Software features we track

PR CRM: which PR tools have it? 17 tools, dated

17 PR software companies have it. Agility PR was first, available 2011. The latest to add it was Pytch, available Aug. 5, 2026.

Updated . Launches from 2011 to Oct. 15, 2026.

What it is

Keeps a record of each journalist relationship: contacts, notes, pitches and replies.

Every company that has it

By the day each first shipped it, earliest first.

  1. Agility PR

    Site: agilitypr.com. 2 launches with it: the first, then the later one.

    1. MediaMiser Fall '11: Media Contact Manager and report publisher

      Available 2011.

      MediaMiser's Fall 2011 release added a media contact manager that logs journalist interactions, plus a drag-and-drop report publisher.

      Features: PR CRM, Reporting and measurement.

      Source: Agility PR Solutions (MediaMiser press release, Fall '11).

    2. Automatic journalist interaction tracking

      Available Dec. 15, 2022.

      Email distributions sent from Agility now log automatically as interactions on the journalist's contact profile.

      Features: PR CRM.

      Source: Agility PR Solutions (New in Agility, December 2022).

  2. Onclusive

    Site: onclusive.com. 2 launches with it: the first, then the later one.

    1. PRgloo contact database, newsroom and content hub

      Available Jan. 27, 2017.

      PRgloo (now part of Onclusive PR Manager) added a journalist and influencer contact database to its PR workflow suite with a newsroom, content hub and Response Desk.

      Features: Media database, Distribution and newsroom, PR CRM.

      Source: PRgloo (A Shiny New PRgloo).

    2. Onclusive Unified Platform launches in the US

      Available Sept. 1, 2026.

      The Unified Platform, launched in London in March 2026, reaches the US with Mention, Measure and Contact modules, adding an enhanced media contacts database, a PR CRM, press release distribution and engagement tracking.

      Features: Media monitoring, Reporting and measurement, Media database, Distribution and newsroom, PR CRM.

      Source: Onclusive newsroom.

  3. Cision

    Site: cision.com. 2 launches with it: the first, then the later one.

    1. Influencer Recommendations and Campaign Calendar, with PR Newswire integration

      Available April 4, 2017.

      Cloud release added influencer recommendations, a campaign calendar and PR Newswire distribution inside one application.

      Features: Distribution and newsroom, PR CRM, Journalist research.

      Source: Cision press release via Cision MediaRoom (4 Apr 2017).

    2. Matches private contacts to database contacts

      Announced July 2026.

      When a user adds a private contact, CisionOne suggests database matches and links the records to avoid duplicates.

      Features: PR CRM, Media database.

      Source: CisionOne help center: Product Updates July 2026.

  4. Propel

    Site: propel-ai.com. 3 launches with it: the first, then the 2 later ones, newest first.

    1. Propel PRM, the first PR CRM

      Available 2018.

      Propel's CEO says Propel launched the first PR management (PRM) platform, a CRM for PR, in 2018.

      Features: PR CRM.

      Source: Sword and the Script (Off Script No. 47, 2021-03-09).

    2. Contact notes in the Gmail and Outlook plugin

      Available Oct. 15, 2026.

      Notes added to a contact now show in the Propel plugin inside Gmail and Outlook while pitching.

      Features: PR CRM.

      Source: Propel blog.

    3. PRM3 (PR Management, Monitoring and Measurement)

      Available Nov. 30, 2022.

      A bundle of PR CRM, monitoring with LexisNexis and TVEyes data, and ROI dashboards with non-vanity coverage metrics.

      Features: PR CRM, Media monitoring, Reporting and measurement.

      Source: Propel newsroom (Propel Launches PRM3).

  5. BuzzStream

    Site: buzzstream.com. 3 launches with it: the first, then the 2 later ones, newest first.

    1. New BuzzStream Dashboard and Inbox

      Available March 6, 2019.

