# Presspage vs Wiztrust for PR teams, compared on launches, phases and scale

URL: https://www.newsprint.com/compare/presspage-vs-wiztrust/
Updated: 2026-10-28
First published: 2026-10-28

> On the map, Presspage and Wiztrust both sit in press release distribution and newsrooms [1][2]. Presspage describes itself as "If you're not publishing your story, AI is telling it for you" [1], and Wiztrust as "The communication tool that empower the financial industry and listed companies’ communication teams" [2]. Presspage is core in Pitch, where Wiztrust is not [3][4]. Presspage has 2 dated product launches since April 29, 2025, and Wiztrust has 4 [3][4].

## Presspage and Wiztrust at a glance

|  | Presspage | Wiztrust |
| --- | --- | --- |
| Category | Press release distribution and newsrooms [1] | Press release distribution and newsrooms [2] |
| Core phases | Pitch and Measure [3] | Discover, Search and Measure [4] |
| Partial phases | Discover and Search [3] | Pitch [4] |
| Dated product launches since April 29, 2025 | 2 [3] | 4 [4] |
| Agent launches | 0 [3] | 0 [4] |
| Latest launch | GEO & SEO Assistant (Beta) (beta). Sept. 2, 2026 [5] | Blueprint GEO. July 2, 2026 [6] |
| Scale | Tier 2, established. 'More than 5,000 corporate communications professionals use Presspage globally' (site FAQ); customers include Lufthansa, Booking.com, Bayer and DP World; owned by Banyan Software (private) since 2025-07-24; last disclosed round EUR 2M from Capital Mills (2021); revenue not disclosed. [3] | Tier 2, established. 'More than 400 companies use Wiztrust'; '60+ CAC 40 and SBF 120 companies'. [4] |
| Price on record | Published in euros per year, no USD: Business from EUR 20,000/yr, Enterprise from EUR 35,000/yr, 'based on your unique set-up'; media database is an add-on; sales-led ('Book a demo'). [3] | Not published; demo-led. [4] |
| Site | https://presspage.com/ | https://www.wiztrust.com/ |

## What each sells

### Presspage

"AI-powered Brand Visibility for PR & Comms." Corporate newsroom and media relations platform, now sold in three parts: Brand Visibility (AI Share of Voice, Citation Accuracy Score, Competitor AI Benchmarking and Content Gap Analysis across ChatGPT, Perplexity, Gemini and Google AI), Brand Governance (brand voice, approval and risk checks) and PR Operations (newsrooms, email distribution, media inquiries with AI-drafted replies, a media database add-on). Owned by Banyan Software since July 2025. [3]

[Presspage on the PR software map](https://www.newsprint.com/companies/presspage/)

### Wiztrust

"Empowering communication teams." All-in-one PR platform for listed companies and financial firms: newsrooms built for SEO and GEO, PR CRM and media database, emailing, newswire and social distribution, press reviews, Wiztrust Data analytics with analyst-qualified clippings, and Wiztrust Protect blockchain certification. Blueprint GEO, built with GetMint, tracks how 8 LLMs portray a brand; an AI co-pilot helps draft and optimize messages. Formerly Wiztopic. [4]

[Wiztrust on the PR software map](https://www.newsprint.com/companies/wiztrust/)

## Recent launches side by side

The newest five dated product launches on the map for each company, newest first.

### Presspage

- **Sept. 2, 2026.** GEO & SEO Assistant (Beta). Scans a newsroom page for SEO and GEO issues, rates it On track, Needs work or Off track, and offers AI-written titles, descriptions and paragraphs to apply. Beta. [5]
- **May 1, 2025.** Email Template Editor in Presspage Email. Branded email campaigns from preset header and footer blocks with logo, font and colour settings. [7]
- **2025.** Improved GEO accuracy and visibility. Restructures newsroom metadata (schema.org, canonical URLs, author information) so search engines and generative engines attribute and include the content. [8]
- **May 29, 2024.** Presspage Connect: media inquiries management as a standalone tool. Teams manage, assign, answer and analyse press inquiries in one place, with a built-in CRM and AI help, sold without the newsroom. [9]
- **July 25, 2023.** Presspage's new CRM for media and investor relations. A rebuilt contact system with custom fields, shared lists across accounts, engagement analytics, segmentation and distribution lists. [10]

### Wiztrust

- **July 2, 2026.** Blueprint GEO. Measures the gap between how LLMs portray a brand and how it wants to be seen, then realigns media relations by sector and language. [6]
- **Jan. 7, 2026.** AI visibility monitoring with GetMint. Partnership to track media mentions and quotes in AI assistants and optimize releases for AI search (GEO). Announced. [11]
- **2026.** AI co-pilot. Augmented co-pilot across the platform that helps craft and optimize messages for regulated industries. [12]
- **Oct. 7, 2025.** MarketScreener integration of Wiztrust Protect. Certified press releases reach 14 million investors through MarketScreener's distribution engine. [13]
- **2022.** Cision partnership (media lists, press reviews, distribution). Clients manage Cision media lists, build press reviews and distribute from Wiztopic. [12]

## PR phases compared

Core means the product is built on that phase. Partial means the phase is there but secondary. Not found means the map did not find it on the company's own site.

| Phase | Presspage | Wiztrust |
|---|---|---|
| Discover | Partial | Core |
| Search | Partial | Core |
| Pitch | Core | Partial |
| Measure | Core | Core |

Phase scores come from each company's row on the map [3][4].

