{
  "license": {
    "name": "CC BY 4.0",
    "url": "https://creativecommons.org/licenses/by/4.0/"
  },
  "cite_as": "Newsprint, \"Software features we track\", https://www.newsprint.com/features/, updated 2026-10-21",
  "updated_at": "2026-10-21",
  "url": "https://www.newsprint.com/features/",
  "markdown_url": "https://www.newsprint.com/features.md",
  "title": "Software features we track",
  "opening_answer": "We track 24 features PR software companies ship. None has its own page yet; each gets one once 3 companies have a dated, confirmed launch with it and an editor has written and reviewed its description.",
  "period": "March 8, 1954 to Oct. 19, 2026",
  "methodology_url": "https://www.newsprint.com/updates/pr-software/#methodology",
  "data_url": "https://www.newsprint.com/data/features.json",
  "total_features": 24,
  "count": 0,
  "groups": [
    {
      "category": "pr-software",
      "name": "PR software",
      "features": [
        "agent-skill",
        "agents",
        "ai-answer-optimization",
        "ai-answer-tracking",
        "ai-cited-sources",
        "chat-assistant",
        "coverage-analysis",
        "distribution-and-newsroom",
        "journalist-requests",
        "journalist-research",
        "mcp-server",
        "mcp-and-connectors",
        "media-database",
        "agent-built-lists",
        "media-monitoring",
        "pitch-writing",
        "plugin",
        "podcasts-and-awards",
        "pr-crm",
        "release-writing",
        "reporting-and-measurement",
        "sending-and-follow-up",
        "story-ideas",
        "trend-detection"
      ]
    }
  ],
  "features": [
    {
      "slug": "agent-skill",
      "name": "Agent skill",
      "description": "A skill the vendor publishes for an AI agent to load and run, such as a Claude skill, an OpenClaw skill or an open-source skill pack.",
      "hub_url": "https://www.newsprint.com/features/#feature-agent-skill",
      "url": null,
      "markdown_url": null,
      "json_url": null,
      "categories": [
        "pr-software"
      ],
      "companies": 8,
      "confirmed_companies": 8,
      "updated_at": "2026-10-21"
    },
    {
      "slug": "agents",
      "name": "Agents and PR on autopilot",
      "description": "An AI that takes several steps on its own: finds, writes and acts.",
      "hub_url": "https://www.newsprint.com/features/#feature-agents",
      "url": null,
      "markdown_url": null,
      "json_url": null,
      "categories": [
        "pr-software"
      ],
      "companies": 22,
      "confirmed_companies": 22,
      "updated_at": "2026-10-20"
    },
    {
      "slug": "ai-answer-optimization",
      "name": "AI-answer optimization",
      "description": "Changing the answer: rewriting content and releases to be cited, distribution built for AI, site fixes.",
      "hub_url": "https://www.newsprint.com/features/#feature-ai-answer-optimization",
      "url": null,
      "markdown_url": null,
      "json_url": null,
      "categories": [
        "pr-software"
      ],
      "companies": 22,
      "confirmed_companies": 22,
      "updated_at": "2026-10-21"
    },
    {
      "slug": "ai-answer-tracking",
      "name": "AI-answer tracking",
      "description": "How ChatGPT, Gemini and other assistants describe your brand: mentions, share of voice, sentiment, accuracy.",
      "hub_url": "https://www.newsprint.com/features/#feature-ai-answer-tracking",
      "url": null,
      "markdown_url": null,
      "json_url": null,
      "categories": [
        "pr-software"
      ],
      "companies": 33,
      "confirmed_companies": 36,
      "updated_at": "2026-10-21"
    },
    {
      "slug": "ai-cited-sources",
      "name": "AI-cited sources",
      "description": "Which outlets, journalists and pages the models cite, so you know who to pitch.",
      "hub_url": "https://www.newsprint.com/features/#feature-ai-cited-sources",
      "url": null,
      "markdown_url": null,
      "json_url": null,
      "categories": [
        "pr-software"
      ],
      "companies": 27,
      "confirmed_companies": 29,
      "updated_at": "2026-10-20"
    },
    {
      "slug": "chat-assistant",
      "name": "Chat assistant",
      "description": "Ask questions of your data inside the vendor's app.",