      A single dashboard and inbox for all emails and tasks across a team's projects and email accounts.

      Features: PR CRM, Sending and follow-up.

      Source: BuzzStream (blog index, 2019-03-06).

    2. BuzzStream Projects Dashboard

      Available March 12, 2024.

      A dashboard that shows the status of every outreach project and the next steps.

      Features: PR CRM.

      Source: BuzzStream (blog, 2024-03-12).

    3. The New BuzzStream (new navigation and Research Lists)

      Available June 25, 2020.

      A rebuilt BuzzStream with new navigation and Research Lists for finding and vetting prospects.

      Features: PR CRM.

      Source: BuzzStream (blog, 2020-06-25).

  6. OnePitch

    Site: ai-hub.onepitch.co.

    1. Pitch Sending and Pitch Tracking

      Available June 25, 2021.

      Users send pitches through OnePitch and conversations with journalists are tracked and marked in the journalist profiles.

      Features: Sending and follow-up, PR CRM.

      Source: MarTech Series (press release).

  7. Pitchbox

    Site: pitchbox.com. 2 launches with it: the first, then the later one.

    1. Related Opportunities, Blocklist Reasons and Migration History

      Available March 25, 2022.

      Pitchbox added three CRM features: crossover records for one opportunity, reasons for blocklisting and a migration history.

      Features: PR CRM.

      Source: Pitchbox blog (25 Mar 2022).

    2. Link Partners CRM

      Available March 31, 2025.

      A CRM built for managing link-building relationships, inside the Pitchbox workflow.

      Features: PR CRM.

      Source: Pitchbox blog (31 Mar 2025).

  8. ARInsights

    Site: arinsights.com. 3 launches with it: the first, then the 2 later ones, newest first.

    1. ARchitect Interactions for Google Workspace

      Available June 15, 2022.

      A free Google Workspace Marketplace add-on that logs analyst interactions from Gmail and Google Calendar into ARchitect.

      Features: PR CRM.

      Source: DestinationCRM.

    2. Smart Interactions and Insights Engine (with model choice)

      Available 2025.

      Upload meeting notes, transcripts, spreadsheets or emails and ARchitect extracts details, writes summaries and suggests insights; customers pick IBM Granite, Anthropic Claude or OpenAI ChatGPT for the summaries, and AI summaries also appear in reports.

      Features: PR CRM, Reporting and measurement.

      Source: ARInsights blog.

    3. Event Manager Scheduling Assistant

      Available July 28, 2022.

      Adds a calendar view of open time slots and locations to Event Manager so teams can book analyst meetings at company events, with capacity alerts.

      Features: PR CRM.

      Source: DestinationCRM.

  9. Presspage

    Site: presspage.com. 2 launches with it: the first, then the later one.

    1. Presspage's new CRM for media and investor relations

      Available July 25, 2023.

      A rebuilt contact system with custom fields, shared lists across accounts, engagement analytics, segmentation and distribution lists.

      Features: PR CRM.

      Source: Presspage newsroom (Elevating Media and Investor Relations with Presspage).

    2. Presspage Connect: media inquiries management as a standalone tool

      Available May 29, 2024.

      Teams manage, assign, answer and analyse press inquiries in one place, with a built-in CRM and AI help, sold without the newsroom.

      Features: PR CRM.

      Source: Presspage newsroom (press release).

  10. Podseeker

    Site: podseeker.co.

    1. Client profiles

      Available April 2025.

      Saved client bios and talking points that pre-fill pitches.

      Features: PR CRM.

      Source: Podseeker blog (Product Updates; Wayback capture 2025-10-14).

  11. Muck Rack

    Site: muckrack.com.

    1. Inbound Media Manager

      Available April 22, 2025.

      Muck Rack added a workspace to log, assign and track journalist requests that arrive by email.

      Features: PR CRM.

      Source: Muck Rack Blog (read from the 2025 web.archive.org copy).

