{ "license": { "name": "CC BY 4.0", "url": "https://creativecommons.org/licenses/by/4.0/" }, "cite_as": "Newsprint, \"Pitch writing: which PR tools have it? 29 tools, dated\", https://www.newsprint.com/features/pitch-writing/, updated 2026-10-28", "updated_at": "2026-10-28", "url": "https://www.newsprint.com/features/pitch-writing/", "markdown_url": "https://www.newsprint.com/features/pitch-writing.md", "title": "Pitch writing: which PR tools have it? 29 tools, dated", "opening_answer": "29 PR software companies have it. Agility PR was first, available Jan. 19, 2023. The latest to add it was Pytch, available Oct. 19, 2026.", "period": "Jan. 19, 2023 to Oct. 22, 2026", "methodology_url": "https://www.newsprint.com/updates/pr-software/#methodology", "feature": { "id": "F08", "slug": "pitch-writing", "name": "Pitch writing", "description": "Drafts a pitch to a journalist or a podcast host, or tailors one pitch to each person.", "aliases": [ "pitch" ], "categories": [ "pr-software" ], "scope_note": null, "edited": true, "updated_at": null, "category_names": [] }, "count": 29, "companies": [ { "slug": "agility-pr", "name": "Agility PR", "url": "https://www.newsprint.com/features/pitch-writing/#company-agility-pr", "company_url": "https://www.newsprint.com/companies/agility-pr/", "site": "https://www.agilitypr.com/", "first_launch_on": "2023-01-19", "launches": [ { "id": "R049", "company": "agility-pr", "product": null, "title": "PR CoPilot", "summary": "AI writing assistant built into the Agility platform that drafts press releases and media pitches 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"date_precision": "day", "sources": [ { "url": "https://www.meltwater.com/en/press-releases/meltwater-announces-new-ai-powered-assistants-summaries-analysis-at-meltwater-summit", "name": "Meltwater blog", "quote": "Meltwater’s new AI Assistants leverage the latest technology in generative AI.", "retrieved_at": "2026-10-13" } ], "verification": { "status": "amended", "model": "Sol", "checked_at": "2026-10-13", "content_hash": "00eca597d7b1a3bf3c465d5ffb9e4910faafdceecc857ed5ca48620e389ea737" }, "recorded_on": "2026-09-29", "issue": null, "supersedes": null, "updated_at": "2026-10-20", "skill_grade": null, "needs_paid_data": null, "install_url": null, "recognition": null, "people": [], "feature_urls": { "pitch-writing": "https://www.newsprint.com/features/pitch-writing/", "release-writing": "https://www.newsprint.com/features/release-writing/" }, "url": "https://www.newsprint.com/features/pitch-writing/#launch-R066", "issues": [] }, { "id": "K14", "company": "meltwater", "product": null, 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"sources": [ { "url": "https://www.meltwater.com/en/product-updates/page/7", "name": "Meltwater product updates", "quote": "AI-generated drafts use a journalist's recent coverage and your previous outreach to help you personalize communications", "retrieved_at": "2026-10-26" } ], "verification": { "status": "amended", "model": "claude-opus-5-5", "checked_at": "2026-10-26", "content_hash": "1ecc5c01e0523faf6f26fed4db3a90719494e0060a2f121986db7f2ab385f5b9" }, "recorded_on": "2026-10-04", "issue": null, "supersedes": null, "updated_at": "2026-10-26", "skill_grade": null, "needs_paid_data": null, "install_url": null, "recognition": null, "people": [], "feature_urls": { "pitch-writing": "https://www.newsprint.com/features/pitch-writing/" }, "url": "https://www.newsprint.com/features/pitch-writing/#launch-R349", "issues": [] }, { "id": "R243", "company": "meltwater", "product": null, "title": "Klear AI outreach (personalized on-brand outreach)", "summary": "AI-drafted influencer outreach 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"https://www.newsprint.com/features/pitch-writing/" }, "url": "https://www.newsprint.com/features/pitch-writing/#launch-R243", "issues": [] } ] }, { "slug": "buzzsumo", "name": "BuzzSumo", "url": "https://www.newsprint.com/features/pitch-writing/#company-buzzsumo", "company_url": "https://www.newsprint.com/companies/buzzsumo/", "site": "https://buzzsumo.com/", "first_launch_on": "2023-08-01", "launches": [ { "id": "R077", "company": "buzzsumo", "product": null, "title": "AI Assisted Pitches", "summary": "Generative-AI tool inside the Media/Journalist Database that writes and structures a pitch email from a simple prompt.", "kind": "feature", "features": [ "pitch-writing" ], "tags": [], "categories": [ "monitoring" ], "tech": "llm", "stage": "ga", "announced_on": "2023-08-01", "available_on": "2023-08-01", "date_precision": "day", "sources": [ { "url": "https://buzzsumo.com/blog/buzzsumo-journalist-database/", "name": "BuzzSumo blog", "quote": "Use the power of AI to help write and 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null, "date_precision": "day", "sources": [ { "url": "https://mvpr.io/product-updates/journalistsalutation-merge-tag", "name": "MVPR product updates", "quote": "A new `journalist.salutation` merge tag is now available in your templates", "retrieved_at": "2026-10-26" } ], "verification": { "status": "confirmed", "model": "claude-opus-5-5", "checked_at": "2026-10-26", "content_hash": "f4db2a964f8e6e032fb387fbbe6064bb2996184d3dce8bc9ccb93d83dc0822df" }, "recorded_on": "2026-10-26", "issue": null, "supersedes": null, "updated_at": "2026-10-26", "skill_grade": null, "needs_paid_data": null, "install_url": null, "recognition": null, "people": [], "feature_urls": { "pitch-writing": "https://www.newsprint.com/features/pitch-writing/", "sending-and-follow-up": "https://www.newsprint.com/features/sending-and-follow-up/" }, "url": "https://www.newsprint.com/features/pitch-writing/#launch-LPBN7785Q", "issues": [] }, { "id": "LAEAECSA9", "company": "mvpr", "product": null, "title": "Warns before 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"2026-07-13", "date_precision": "day", "sources": [ { "url": "https://www.prezly.com/changelog/campaign-and-pitch-smart-subject-suggestions", "name": "Prezly changelog", "quote": "we are trying out A.I. smart subject suggestions within the campaign and pitch editors", "retrieved_at": "2026-10-13" } ], "verification": { "status": "confirmed", "model": "Sol", "checked_at": "2026-10-13", "content_hash": "dbfc6f35e27521f3a7452ba61c3d13edca37620ce7d38f17f7ba3142f2f7f340" }, "recorded_on": "2026-10-04", "issue": null, "supersedes": null, "updated_at": "2026-10-20", "skill_grade": null, "needs_paid_data": null, "install_url": null, "recognition": null, "people": [], "feature_urls": { "pitch-writing": "https://www.newsprint.com/features/pitch-writing/" }, "url": "https://www.newsprint.com/features/pitch-writing/#launch-R492", "issues": [] } ] }, { "slug": "pytch", "name": "Pytch", "url": "https://www.newsprint.com/features/pitch-writing/#company-pytch", "company_url": 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