asks a follow-up, such as an example or a number, when an answer is thin, then moves on after two tries.

Source: [Supergrow changelog](https://www.supergrow.ai/changelog). From [the AI internal communications software map](https://www.newsprint.com/research/internal-communications-software/#co-supergrow).

## Methodology and corrections

How we track launches, and how to report an error: https://www.newsprint.com/updates/pr-software/#methodology