      "hub_url": "https://www.newsprint.com/features/#feature-chat-assistant",
      "url": null,
      "markdown_url": null,
      "json_url": null,
      "categories": [
        "pr-software"
      ],
      "companies": 25,
      "confirmed_companies": 25,
      "updated_at": "2026-10-21"
    },
    {
      "slug": "coverage-analysis",
      "name": "Coverage analysis",
      "description": "Sentiment, themes and summaries of the coverage you monitor.",
      "hub_url": "https://www.newsprint.com/features/#feature-coverage-analysis",
      "url": null,
      "markdown_url": null,
      "json_url": null,
      "categories": [
        "pr-software"
      ],
      "companies": 32,
      "confirmed_companies": 32,
      "updated_at": "2026-10-21"
    },
    {
      "slug": "distribution-and-newsroom",
      "name": "Distribution and newsroom",
      "description": "Wire distribution and the company newsroom.",
      "hub_url": "https://www.newsprint.com/features/#feature-distribution-and-newsroom",
      "url": null,
      "markdown_url": null,
      "json_url": null,
      "categories": [
        "pr-software"
      ],
      "companies": 30,
      "confirmed_companies": 30,
      "updated_at": "2026-10-21"
    },
    {
      "slug": "journalist-requests",
      "name": "Journalist requests",
      "description": "Requests from reporters looking for sources, HARO-style.",
      "hub_url": "https://www.newsprint.com/features/#feature-journalist-requests",
      "url": null,
      "markdown_url": null,
      "json_url": null,
      "categories": [
        "pr-software"
      ],
      "companies": 13,
      "confirmed_companies": 15,
      "updated_at": "2026-10-21"
    },
    {
      "slug": "journalist-research",
      "name": "Journalist research",
      "description": "AI journalist search, matching, lookup or recommendations; you build the list.",
      "hub_url": "https://www.newsprint.com/features/#feature-journalist-research",
      "url": null,
      "markdown_url": null,
      "json_url": null,
      "categories": [
        "pr-software"
      ],
      "companies": 31,
      "confirmed_companies": 33,
      "updated_at": "2026-10-21"
    },
    {
      "slug": "mcp-server",
      "name": "MCP server",
      "description": "A Model Context Protocol server the vendor publishes, so Claude, ChatGPT and other AI assistants can read or act on the tool's data.",
      "hub_url": "https://www.newsprint.com/features/#feature-mcp-server",
      "url": null,
      "markdown_url": null,
      "json_url": null,
      "categories": [
        "pr-software"
      ],
      "companies": 34,
      "confirmed_companies": 34,
      "updated_at": "2026-10-21"
    },
    {
      "slug": "mcp-and-connectors",
      "name": "MCP servers and connectors",
      "description": "Let Claude, ChatGPT or Copilot use the tool.",
      "hub_url": "https://www.newsprint.com/features/#feature-mcp-and-connectors",
      "url": null,
      "markdown_url": null,
      "json_url": null,
      "categories": [
        "pr-software"
      ],
      "companies": 25,
      "confirmed_companies": 25,
      "updated_at": "2026-10-21"
    },
    {
      "slug": "media-database",
      "name": "Media database",
      "description": "A searchable database of journalists and outlets.",
      "hub_url": "https://www.newsprint.com/features/#feature-media-database",
      "url": null,
      "markdown_url": null,
      "json_url": null,
      "categories": [
        "pr-software"
      ],
      "companies": 25,
      "confirmed_companies": 25,
      "updated_at": "2026-10-21"
    },
    {
      "slug": "agent-built-lists",
      "name": "Media lists built by agents",
      "description": "An agent builds the media list end to end.",
      "hub_url": "https://www.newsprint.com/features/#feature-agent-built-lists",
      "url": null,
      "markdown_url": null,
      "json_url": null,
      "categories": [
        "pr-software"
      ],
      "companies": 3,
      "confirmed_companies": 3,
      "updated_at": "2026-10-21"
    },
    {
      "slug": "media-monitoring",
      "name": "Media monitoring",
      "description": "Find the coverage: alerts, searches and clips.",
      "hub_url": "https://www.newsprint.com/features/#feature-media-monitoring",
      "url": null,
      "markdown_url": null,
