Company profile

What Octolens is, and why it is not on the PR software map

octolens.com · Media monitoring and analysis

The short answer

Octolens is a social and news listening tool that tracks mentions of a brand on Reddit, X, LinkedIn, Hacker News and news sites. Lens Labs GmbH, of Berlin, runs it [1][2]. It is not on the PR software map. We left it off on Oct. 21, 2026, under "Kept for a separate social listening map" [3]. The map's note on it: "A social and news listening tool, sold mainly to founders, marketing and developer relations teams." [3]

Octolens at a glance
Octolens
What it isOctolens is a social and news listening tool that tracks mentions of a brand on Reddit, X, LinkedIn, Hacker News and news sites. Lens Labs GmbH, of Berlin, runs it [1][2].
Siteoctolens.com
On the PR software mapNo. Left off on Oct. 21, 2026 [3]
WhyA social and news listening tool, sold mainly to founders, marketing and developer relations teams. [3]
Listed underKept for a separate social listening map, in the map's section on companies left off [3]

What Octolens is

Octolens is a social and news listening tool that tracks mentions of a brand on Reddit, X, LinkedIn, Hacker News and news sites. Lens Labs GmbH, of Berlin, runs it [1][2].

Why it is not on the map

The map lists Octolens under “Kept for a separate social listening map” [3]. The map’s rule for that group: “It is mainly a social listening tool, so it is kept for a separate map of social listening tools.” [3]

The map’s note on Octolens: “A social and news listening tool, sold mainly to founders, marketing and developer relations teams.” [3]

We left Octolens off the map on Oct. 21, 2026. It has no row in the map’s list, and it does not count toward the map’s 183 companies [3].

Where the map lists it

Excluded from the map, and why lists every company we checked for the map and left off, grouped by the reason, with the day [3]. The same rows are in the data file.

Also left off for the same reason, each with a page: All Ears, noodle4, Tubular Labs.

What this page does not cover

Not a review

This page reports what the sources below say about Octolens. It does not judge how well Octolens works.

Pages change

Each source gives the day we read it. Octolens's own pages may have changed since.

Not counted on the map

Octolens has no row on the PR software map, so the map's counts and charts leave it out.

Questions people ask

What is Octolens?

Octolens is a social and news listening tool that tracks mentions of a brand on Reddit, X, LinkedIn, Hacker News and news sites. Lens Labs GmbH, of Berlin, runs it [1][2].

Why is Octolens not on the PR software map?

The map lists it under "Kept for a separate social listening map". Its note on Octolens: "A social and news listening tool, sold mainly to founders, marketing and developer relations teams." [3]

When was Octolens left off the map?

On Oct. 21, 2026 [3].

Where does the map list Octolens?

Under "Kept for a separate social listening map", in its section on the companies it left off [3].

Sources

  1. Octolens (home page). Octolens. Read .
  2. Imprint. Octolens. Read .
  3. Octolens, in Excluded from the map, and why. Newsprint. Read .

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