{
 "updated": "2026-11-10",
 "what": "For each company, the date in our window (2025-05-01 to 2026-11-10) when we first saw it launch each AI capability, and for each capability, how many companies in each category sell it today. A date is the first launch we found in the window, not the first time the company ever offered it.",
 "caps": [
  {
   "k": "writing",
   "n": "AI writing",
   "d": "AI that drafts, rewrites, shortens or changes the tone of posts, emails and articles."
  },
  {
   "k": "translation",
   "n": "Translation",
   "d": "AI translation of posts, pages or messages into employees' languages."
  },
  {
   "k": "targeting",
   "n": "Targeting and personalization",
   "d": "AI that picks the audience, channel or send time, or personalizes each employee's feed."
  },
  {
   "k": "answers",
   "n": "AI search and answers",
   "d": "AI search and Q&A over company content, policies and connected apps."
  },
  {
   "k": "insights",
   "n": "Comms analytics",
   "d": "AI that reports and explains reach, engagement and campaign results."
  },
  {
   "k": "sentiment",
   "n": "Sentiment and feedback",
   "d": "AI reading of comments, surveys and pulse responses."
  },
  {
   "k": "media",
   "n": "AI video and audio",
   "d": "AI-made video, avatars, podcasts, captions or transcripts."
  },
  {
   "k": "governance",
   "n": "Content governance",
   "d": "AI checks of content for policy, brand, accessibility, stale pages or moderation."
  },
  {
   "k": "copilot",
   "n": "Assistant",
   "d": "A general AI assistant or chat over the product's data."
  },
  {
   "k": "agent",
   "n": "Named agent",
   "d": "A named agent that completes multi-step work on its own."
  },
  {
   "k": "mcp",
   "n": "MCP or agent API",
   "d": "An MCP server, agent API, or apps inside ChatGPT, Claude or Copilot."
  }
 ],
 "first_seen": {
  "Appspace": {
   "answers": "2026-02-03",
   "copilot": "2026-02-03",
   "insights": "2025-05-19",
   "mcp": "2026-03-23",
   "targeting": "2026-09-29",
   "translation": "2025-05-19",
   "writing": "2025-05-19"
  },
  "Axero": {
   "answers": "2026-03",
   "copilot": "2025-09"
  },
  "Axonify": {
   "answers": "2026-05-18",
   "copilot": "2026-05-18",
   "insights": "2026-05-18",
   "mcp": "2026-05-18",
   "writing": "2026-05-18"
  },
  "Beekeeper": {
   "copilot": "2025-05-13",
   "governance": "2025-05-13",
   "sentiment": "2025-05-13",
   "translation": "2025-05-13"
  },
  "Blink": {
   "copilot": "2026-10-06",
   "writing": "2026-09-14"
  },
  "Brandlive": {
   "answers": "2026-03-12",
   "media": "2026-03-12"
  },
  "Brightcove": {
   "agent": "2026-09-02",
   "copilot": "2026-09-02",
   "media": "2026-01-16"
  },
  "Claromentis": {
   "answers": "2026-05-18",
   "copilot": "2026-05-18",
   "writing": "2026-09-01"
  },
  "Connecteam": {
   "answers": "2025-10",
   "copilot": "2025-10",
   "translation": "2026-06",
   "writing": "2025-09"
  },
  "ContactMonkey": {
   "copilot": "2026-07-09",
   "governance": "2026-01-05",
   "insights": "2026-06-15",
   "media": "2026-05-26",
   "writing": "2026-10-30"
  },
  "Dayforce": {
   "targeting": "2025-10-07",
   "writing": "2025-10-07"
  },
  "EngagedlyFX": {
   "copilot": "2026-07-06"
  },
  "EveryoneSocial": {
   "writing": "2025-12"
  },
  "Firstup": {
   "answers": "2026-03-10",
   "insights": "2026-03-10",
   "mcp": "2026-09-02",
   "sentiment": "2026-03-10",
   "writing": "2026-03-10"
  },
  "Flip AI": {
   "agent": "2026-06-17",
   "answers": "2026-06-17",
   "copilot": "2026-06-17",
   "mcp": "2026-06-17"