      "json_url": null,
      "categories": [
        "pr-software"
      ],
      "companies": 49,
      "confirmed_companies": 50,
      "updated_at": "2026-10-21"
    },
    {
      "slug": "pitch-writing",
      "name": "Pitch writing",
      "description": "Draft or personalise a pitch to a journalist or podcast.",
      "hub_url": "https://www.newsprint.com/features/#feature-pitch-writing",
      "url": null,
      "markdown_url": null,
      "json_url": null,
      "categories": [
        "pr-software"
      ],
      "companies": 27,
      "confirmed_companies": 31,
      "updated_at": "2026-10-21"
    },
    {
      "slug": "plugin",
      "name": "Plugin",
      "description": "A plugin or app that runs inside an AI assistant, such as a Claude plugin, a ChatGPT app, a custom GPT or a Microsoft 365 Copilot agent.",
      "hub_url": "https://www.newsprint.com/features/#feature-plugin",
      "url": null,
      "markdown_url": null,
      "json_url": null,
      "categories": [
        "pr-software"
      ],
      "companies": 9,
      "confirmed_companies": 9,
      "updated_at": "2026-10-21"
    },
    {
      "slug": "podcasts-and-awards",
      "name": "Podcast, speaking and award slots",
      "description": "Podcast guest spots, speaking slots and awards to enter.",
      "hub_url": "https://www.newsprint.com/features/#feature-podcasts-and-awards",
      "url": null,
      "markdown_url": null,
      "json_url": null,
      "categories": [
        "pr-software"
      ],
      "companies": 8,
      "confirmed_companies": 10,
      "updated_at": "2026-10-21"
    },
    {
      "slug": "pr-crm",
      "name": "PR CRM",
      "description": "Keep the state of every relationship and pitch.",
      "hub_url": "https://www.newsprint.com/features/#feature-pr-crm",
      "url": null,
      "markdown_url": null,
      "json_url": null,
      "categories": [
        "pr-software"
      ],
      "companies": 15,
      "confirmed_companies": 15,
      "updated_at": "2026-10-20"
    },
    {
      "slug": "release-writing",
      "name": "Press release and content writing",
      "description": "Draft a press release or other content.",
      "hub_url": "https://www.newsprint.com/features/#feature-release-writing",
      "url": null,
      "markdown_url": null,
      "json_url": null,
      "categories": [
        "pr-software"
      ],
      "companies": 31,
      "confirmed_companies": 31,
      "updated_at": "2026-10-21"
    },
    {
      "slug": "reporting-and-measurement",
      "name": "Reporting and measurement",
      "description": "Reports and dashboards on what the coverage was worth.",
      "hub_url": "https://www.newsprint.com/features/#feature-reporting-and-measurement",
      "url": null,
      "markdown_url": null,
      "json_url": null,
      "categories": [
        "pr-software"
      ],
      "companies": 45,
      "confirmed_companies": 46,
      "updated_at": "2026-10-21"
    },
    {
      "slug": "sending-and-follow-up",
      "name": "Sending and follow-up",
      "description": "Send pitches and follow up from the tool.",
      "hub_url": "https://www.newsprint.com/features/#feature-sending-and-follow-up",
      "url": null,
      "markdown_url": null,
      "json_url": null,
      "categories": [
        "pr-software"
      ],
      "companies": 18,
      "confirmed_companies": 18,
      "updated_at": "2026-10-20"
    },
    {
      "slug": "story-ideas",
      "name": "Story ideas and angles",
      "description": "Angles and newsjacking ideas worth pitching.",
      "hub_url": "https://www.newsprint.com/features/#feature-story-ideas",
      "url": null,
      "markdown_url": null,
      "json_url": null,
      "categories": [
        "pr-software"
      ],
      "companies": 12,
      "confirmed_companies": 12,
      "updated_at": "2026-10-21"
    },
    {
      "slug": "trend-detection",
      "name": "Trend detection",
      "description": "Rising topics and conversations, spotted in the news and social data.",
      "hub_url": "https://www.newsprint.com/features/#feature-trend-detection",
      "url": null,
      "markdown_url": null,
      "json_url": null,
      "categories": [
        "pr-software"
      ],
      "companies": 23,
      "confirmed_companies": 23,
      "updated_at": "2026-10-21"
    }
  ]
}