  12. Meltwater

    Site: meltwater.com. 5 launches with it: the first, then the 4 later ones, newest first.

    1. Adds a media list health panel to the Media Relations homepage

      Announced November 2025.

      A dashboard flags engaged, unengaged and unsubscribed contacts across media lists.

      Features: PR CRM.

      Source: Meltwater product updates (page 13).

    2. Media Relations: personalized pitches and journalist relationship history

      Available October 2026.

      Media Relations lets a user build one pitch for a list, tailor each message and attachment, send in bulk, and track relationship activity per journalist.

      Features: Pitch writing, Sending and follow-up, PR CRM.

      Source: Meltwater product updates.

      In PR software this week: Oct. 5 to 19, 2026.

    3. Adds a Funnel board for Klear influencer campaigns

      Announced September 2026.

      Campaign members appear as cards on a drag-and-drop board by stage, with custom stages, to track influencer pipeline progress.

      Features: PR CRM.

      Source: Meltwater product updates (page 2).

    4. Pitch Tracking

      Available May 2026.

      Meltwater launched Pitch Tracking, which automatically finds likely media pickups from pitches and lets users confirm coverage.

      Features: PR CRM, Reporting and measurement.

      Source: Meltwater (Product Updates, May 2026 entry).

    5. Launches Unified Outreach for pitches and email campaigns

      Announced April 2026.

      One workflow sends personalized pitches or bulk campaigns, tracks replies and measures performance.

      Features: Sending and follow-up, PR CRM.

      Source: Meltwater product updates (page 7).

  13. Medialyst

    Site: medialyst.ai.

    1. Email open and click tracking with a Pitch Analytics dashboard

      Available May 13, 2026.

      Tracks opens, clicks and replies on sent pitches and charts them across campaigns.

      Features: PR CRM, Reporting and measurement.

      Source: Medialyst (changelog).

  14. Rephonic

    Site: rephonic.com.

    1. Campaigns, Pitch Wizard, Inboxes and Automated Sequences

      Available May 20, 2026.

      Rephonic moves podcast outreach into the product: campaign boards, sending from connected inboxes, multi-step follow-up sequences and a shared reply inbox.

      Features: Sending and follow-up, PR CRM, Pitch writing.

      Source: Rephonic (blog, product updates).

  15. Valosan PR Platform

    Site: valosan.com. 2 launches with it: the first, then the later one.

    1. Reworks contact subjects into nested categories

      Announced June 4, 2026.

      Subjects are organized into parent/child categories, and contact search now surfaces contacts tied to subjects.

      Features: PR CRM, Media database.

      Source: Valosan changelog (v1.105.0).

    2. Adds account-level user management for guests

      Announced June 4, 2026.

      Users can add guests and manage team access per client account.

      Features: PR CRM.

      Source: Valosan changelog (v1.105.0).

  16. MVPR

    Site: mvpr.io.

    1. Improves journalist imports with publication websites and notes

      Announced June 9, 2026.

      Imports accept a publication website and a note per journalist, and de-duplicate publications that share a domain.

      Features: PR CRM.

      Source: MVPR product updates.

  17. Pytch

    Site: pytch.cx.

    1. Pytch inbox pitching: send from your own Gmail, follow-ups, reply tracking

      Available Aug. 5, 2026.

      Pitches go out from the user's Gmail account, with follow-ups that stop on reply and a thread dashboard.

      Features: Sending and follow-up, PR CRM.

      Source: Indie Hackers (Pytch product page, post of Aug 5, 2026).

Every company we track, with or without this feature, is on the PR software map.

Methodology and corrections: what counts as a launch, how each one is checked, and how to report an error.

License: CC BY 4.0. Reuse it with credit to Newsprint.

Cite as: Newsprint, "PR CRM: which PR tools have it? 17 tools, dated", https://www.newsprint.com/features/pr-crm/, updated 2026-10-28

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