{
  "license": {
    "name": "CC BY 4.0",
    "url": "https://creativecommons.org/licenses/by/4.0/"
  },
  "cite_as": "Newsprint, \"Journalist research: which PR tools have it? 35 tools, dated\", https://www.newsprint.com/features/journalist-research/, updated 2026-10-28",
  "updated_at": "2026-10-28",
  "url": "https://www.newsprint.com/features/journalist-research/",
  "markdown_url": "https://www.newsprint.com/features/journalist-research.md",
  "title": "Journalist research: which PR tools have it? 35 tools, dated",
  "opening_answer": "35 PR software companies have it. Meltwater was first, available May 10, 2010. The latest to add it was Pytch, available Oct. 19, 2026.",
  "period": "May 10, 2010 to Oct. 22, 2026",
  "methodology_url": "https://www.newsprint.com/updates/pr-software/#methodology",
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    "name": "Journalist research",
    "description": "AI that finds, matches or suggests journalists for a story. You decide who goes on the list.",
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              "name": "Business Wire via CNBC (10 May 2010)",
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          "url": "https://www.newsprint.com/features/journalist-research/#launch-LTVTDSC5Y",
          "issues": []
        }
      ]
    },
    {
      "slug": "runpr",
      "name": "RunPR",
      "url": "https://www.newsprint.com/features/journalist-research/#company-runpr",
      "company_url": "https://www.newsprint.com/companies/runpr/",
      "site": "https://runpr.ai/",
      "first_launch_on": "2026-10-19",
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          "id": "LEGXKPDF2",
          "company": "runpr",
          "product": null,
          "title": "RunPR MCP pilot: client research in Claude Code, drafts returned for review",
          "summary": "RunPR opened a limited-access OAuth MCP pilot that lets an enrolled Claude Code user read a selected client's context and saved AI Visibility citations, research a byline, and submit a pitch draft to RunPR for review. The tools cannot approve, send or delete work.",
          "kind": "mcp",
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            "pitch-writing",
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          ],
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          "date_precision": "day",
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            {
              "url": "https://runpr.ai/blog/runpr-mcp-client-research-to-review",
              "name": "RunPR blog",
              "quote": "The OAuth tools cannot approve, send or delete work.",
              "retrieved_at": "2026-10-22"
            }
          ],
          "verification": {
            "status": "confirmed",
            "model": "claude-opus-5-5",
            "checked_at": "2026-10-22",
            "content_hash": "c4474d0b0df8fa20eb7dc71e37a9c709cd89818c3cc65d69c3e98eb1a927bf4e"
          },
          "recorded_on": "2026-10-22",
          "issue": "pr-software/2026-10-26",
          "supersedes": null,
          "updated_at": "2026-10-22",
          "skill_grade": null,
          "needs_paid_data": null,
          "install_url": null,
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          "people": [],
          "feature_urls": {
            "mcp-and-connectors": "https://www.newsprint.com/features/mcp-and-connectors/",
            "journalist-research": "https://www.newsprint.com/features/journalist-research/",
            "ai-cited-sources": "https://www.newsprint.com/features/ai-cited-sources/",
            "pitch-writing": "https://www.newsprint.com/features/pitch-writing/",
            "mcp-server": "https://www.newsprint.com/features/mcp-server/"
          },
          "url": "https://www.newsprint.com/features/journalist-research/#launch-LEGXKPDF2",
          "issues": [
            {
              "title": "PR software this week: Oct. 20 to 25, 2026",
              "url": "https://www.newsprint.com/updates/pr-software/2026-10-26/#launch-LEGXKPDF2"
            }
          ]
        }
      ]
    },
    {
      "slug": "pytch",
      "name": "Pytch",
      "url": "https://www.newsprint.com/features/journalist-research/#company-pytch",
      "company_url": "https://www.newsprint.com/companies/pytch/",
      "site": "https://pytch.cx/",
      "first_launch_on": "2026-10-19",
      "launches": [
        {
          "id": "LF8XM5RRT",
          "company": "pytch",
          "product": null,
          "title": "Pytch AI PR agent: approve a strategy, then it pitches and follows up from Gmail",
          "summary": "Pytch launched an AI PR agent that finds journalists who covered a topic in the past 30 days, verifies contacts, writes personalized pitches and sends them with follow-ups from the user's Gmail or Google Workspace. The user approves a proposed strategy once, after which the agent runs outreach autonomously.",
          "kind": "product",
          "features": [
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            "journalist-research",
            "pitch-writing",
            "sending-and-follow-up"
          ],
          "tags": [],
          "categories": [
            "database"
          ],
          "tech": "agent",
          "stage": "ga",
          "announced_on": "2026-10-19",
          "available_on": "2026-10-19",
          "date_precision": "day",
          "sources": [
            {
              "url": "https://news.marketersmedia.com/pytch-launches-autonomous-ai-pr-agent-to-discover-journalists-and-secure-media-opportunities/89206425",
              "name": "MarketersMedia wire release",
              "quote": "Once approved, the agent autonomously handles journalist discovery, pitch delivery, response tracking, and follow-ups.",
              "retrieved_at": "2026-10-22"
            }
          ],
          "verification": {
            "status": "confirmed",
            "model": "claude-opus-5-5",
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          "feature_urls": {
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            "pitch-writing": "https://www.newsprint.com/features/pitch-writing/",
            "sending-and-follow-up": "https://www.newsprint.com/features/sending-and-follow-up/"
          },
          "url": "https://www.newsprint.com/features/journalist-research/#launch-LF8XM5RRT",
          "issues": [
            {
              "title": "PR software this week: Oct. 20 to 25, 2026",
              "url": "https://www.newsprint.com/updates/pr-software/2026-10-26/#launch-LF8XM5RRT"
            }
          ]
        }
      ]
    }
  ]
}