Software companies we track

Spyglasses: what it sells, price and AI features

Spyglasses is on 2 Newsprint research maps: the PR software map and the AI visibility map. No dated launches recorded yet.

Updated .

"Track it. Score it. Move it." An AI-visibility platform sold to PR firms, comms teams and marketing agencies. It runs daily prompts in ChatGPT, Gemini and Google AI Overviews (Claude and Perplexity as add-ons) and reports share of voice, citations and AI traffic, white-labeled on agency plans as web, PDF and PowerPoint reports. For PR it adds Media Lists (outlets scored for whether AI can read and cites them, with a Target, Pitched, Placed tracker), Coverage Reports (paste placement URLs and see which AI cites), author tracking of the journalists whose bylines AI cites, and the AI Placement Value and Quality Scores. A Citation Optimizer rewrites pages to be cited, and an MCP server lets Claude query the data. It has no journalist contact database and does not send pitches. Source: spyglasses.io.

Site
spyglasses.io
Category
AI visibility
Status
Active
Price
per month in USD: Brand $79 (50 prompts tracked daily), Agency Core $349 (250 prompts; white-label reports, client portals, Media Lists and Coverage Reports), Agency Pro $699 (600 prompts); Enterprise custom; pay-as-you-go credits at $1 each with a $15 minimum; Perplexity add-on from $29/mo; quarterly saves 10%, yearly 20%; free trial

On the research maps

  • The PR software map

    "Track it. Score it. Move it." An AI-visibility platform sold to PR firms, comms teams and marketing agencies. It runs daily prompts in ChatGPT, Gemini and Google AI Overviews (Claude and Perplexity as add-ons) and reports share of voice, citations and AI traffic, white-labeled on agency plans as web, PDF and PowerPoint reports. For PR it adds Media Lists (outlets scored for whether AI can read and cites them, with a Target, Pitched, Placed tracker), Coverage Reports (paste placement URLs and see which AI cites), author tracking of the journalists whose bylines AI cites, and the AI Placement Value and Quality Scores. A Citation Optimizer rewrites pages to be cited, and an MCP server lets Claude query the data. It has no journalist contact database and does not send pitches. Source: spyglasses.io.

    Category
    AI visibility
    Price
    per month in USD: Brand $79 (50 prompts tracked daily), Agency Core $349 (250 prompts; white-label reports, client portals, Media Lists and Coverage Reports), Agency Pro $699 (600 prompts); Enterprise custom; pay-as-you-go credits at $1 each with a $15 minimum; Perplexity add-on from $29/mo; quarterly saves 10%, yearly 20%; free trial
    Covers
    Discover, Search, Pitch and Measure
    Scale
    No disclosed scale (no funding, revenue or customer count disclosed; parent Orchestra AI, Inc. (Cranberry Township, PA); 30+ active installs of its WordPress plugin (wordpress.org plugin directory))

    Sources: spyglasses.io and 11 more on the map.

    Spyglasses on the PR software map

  • The AI visibility map

    AI-visibility tracking, citation intelligence and optimization for PR firms, comms teams and agencies, with Media Lists, Coverage Reports and placement scores for earned media. Source: spyglasses.io.

    Category
    Built for AI answers
    Capabilities
    Tracks answers, Cited sources, Content, Technical, AI commerce and Prompt research (partial)

    Sources: spyglasses.io, spyglasses.io, spyglasses.io, spyglasses.io, spyglasses.io and spyglasses.io.

    Spyglasses on the AI visibility map

Launches and dated events, newest first

No dated launches recorded yet.

Methodology and corrections: what counts as a launch, how each one is checked, and how to report an error.

License: CC BY 4.0. Reuse it with credit to Newsprint.

Cite as: Newsprint, "Spyglasses: what it sells, price and AI features", https://www.newsprint.com/companies/spyglasses/, updated 2026-11-12

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