  },
  "Fresh Intranet": {
   "answers": "2026-08-03",
   "copilot": "2026-08-03",
   "insights": "2026-08-03",
   "mcp": "2026-10-26"
  },
  "Haiilo": {
   "answers": "2026-10-13",
   "mcp": "2026-10-13"
  },
  "HeyGen": {
   "agent": "2025-09",
   "media": "2025-09",
   "translation": "2025-09"
  },
  "Hootsuite Parliament": {
   "mcp": "2026-09-30"
  },
  "HubEngage": {
   "sentiment": "2026-05-29"
  },
  "Humand": {
   "agent": "2026-08-11",
   "answers": "2026-08-11"
  },
  "Interact": {
   "agent": "2026-02-18",
   "answers": "2026-02-18",
   "copilot": "2026-09-15",
   "governance": "2026-05-20",
   "insights": "2026-02-18",
   "mcp": "2026-10-20",
   "targeting": "2026-09-15",
   "writing": "2026-09-15"
  },
  "Jostle": {
   "writing": "2025-06-25"
  },
  "Kaltura": {
   "agent": "2026-04-28",
   "answers": "2026-03-12",
   "copilot": "2026-03-12",
   "mcp": "2026-04-28",
   "media": "2026-03-12"
  },
  "Korbyt": {
   "agent": "2025-06-03",
   "targeting": "2025-06-03",
   "writing": "2025-06-03"
  },
  "Legion": {
   "translation": "2025-08-06",
   "writing": "2025-08-06"
  },
  "LumApps": {
   "agent": "2025-11-06",
   "answers": "2026-06-23",
   "translation": "2026-06-23",
   "writing": "2026-06-23"
  },
  "MangoApps": {
   "agent": "2026-05-28",
   "answers": "2025-09-17",
   "governance": "2026-02-14",
   "mcp": "2025-09-17",
   "writing": "2025-09-17"
  },
  "Microsoft Viva": {
   "agent": "2026-10-19",
   "answers": "2025-09-03",
   "copilot": "2025-09-03",
   "mcp": "2026-10-19",
   "writing": "2025-09-03"
  },
  "Mvix": {
   "media": "2026-02-02",
   "writing": "2026-02-02"
  },
  "Oktopost": {
   "agent": "2026-09-29",
   "mcp": "2025-11-13",
   "writing": "2026-05-05"
  },
  "Omnia": {
   "answers": "2025-08"
  },
  "OptiSigns": {
   "agent": "2026-01-20",
   "writing": "2025-10-01"
  },
  "Oracle Fusion Cloud HCM": {
   "targeting": "2026-06-05"
  },
  "Panopto": {
   "answers": "2026-07-23",
   "media": "2026-07-23"
  },
  "PoliteMail": {
   "agent": "2026-09-22",
   "mcp": "2026-09-22",
   "translation": "2025-10",
   "writing": "2026-09-22"
  },
  "Poppulo": {
   "agent": "2025-06-09",
   "copilot": "2025-10",
   "insights": "2025-06-09",
   "targeting": "2026-07",
   "translation": "2025-10",
   "writing": "2025-06-09"
  },
  "Powell Software": {
   "answers": "2026-07-02",
   "governance": "2026-03-02",
   "insights": "2026-07-02",
   "sentiment": "2026-07-02",
   "writing": "2026-07-02"
  },
  "Rise Vision": {
   "writing": "2026-03-30"
  },
  "SAP SuccessFactors": {
   "answers": "2025-10-13",
   "copilot": "2025-10-13"
  },
  "ServiceNow Employee Center": {
   "agent": "2026-05-05",
   "answers": "2025-05-01",
   "copilot": "2025-05-01",
   "targeting": "2025-07-31"
  },
  "Simpplr": {
   "copilot": "2025-11",
   "governance": "2026-05-27",
   "targeting": "2026-02-03",
   "writing": "2026-02-03"
  },
  "Slido": {
   "writing": "2026-01-29"
  },
  "Staffbase": {
   "copilot": "2025-09-16",
   "governance": "2025-09-16",
   "mcp": "2026-08-27",
   "media": "2025-09-16",
   "writing": "2025-09-16"
  },
  "Supergrow": {
   "mcp": "2026-09-24",
   "writing": "2026-09-21"
  },
  "Synthesia": {
   "media": "2025-10-01",
   "sentiment": "2026-10-01",
   "translation": "2025-10-01"
  },
  "Thesmia.ai": {
   "copilot": "2025-07-29",
   "writing": "2025-07-29"
  },
  "ThoughtFarmer": {
   "answers": "2026-04-09",
   "copilot": "2026-04-09"
  },
  "Unily": {
   "agent": "2025-09-09",
   "answers": "2026-03-18",
   "copilot": "2025-10-07",
   "mcp": "2025-09-09",
