{
  "license": {
    "name": "CC BY 4.0",
    "url": "https://creativecommons.org/licenses/by/4.0/"
  },
  "cite_as": "Newsprint, \"Synthesia: what it sells, price and AI features\", https://www.newsprint.com/companies/synthesia/, updated 2026-11-11",
  "updated_at": "2026-11-11",
  "url": "https://www.newsprint.com/companies/synthesia/",
  "markdown_url": "https://www.newsprint.com/companies/synthesia.md",
  "title": "Synthesia: what it sells, price and AI features",
  "opening_answer": "Synthesia is on the AI internal communications software map. We record 3 dated launches and events for it. The latest is dated Oct. 1, 2026.",
  "period": "Oct. 1, 2025 to Oct. 1, 2026",
  "methodology_url": "https://www.newsprint.com/updates/pr-software/#methodology",
  "company": {
    "id": "CZPCYQ0",
    "slug": "synthesia",
    "name": "Synthesia",
    "aliases": [],
    "site": "https://www.synthesia.io/",
    "summary": "Synthesia is an \"AI Video and Avatar platform for business\". It lists internal communications as a use case and says \"with Synthesia, creating an internal communications video becomes an easy, 5-minute task.\" Comms teams turn scripts and documents into avatar-led update videos, translate them into many languages, and add quizzes. Survey Sessions let an avatar interview employees and return structured insights.",
    "founded": null,
    "categories": [
      "video"
    ],
    "status": "active",
    "price_note": null,
    "update_channels": [],
    "updated_at": "2026-11-11",
    "off_map": null,
    "merged_into": null,
    "category_names": [
      "Town halls, video and podcasts"
    ]
  },
  "confirmed_product_launches": 0,
  "dated_product_launches": 0,
  "undated_launches": 0,
  "launches_data_url": "https://www.newsprint.com/data/launches.json",
  "count": 0,
  "launches": [],
  "launch_list": false,
  "indexed": true,
  "summary": {
    "text": "Synthesia is an \"AI Video and Avatar platform for business\". It lists internal communications as a use case and says \"with Synthesia, creating an internal communications video becomes an easy, 5-minute task.\" Comms teams turn scripts and documents into avatar-led update videos, translate them into many languages, and add quizzes. Survey Sessions let an avatar interview employees and return structured insights.",
    "source": {
      "name": "synthesia.io",
      "url": "https://www.synthesia.io/"
    },
    "from": "record"
  },
  "maps": [
    {
      "map": "internal-communications-software",
      "title": "The AI internal communications software map",
      "url": "https://www.newsprint.com/research/internal-communications-software/#co-synthesia",
      "section": "companies",
      "name": "Synthesia",
      "site": "https://www.synthesia.io/",
      "category": "Town halls, video and podcasts",
      "what": "Synthesia is an \"AI Video and Avatar platform for business\". It lists internal communications as a use case and says \"with Synthesia, creating an internal communications video becomes an easy, 5-minute task.\" Comms teams turn scripts and documents into avatar-led update videos, translate them into many languages, and add quizzes. Survey Sessions let an avatar interview employees and return structured insights.",
      "what_source": {
        "name": "synthesia.io",
        "url": "https://www.synthesia.io/"
      },
      "price": "free plan and paid plans published",
      "price_published": false,
      "capabilities": {
        "label": "AI capabilities",
        "items": [
          "AI video and audio",
          "Sentiment and feedback",
          "Translation"
        ]
      },
      "scale_tier": 2,
      "scale": "Established: a public parent, or a disclosed customer base (Synthesia says it is trusted by 50,000+ teams and over 90% of the Fortune 100. Series E of $200M at a $4B valuation (January 2026).)",
      "founded": null,
      "founded_source": null,
      "fate": null,
      "sources": [
        {
          "name": "synthesia.io",
          "url": "https://www.synthesia.io/"
        },
        {
          "name": "synthesia.io",
          "url": "https://www.synthesia.io/post/internal-communication-videos"
        },
        {
          "name": "synthesia.io",
          "url": "https://www.synthesia.io/post/synthesia-3-0-the-next-era-of-video"
        },
        {
          "name": "synthesia.io",
          "url": "https://synthesia.io/post/series-e-200-million-4-billion-valuation-future-work"
        },
        {
          "name": "synthesia.io",
          "url": "https://www.synthesia.io/post/sessions-interactive-avatar-platform"
        }
      ],
      "more_sources": 0,
      "cross_listed": false
    }
  ],
  "off_map_url": null,
  "timeline": [
    {
      "id": "event-1",
      "url": "https://www.newsprint.com/companies/synthesia/#event-1",
      "on": "2026-10-01",
      "date_precision": "day",
      "title": "Synthesia launches Sessions with Survey Sessions",
      "summary": "Sessions is a platform where interactive avatars coach, interview and guide people. Survey Sessions turns a survey or form into an avatar-led interview with follow-up questions and returns structured insights.",
      "kind": "Launch",
      "from": {
        "name": "The AI internal communications software map",
        "url": "https://www.newsprint.com/research/internal-communications-software/#co-synthesia"
      },
      "source": {
        "name": "Synthesia blog",
        "url": "https://www.synthesia.io/post/sessions-interactive-avatar-platform"
      }
    },
    {
      "id": "event-2",
      "url": "https://www.newsprint.com/companies/synthesia/#event-2",
      "on": "2026-01-26",
      "date_precision": "day",
      "title": "Synthesia raises a $200M Series E at a $4B valuation",
      "summary": "GV led a $200 million Series E at a $4 billion valuation, with NVentures and existing investors, plus an employee share sale at the same valuation. Synthesia says agents become a core focus.",
      "kind": "Funding round",
      "from": {
        "name": "The AI internal communications software map",
        "url": "https://www.newsprint.com/research/internal-communications-software/#co-synthesia"
      },
      "source": {
        "name": "Synthesia blog",
        "url": "https://synthesia.io/post/series-e-200-million-4-billion-valuation-future-work"
      }
    },
    {
      "id": "event-3",
      "url": "https://www.newsprint.com/companies/synthesia/#event-3",
      "on": "2025-10-01",
      "date_precision": "day",
      "title": "Synthesia 3.0 adds Video Agents",
      "summary": "Synthesia 3.0 introduced Video Agents that hold live two-way conversations with viewers inside videos, plus Express-2 avatars and dubbing with lip sync. Courses and a Copilot editor were set for 2026.",
      "kind": "Launch",
      "from": {
        "name": "The AI internal communications software map",
        "url": "https://www.newsprint.com/research/internal-communications-software/#co-synthesia"
      },
      "source": {
        "name": "Synthesia blog",
        "url": "https://www.synthesia.io/post/synthesia-3-0-the-next-era-of-video"
      }
    }
  ]
}