## What this comparison does not cover

### We did not test either product

This page compares what each vendor says on its own pages and in dated announcements, as recorded on the map. We did not use or test Presspage or Wiztrust.

### Prices are the map's price notes

The prices here are the map's price notes, from each vendor's own pages or, where marked, third-party estimates. Quotes, discounts and contract terms are not covered.

### Data read on Oct. 23, 2026

The newest source on this page was read on Oct. 23, 2026. Products and prices can change after that day.

## Questions people ask

### Which has an AI agent, Presspage or Wiztrust?

Neither has a dated agent launch on the map since April 29, 2025 [3][4].

### Which is bigger, Presspage or Wiztrust?

The map puts both in scale tier 2, established. Presspage: 'More than 5,000 corporate communications professionals use Presspage globally' (site FAQ); customers include Lufthansa, Booking.com, Bayer and DP World; owned by Banyan Software (private) since 2025-07-24; last disclosed round EUR 2M from Capital Mills (2021); revenue not disclosed. [3] Wiztrust: 'More than 400 companies use Wiztrust'; '60+ CAC 40 and SBF 120 companies'. [4]

### What do Presspage and Wiztrust cost?

Presspage: Published in euros per year, no USD: Business from EUR 20,000/yr, Enterprise from EUR 35,000/yr, 'based on your unique set-up'; media database is an add-on; sales-led ('Book a demo'). [3] Wiztrust: Not published; demo-led. [4]

### Which covers Discover as a core phase?

Wiztrust does [4]. The map scores Presspage as partial there.

## Sources

1. [presspage.com](https://presspage.com/). presspage.com. Read 2026-10-23.
2. [wiztrust.com](https://www.wiztrust.com/). wiztrust.com. Read 2026-10-23.
3. [Presspage on the PR software map](https://www.newsprint.com/research/pr-software/#co-presspage). Newsprint. Read 2026-10-23.
4. [Wiztrust on the PR software map](https://www.newsprint.com/research/pr-software/#co-wiztrust). Newsprint. Read 2026-10-23.
5. [GEO & SEO Assistant (Beta)](https://help.presspage.com/api/v2/help_center/en-us/articles/30016201528220.json). Presspage help center. Read 2026-10-13.
6. [Blueprint GEO](https://newsroom.wiztrust.com/news/wiztrust-launches-blueprint-geo-to-realign-companies-and-their-image-across-llms-b0b8a-7e09e.html). Wiztrust newsroom. Read 2026-10-13.
7. [Email Template Editor in Presspage Email](https://news.presspage.com/q1-2025-product-updates--a-platform-that-grows-with-you/). Presspage newsroom (Q1 2025 Product Updates). Read 2026-10-14.
8. [Improved GEO accuracy and visibility](https://news.presspage.com/product-updates-protecting-sensitive-content-and-geo/). Presspage newsroom. Read 2026-10-13.
9. [Presspage Connect: media inquiries management as a standalone tool](https://news.presspage.com/presspage-connect-seamless-media-inquiries-management/). Presspage newsroom (press release). Read 2026-10-14.
10. [Presspage's new CRM for media and investor relations](https://news.presspage.com/elevating-media-and-investor-relations-with-presspage/). Presspage newsroom (Elevating Media and Investor Relations with Presspage). Read 2026-10-14.
11. [AI visibility monitoring with GetMint](https://newsroom.wiztrust.com/news/wiztrust-and-getmint-announce-a-partnership-to-strengthen-the-impact-of-pr-in-the-era-of-ai-search-6c00f-7e09e.html). Wiztrust newsroom. Read 2026-10-13.
12. [Events feature (structured, measurable corporate events)](https://www.wiztrust.com/en/about-us/). Wiztrust (About us, Our History). Read 2026-10-14.
13. [MarketScreener integration of Wiztrust Protect](https://newsroom.wiztrust.com/news/marketscreener-and-wiztrust-joins-forces-to-strengthen-the-reliability-of-financial-information-in-the-face-of-the-risks-of-misinformation-153e9-7e09e.html). Wiztrust (About us, 2025 entry; newsroom listing for the date). Read 2026-10-14.

## Related

- [Wiztrust alternatives for PR teams, compared on launches, phases and scale](https://www.newsprint.com/alternatives/wiztrust/)
- [The PR software map](https://www.newsprint.com/research/pr-software/)
- [All comparisons](https://www.newsprint.com/compare/)