   "media": "2026-09-29",
   "writing": "2025-10-07"
  },
  "Vevox": {
   "writing": "2025-10-14"
  },
  "Vimeo": {
   "answers": "2025-10-23",
   "mcp": "2025-10-23",
   "media": "2026-03-23",
   "translation": "2026-03-23"
  },
  "Visix": {
   "writing": "2026-01-13"
  },
  "WorkJam": {
   "agent": "2026-01-07"
  },
  "Workshop": {
   "agent": "2026-09-25",
   "copilot": "2026-05-12",
   "governance": "2026-09-25",
   "insights": "2026-09-25",
   "mcp": "2026-09-25",
   "translation": "2026-05-12",
   "writing": "2026-05-12"
  },
  "Workvivo": {
   "agent": "2026-06-17",
   "answers": "2026-06-17",
   "copilot": "2026-03-10",
   "insights": "2026-05-06",
   "sentiment": "2026-05-06"
  },
  "YOOBIC": {
   "answers": "2025-11-06",
   "copilot": "2025-11-13",
   "insights": "2025-11-06",
   "writing": "2025-11-06"
  },
  "Yodeck": {
   "agent": "2026-07-28",
   "mcp": "2026-07-28"
  },
  "Zipline": {
   "answers": "2025-12-30",
   "copilot": "2025-12-30",
   "insights": "2025-06-27",
   "writing": "2025-12-30"
  },
  "Zoho Connect": {
   "mcp": "2026-05",
   "writing": "2026-08"
  },
  "eXo Platform": {
   "answers": "2026-03-31",
   "copilot": "2026-03-31",
   "mcp": "2026-05-19",
   "writing": "2026-03-31"
  }
 },
 "sold_by_category": {
  "writing": {
   "advocacy": 12,
   "deskless": 7,
   "eex": 28,
   "email": 7,
   "hcm": 3,
   "ic_ai": 2,
   "signage": 6,
   "video": 3,
   "wfm": 2
  },
  "translation": {
   "advocacy": 2,
   "deskless": 4,
   "eex": 10,
   "email": 3,
   "hcm": 1,
   "ic_ai": 1,
   "signage": 1,
   "video": 11,
   "wfm": 2
  },
  "targeting": {
   "advocacy": 2,
   "deskless": 1,
   "eex": 11,
   "email": 1,
   "hcm": 3,
   "ic_ai": 1,
   "signage": 2
  },
  "answers": {
   "deskless": 9,
   "eex": 28,
   "email": 1,
   "hcm": 1,
   "video": 4,
   "wfm": 2
  },
  "insights": {
   "advocacy": 2,
   "deskless": 4,
   "eex": 8,
   "email": 4,
   "hcm": 1,
   "signage": 1,
   "video": 2
  },
  "sentiment": {
   "deskless": 2,
   "eex": 6,
   "email": 2,
   "video": 3
  },
  "media": {
   "eex": 5,
   "email": 1,
   "ic_ai": 1,
   "signage": 2,
   "video": 10
  },
  "governance": {
   "advocacy": 1,
   "deskless": 1,
   "eex": 8,
   "email": 3,
   "hcm": 1
  },
  "copilot": {
   "advocacy": 1,
   "deskless": 10,
   "eex": 26,
   "email": 3,
   "hcm": 1,
   "ic_ai": 1,
   "signage": 2,
   "video": 2,
   "wfm": 2
  },
  "agent": {
   "advocacy": 2,
   "deskless": 2,
   "eex": 9,
   "email": 4,
   "signage": 3,
   "video": 4
  },
  "mcp": {
   "advocacy": 4,
   "deskless": 2,
   "eex": 10,
   "email": 4,
   "signage": 1,
   "video": 3
  }
 },
 "monthly_launches": {
  "2025-05": {
   "assist": 3
  },
  "2025-06": {
   "always_on": 1,
   "assist": 3
  },
  "2025-07": {
   "assist": 2
  },
  "2025-08": {
   "assist": 2
  },
  "2025-09": {
   "agent": 1,
   "assist": 6
  },
  "2025-10": {
   "agent": 1,
   "assist": 11
  },
  "2025-11": {
   "agent": 1,
   "assist": 4
  },
  "2025-12": {
   "assist": 2
  },
  "2026-01": {
   "agent": 2,
   "assist": 8
  },
  "2026-02": {
   "agent": 1,
   "assist": 5
  },
  "2026-03": {
   "assist": 13
  },
  "2026-04": {
   "agent": 1,
   "assist": 4
  },
  "2026-05": {
   "agent": 2,
   "always_on": 2,
   "assist": 10
  },
  "2026-06": {
   "agent": 3,
   "always_on": 2,
   "assist": 7
  },
  "2026-07": {
   "agent": 1,
   "always_on": 1,
   "assist": 8
  },
  "2026-08": {
   "agent": 1,
   "assist": 4
  },
  "2026-09": {
   "agent": 5,
   "assist": 10
  },
  "2026-10": {
   "agent": 1,
   "assist": 10
  },
  "2026-11": {}
 }
}